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College Influencer Jobs (NOW HIRING)

DHL

College Recruit

Westerville, OH · On-site

$50K - $80K/yr

College Recruit This posting is for DHL Supply Chain College Recruit candidates only. Candidates ... Lead and Influence Teams: Support operational or functional teams by driving results, fostering ...

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College Influencer information

What is a college influencer?

College influencers are students or recent graduates who use their social media presence to promote brands, products, or campus events to their peers. They collaborate with companies to create authentic content, often sharing their experiences and opinions with a large student audience. Brands work with college influencers to reach the college demographic in a relatable and engaging way. This role often includes perks like free products, paid partnerships, and opportunities to develop marketing skills.

What skills and qualifications are needed to thrive as a college influencer?

To thrive as a College Influencer, you need strong content creation skills, an understanding of social media platforms, and a knack for personal branding, typically supported by a solid online presence and engagement metrics. Familiarity with tools like Instagram, TikTok, Canva, and basic analytics platforms is essential for producing and tracking successful campaigns. Creativity, authenticity, and excellent communication are standout soft skills for connecting with audiences and brands. These skills and qualities are crucial for building trust, growing a following, and delivering impactful promotional content in a competitive digital landscape.

What challenges do college influencers face when balancing academic responsibilities with brand partnerships?

College Influencers often juggle tight academic schedules alongside content creation and brand commitments. Time management is a key challenge, as deadlines for campaigns may overlap with exams or major assignments. Additionally, maintaining authenticity while promoting products is crucial to building trust with peers and followers. Successful College Influencers typically use organizational tools and clear communication with brands to ensure that academic performance and influencer duties remain balanced.

What is the difference between College Influencer vs College Ambassador?

AspectCollege InfluencerCollege Ambassador
CredentialsTypically no formal credentials requiredOften selected based on campus involvement or leadership roles
Work EnvironmentCreates content online, manages social media platformsRepresents the college on campus, participates in events
Employer & Industry UsageBrands, marketing agencies, collegesColleges, student organizations, brands
Search & Comparison IntentUnderstanding social media marketing rolesCampus representation and student engagement roles

While both roles involve representing colleges and engaging with audiences, College Influencers focus on creating online content and managing social media platforms, often working with brands. College Ambassadors typically serve as on-campus representatives, promoting their college through events and peer engagement. Both roles require strong communication skills but differ mainly in their work environment and specific responsibilities.

How to become a college influencer?

To become a college influencer, build a strong online presence by creating engaging content related to college life, academics, or interests on platforms like TikTok, Instagram, or YouTube. Develop your personal brand, grow your follower base consistently, and collaborate with brands or organizations to increase visibility. Skills in content creation, social media marketing, and understanding your target audience are essential for success in this role.

What cities are hiring for College Influencer jobs?

Cities with the most College Influencer job openings:

What states have the most College Influencer jobs?

States with the most job openings for College Influencer jobs include:

What are popular job titles related to College Influencer jobs?

For College Influencer jobs, the most frequently searched job titles are:

Infographic showing various College Influencer job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 1% As Needed, 74% Full Time, 22% Part Time, 1% Temporary, and 1% Contract. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution.

