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Commercialization Cpg Jobs in California (NOW HIRING)

Kinder's

Senior Project Manager

Walnut Creek, CA · On-site

$145K - $165K/yr

We're not your typical CPG company. Privately held and founder-led, we like to think of ourselves ... Manage commercialization activities across departments. Cross-Functional Collaboration ...

SupportFinity™

Senior Project Manager

Walnut Creek, CA · On-site

$145 - $165/hr

We're not your typical CPG company. Privately held and founder‑led, we like to think of ourselves ... Commercialization: * Support commercialization planning for new product launches. * Assist ...

Kinder's

Senior Project Manager

Walnut Creek, CA

$145K - $165K/yr

We're not your typical CPG company. Privately held and founder-led, we like to think of ourselves ... Manage commercialization activities across departments. Cross-Functional Collaboration ...

Kinder's

Senior Project Manager

Walnut Creek, CA

$145K - $165K/yr

The Senior Project Manager at Kinder's will support critical commercialization, optimization, and ... Education / Experience * 10+ years of experience in project management in CPG or other related ...

Sunsweet Growers

Associate Brand Manager

Yuba City, CA · On-site

$27.52 - $41.94/hr

... with CPG experience who is ready to help advance Sunsweet's branded portfolio in a fast-paced ... commercialization initiatives. * Assist with product commercialization, renovation, innovation ...

Sunsweet Growers

Associate Brand Manager

Yuba City, CA

$57K - $87K/yr

... with CPG experience who is ready to help advance Sunsweet's branded portfolio in a fast-paced ... commercialization initiatives. * Assist with product commercialization, renovation, innovation ...

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All JobsCommercialization Cpg JobsCommercialization Cpg Jobs in California

Commercialization Cpg information

What is a Commercialization CPG professional?

A Commercialization CPG (Consumer Packaged Goods) professional is responsible for taking new products from development to market within the consumer goods industry. They collaborate with cross-functional teams such as marketing, sales, supply chain, and R&D to ensure a product is successfully launched and meets consumer needs. Their role involves managing timelines, budgets, and strategies to maximize a product's market impact while maintaining compliance with regulations. These professionals play a key role in turning innovative ideas into successful products on store shelves.

How does the Commercialization CPG role typically interact with cross-functional teams during a product launch?

Professionals in a Commercialization CPG role regularly collaborate with marketing, sales, supply chain, R&D, and finance teams to ensure a seamless product launch. They act as project managers, aligning timelines, overseeing go-to-market strategies, and addressing operational hurdles. Effective communication and stakeholder coordination are crucial, as they bridge the gap between product development and market readiness. This collaborative environment not only fosters teamwork but also provides opportunities to develop leadership and cross-functional project management skills.

What are the key skills and qualifications needed to thrive as a Commercialization CPG professional, and why are they important?

To thrive as a Commercialization CPG professional, you need expertise in product development, go-to-market strategy, and supply chain management, often supported by a degree in business, marketing, or a related field. Familiarity with project management tools (like Asana or MS Project), data analytics platforms, and experience with ERP systems are typically required. Strong collaboration, problem-solving, and communication skills help drive cross-functional initiatives and manage stakeholder expectations. These skills and qualifications are crucial for successfully launching products to market, optimizing processes, and achieving business growth in a competitive industry.

What is the difference between Commercialization Cpg vs Product Manager?

AspectCommercialization CpgProduct Manager
CredentialsTypically requires marketing, sales, or business degrees; experience in CPG industryUsually holds business, marketing, or technical degrees; experience in product development
Work EnvironmentFocuses on launching and promoting consumer products in retail settingsOversees product lifecycle, from development to market launch, often cross-functional
Employer & Industry UsageCommon in CPG companies, retail, and consumer goods sectorsWidely used across tech, manufacturing, and consumer industries

While both roles involve bringing products to market, Commercialization Cpg primarily focuses on launching and promoting consumer packaged goods, emphasizing sales and marketing strategies. Product Managers oversee the entire product lifecycle, including development, strategy, and market fit. Understanding these differences helps clarify career paths and employer expectations in the CPG industry.

What are popular job titles related to Commercialization Cpg jobs in California?

For Commercialization Cpg jobs in California, the most frequently searched job titles are:

What job categories do people searching Commercialization Cpg jobs in California look for?

