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Business Development Intern Jobs in Sun Prairie, WI

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Business Development Intern information

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How much do business development intern jobs pay per hour?

As of Aug 21, 2026, the average hourly pay for business development intern in Sun Prairie, WI is $19.08, according to ZipRecruiter salary data. Most workers in this role earn between $15.91 and $21.73 per hour, depending on experience, location, and employer.

What does a business development intern do?

A Business Development Intern supports the business development team by assisting with market research, identifying potential clients, and helping to develop strategies to grow the company's customer base. Interns may also help prepare presentations, manage customer databases, and participate in meetings with potential partners or clients. Their role offers valuable experience in sales, marketing, and relationship-building within a business environment.

What does a business development intern do?

A business development intern helps a company or organization increase sales through lead generation, marketing, and other corporate strategies. As a business development intern, your job duties may include identifying and contacting prospective customers or partner companies, promoting the business online and via word-of-mouth, and creating client proposals and contracts. The goal of the internship is to gain valuable work experience and skills to start your career in business development. Qualifications vary depending on the program, but business development internships typically accept applicants who are studying or have recently obtained a business or marketing degree. Excellent interpersonal, organizational, and sales skills are also helpful, along with the ability to work in a team-oriented environment.

What are the key skills and qualifications needed to thrive as a business development intern, and why are they important?

To thrive as a Business Development Intern, you need strong analytical abilities, communication skills, and a basic understanding of sales or marketing principles, typically gained through relevant coursework or internships. Familiarity with CRM software, Microsoft Office Suite, and market research tools is often required. Proactive attitude, adaptability, and strong interpersonal skills help interns build relationships and identify growth opportunities. These competencies enable effective support for business growth strategies and seamless collaboration within the team.

What does a typical week look like for a business development intern, and how do they contribute to the team's goals?

As a Business Development Intern, your week typically involves researching potential clients, supporting outreach efforts, and assisting with the preparation of presentations or proposals. You'll often collaborate closely with sales, marketing, and senior business development staff to identify new opportunities and help track progress in CRM systems. This hands-on involvement allows you to develop your communication, analytical, and project management skills, while directly contributing to the team’s growth targets. The dynamic and collaborative nature of the work provides valuable exposure to various aspects of business operations and client relationship management.

What is the difference between Business Development Intern vs Sales Intern?

AspectBusiness Development InternSales Intern
ResponsibilitiesResearching market opportunities, building partnerships, supporting strategic growthGenerating leads, cold calling, assisting with sales pitches
Skills NeededMarket analysis, communication, networkingPersuasion, customer engagement, presentation skills
Work EnvironmentStrategic planning sessions, market research teamsSales teams, client meetings, outreach activities
Common UsageStartups, corporate growth departmentsRetail, B2B sales, tech companies

While both roles support business growth, a Business Development Intern focuses on strategic partnerships and market research, whereas a Sales Intern concentrates on direct sales activities and lead conversion. Understanding these differences helps candidates choose the role aligned with their skills and career goals.

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Business Development Intern jobs near you

Retail Marketing Intern

SpartanNash Associates, LLC

Madison, WI

$15 - $20.25/hr

Part-time

Posted 6 days ago

Job description

As a member of the C&S Wholesale Grocers family of companies, SpartanNash is a food solutions company that delivers the ingredients for a better life. A distributor, wholesaler and retailer with a global supply chain network, SpartanNash distributes grocery and household goods, including fresh produce and the Our Family® portfolio of products, to locations in all 50 states.

Our braggingly happy team members — ranging from bakery managers to order selectors; from IT developers to vice presidents of finance; from HR Business Partners to export specialists — create braggingly happy customers spanning national accounts, independent and chain grocers, e-commerce retailers, U.S. military commissaries and exchanges, and the Company’s own brick-and-mortar grocery stores, pharmacies and fuel centers.

Ready to contribute to the success of our food solutions company? Apply now!

Location:

703 University Ave - Madison, Wisconsin 53715

Position Overview: 

The Marketing Intern plays a key role in connecting our brand with local shoppers by supporting marketing initiatives that drive engagement, store traffic, and community presence. This role sits at the center of execution, by partnering closely with store teams and cross-functional partners to bring marketing strategies to life in the Madison, Wisconsin market. 

This is a hands-on opportunity to gain experience in retail marketing, event execution, digital content creation, and talent attraction efforts while contributing directly to business outcomes. 

Key Responsibilities:  

Local Marketing Execution 

  • Support and execute local marketing activations designed to increase store traffic and shopper engagement within the Madison market 

  • Ensure marketing initiatives are properly implemented in stores, including signage, displays, and promotional setups 

  • Partner with store leadership to maintain brand standards and execution consistency 

Event Planning & Community Engagement 

  • Assist in the planning and on-the-ground execution of in-store and community events 

  • Identify and support opportunities to engage with local organizations, community groups, and shoppers 

  • Represent the brand professionally at events and activations 

Digital, Social & Recruitment Marketing 

  • Assist in creating and publishing digital and social media content aligned with brand guidelines 

  • Monitor trends and contribute ideas focused on increasing engagement, reach, and potential virality 

  • Capture in-store and event content (photos/videos) to support storytelling and marketing campaigns 

  • Support marketing efforts for open store positions, including:  

  • Promoting job opportunities through social media and local channels
  • Assisting with in-store hiring signage and recruitment materials 
  • Supporting hiring events or community-based recruiting efforts 

Cross-Functional Collaboration 

  • Collaborate with internal teams (store operations, merchandising, marketing, and HR/recruiting partners) to support project execution 

  • Communicate effectively with stakeholders to ensure alignment on timelines, expectations, and deliverables 

Insight & Opportunity Identification 

  • Observe shopper behavior and local market trends to identify opportunities for improved engagement 

  • Identify opportunities to attract both customers and potential candidates through creative marketing touchpoints 

  • Provide feedback and ideas to enhance marketing effectiveness and community connection 

Qualifications:  

Required 

  • Currently pursuing a bachelor's degree in: 

  • Marketing 
  • Business Administration 
  • Communications 
  • Food Marketing 
  • or other related majors 

  • Must be located in Madison, Wisconsin 

  • Proficient in Microsoft Office 

  • Strong written and verbal communication skills  

  • Strong problem-solving and analytical capabilities  

  • Highly collaborative and resilient to overcome obstacles  

Preferred 

  • Interest in retail marketing, brand marketing, events and community engagement 

  • Previous internship, or campus leadership experience related to marketing, events, or communications 

  • Experience with social media platforms and content creation 

As part of our People First culture, SpartanNash is proud to offer a robust and competitive Total Rewards benefits package.

SpartanNash is an Equal Opportunity Employer that invests in Associate development, recognizes and celebrates success, fosters two-way communication, and promotes a sense of belonging. We are committed to providing equal employment opportunities to all individuals, including those with disabilities and Veterans. 

We are not able to sponsor work visas for this position.

Apply