Organic Social & Influencer Marketing Manager

Manhattan, NY • On-site

AVON
See more jobs at AVONexternal

$110K - $120K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 4 days ago

Job description

At Avon, beauty is more than skin deep. We are inspired by our community of passionate women; yesterday, today, and tomorrow. Avon is all about celebrating each other and our achievements in business and in life, inviting others to join us, and committing to be a force for good.
About the Role
The Organic Social & Influencer Marketing Manager leads the strategy, planning, and execution of Avon's organic social presence and influencer marketing programs, growing brand awareness and community engagement in support of key business objectives.
Reporting to the Senior Manager, Digital Marketing, this role manages a team of two direct reports while partnering cross-functionally to bring campaigns to life.
This position requires both strategic thinking and hands-on leadership, balancing long-term planning with day-to-day execution, content creation, and budget and vendor management in a fast-paced environment.
Responsibilities
Organic Social Strategy
  • Lead and execute organic social strategy across Instagram, TikTok, Facebook, Pinterest, and YouTube.
  • Lead social content production by partnering with internal creative teams, agency partners, and in-house resources to bring social campaigns to life.
  • Develop social-first content and creative concepts, including hands-on filming and editing while coaching the team to create engaging, platform-native content.
  • Own the social content calendar, ensuring alignment with brand priorities.
  • Identify emerging social trends and platform innovations to continually evolve Avon's social presence.
  • Monitor channel performance and optimize content based on engagement, reach and business impact

Influencer Marketing & Partnerships
  • Own the end-to-end influencer marketing strategy across paid partnerships, product gifting/PR and creator activations.
  • Identify, recruit and cultivate relationships with creators who authentically represent the Avon brand.
  • Manage end-to-end influencer campaigns, including negotiations, contracts, deliverables, performance reporting, and optimization.
  • Support TikTok Shop affiliate programs in partnership with agency teams.
  • Lead seasonal influencer seeding programs.

Leadership & Operations
  • Lead, develop, and coach a team of two, setting priorities and managing workloads across multiple initiatives.
  • Own social and influencer campaign planning and creative briefing, partnering with Brand Marketing, Creative, PR, and eCommerce to deliver integrated campaigns.
  • Manage the Organic Social & Influencer budget, agency relationships, new vendor onboarding, invoicing, and monthly budget reporting in partnership with key internal teams.
  • Own KPI development and performance measurement, using insights to optimize strategy and business impact.
  • Prepare recurring weekly and executive reporting highlighting performance, learnings and optimization opportunities.

Qualifications
Experience
  • 5+ years of experience in organic social media and influencer marketing, preferably within beauty, lifestyle or consumer brands.
  • 2+ years of people management experience.
  • Proven experience developing social media strategies that drive measurable business results.
  • Strong experience managing influencer campaigns from strategy through execution and reporting, including PR seeding/gifting programs.
  • Experience managing budgets, agencies, and invoice/payment processes.
  • Experience with TikTok Shop or affiliate commerce programs a plus.

Skills & Tools
  • Passion for social media trends, creator culture, platform-native storytelling, and emerging digital platforms.
  • Demonstrated experience creating and directing social-first content, including hands-on filming/editing and leading production across internal teams and agency partners; portfolio required.
  • Self-motivated with excellent project management skills, able to prioritize multiple initiatives and work productively under tight timelines in a fast-paced, creative environment.
  • Strong analytical mindset with experience using social reporting and influencer analytics tools such as Dash Social, Tribe Dynamics/CreatorIQ, and Skeepers.
  • Experience presenting on camera and comfortable doing so.

Education
  • Bachelor's degree from an accredited college or university.

Our Benefits
  • Eligible for benefits as of date of hire (health, dental, vision, life and other voluntary programs)
  • You are immediately vested in Avon's matching contributions to the 401(k) Plan. Avon matches your contributions dollar-for dollar up to 3% of your eligible pay, and $0.50 per dollar on the next 2% of your eligible pay.
  • Company sponsored Life insurance, AD&D and Disability benefits with option to buy up
  • Commuter, Health Reimbursement (HRA) and Flexible Spending (FSA) accounts
  • Family Care (back-up child and elder care) benefit Programs
  • Additional voluntary benefit programs available such as group legal, critical care, accident, pet insurance and identity protection insurance.

Salary Range: $110-120k
Avon is an equal opportunity employer. All employment decisions are made without regard to race, color, age, gender, gender identity or expression, sexual orientation, marital status, pregnancy, religion, citizenship, national origin/ancestry, physical/mental disabilities, military status or any other basis prohibited by law.
#LI-TK1
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

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