The top searched job categories for Commercialization Cpg jobs in California are:

What cities in California are hiring for Commercialization Cpg jobs?

Cities in California with the most Commercialization Cpg job openings:

Commercialization Cpg jobs near you
Infographic showing various Commercialization Cpg job openings in California as of August 2026, with employment types broken down into 96% Full Time, 3% Part Time, and 1% Contract. Highlights an 80% Physical, 5% Hybrid, and 15% Remote job distribution.

Associate Director, Commercialization

Dr. Squatch

Los Angeles, CA • Hybrid

$145K - $155K/yr

Full-time

Re-posted 21 days ago

Job description

About the Role:

Dr. Squatch is seeking an Associate Director, Commercialization - Retail to join our Product organization. This role will sit at the center of Product, Sales, Marketing, Creative, Operations, Supply Chain, Manufacturing, and Finance to ensure retail launches and programs are planned, sequenced, and executed seamlessly across Mass, Club, Drug, and other key retail channels.

As the Associate Director, Commercialization - Retail, you will own the commercialization strategy and execution model for the retail channel, ensuring that cross-functional teams are aligned on priorities, timelines, risks, dependencies, and decision-making. You will be responsible for managing a complex retail roadmap, driving scalable launch processes, identifying operational constraints, and ensuring the organization is set up to execute with excellence as Dr. Squatch continues to expand its retail footprint.

This role requires a strategic, highly organized, and commercially minded leader who can operate at both the roadmap and execution level. The ideal candidate is comfortable managing ambiguity, influencing senior stakeholders, building scalable processes, and holding cross-functional partners accountable in a fast-paced, high-growth environment.

The Associate Director, Commercialization - Retail will report directly to the Senior Director, Commercialization.

This is a full-time, hybrid role with company benefits, based in Marina Del Rey, CA, that requires 3 days per week at Dr. Squatch HQ.
The anticipated base compensation range for this role will be $145,000 to $155,000. Compensation will be commensurate with the candidate's experience and local market rates.

What You'll Do:

  • Lead the Retail Commercialization function across Mass, Club, Drug, and other key retail channels, ensuring the organization is set up to execute retail launches and programs with clarity, accountability, and discipline.
  • Own the retail commercialization roadmap in partnership with Sales, Product, Marketing, Creative, Operations, Supply Chain, Manufacturing, Finance, and Executive Leadership.
  • Drive cross-functional alignment on launch priorities, scope, timing, risks, dependencies, tradeoffs, and key decisions.
  • Lead the retail stage gate process, ensuring launch readiness is clearly tracked, risks are surfaced early, and teams are held accountable to critical milestones.
  • Partner with Sales and Retail Operations to ensure retailer-specific requirements, sample needs, line review timing, displays, packaging, and operational deliverables are built into commercialization plans.
  • Proactively identify risks, bottlenecks, and capacity constraints across the retail roadmap, and lead teams toward clear solutions or escalation paths.
  • Build scalable processes, tools, and operating rhythms that improve retail launch execution as the business grows.
  • Serve as a senior commercialization partner to cross-functional leaders, providing visibility into roadmap health, launch readiness, and execution risks.
  • Mentor and guide members of the Commercialization team as the function continues to grow.

About You:

  • 7+ years of experience in commercialization, project management, program management, operations, strategy, or a related field, ideally within CPG, retail, consumer products, or a high-growth environment.
  • Strong understanding of retail commercialization, including retailer timelines, launch readiness, packaging, displays, samples, supply chain dependencies, and cross-functional execution.
  • Proven ability to lead complex, cross-functional initiatives and drive alignment across senior stakeholders.
  • Highly organized and operationally strong, with the ability to manage multiple launches, priorities, timelines, and risks at once.
  • Strong communicator who can clearly articulate roadmap status, risks, tradeoffs, and decisions to both working teams and leadership.
  • Comfortable creating structure in ambiguity, improving processes, and building scalable ways of working.
  • Collaborative, proactive, and team-first, with the ability to influence without authority and hold teams accountable while maintaining strong relationships.
  • Experience with project management tools such as Monday.com, Asana, Jira, Smartsheet, Ziflow, Notion, or similar platforms preferred.

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