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Socket.dev

Sr Manager, Brand Strategy

Wilmington, DE · On-site

$150 - $200/hr

Working closely with Marketing & Communications leadership, creative teams, and business partners, the Senior Manager, Brand Strategy translates strategic objectives into audience-centered ...

Moonbug Entertainment Ltd.

Your creativity, strategic thinking, and passion for children's entertainment will contribute to ... Strong understanding of brand management principles, marketing strategies, and consumer behavior ...

Jj

Global Marketing Manager, Trauma

West Chester, PA · On-site

DePuy Synthes is seeking a Marketing Manager, Global Growth Marketing, Trauma, based in West ... Brand Strategy - Contribute to the development of global brand strategies for products, services ...

Match Group

Brand Strategy Manager

Los Angeles, CA

We are looking for a Brand Strategy Insights Manager to join our Marketing team, reporting into the Director of Global Brand Strategy. This is not a traditional, pure-research role. Sitting at the ...

Tinder

We are looking for a Brand Strategy Insights Manager to join our Marketing team, reporting into the Director of Global Brand Strategy. This is not a traditional, pure-research role. Sitting at the ...

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Infographic showing various Brand Strategy Marketing Manager job openings in the United States as of September 2026, with employment types broken down into 100% Full Time. Highlights an 80% In-person, and 20% Hybrid job distribution, with an average salary of $153,966 per year, or $74 per hour.

Sr Manager, Brand Strategy

Wilmington, DE • On-site

Nemours Children's Health
Health Care and Social Assistance • 1 - 5K employees
Learn more about Nemours Children's Healthexternal

Full-time

Posted 14 days ago

Nemours Children's Health rating

8.1

Company rating: 8.1 out of 10

Based on 88 frontline employees who took The Breakroom Quiz

68th of 898 rated healthcare providers

Job description


Nemours is seeking a Sr. Manager Brand Strategy in Wilmington, DE
The Senior Manager, Brand Strategy is responsible for shaping, stewarding, and advancing the Nemours Children's Health brand by developing integrated brand and content strategies that support organizational priorities, strengthen market differentiation, and build trust with key audiences. This role serves as the enterprise leader for brand positioning, messaging architecture, and narrative development, ensuring a consistent and compelling brand experience across all channels, campaigns, and stakeholder touchpoints.
Working closely with Marketing & Communications leadership, creative teams, and business partners, the Senior Manager, Brand Strategy translates strategic objectives into audience-centered storytelling and content frameworks that drive awareness, engagement, reputation, and growth. The position provides leadership to brand and content team members while establishing measurement frameworks that demonstrate the impact of brand and content investments on organizational goals.
Essential Functions
  • Lead enterprise brand strategy to strengthen Nemours' market position, reputation, and differentiation while ensuring alignment with organizational priorities.
  • Serve as the steward of the Nemours brand, ensuring consistent brand messaging, positioning, and experience across all channels and stakeholder touchpoints.
  • Develop and execute enterprise content strategies that support business objectives, audience engagement, and mission-driven communications.
  • Create and maintain messaging frameworks and storytelling platforms that effectively communicate Nemours' expertise, impact, and value proposition.
  • Partner with marketing, communications, digital, clinical, and executive leaders to develop integrated campaigns and audience-centered engagement strategies.
  • Conduct market research, competitive analysis, and audience insights activities to inform brand, content, and growth strategies.
  • Establish and monitor performance metrics to measure brand health, content effectiveness, stakeholder engagement, and return on investment.
  • Provide leadership and direction to brand and content team members, fostering collaboration, innovation, and high-quality execution across projects.
  • Manage strategic priorities, resources, budgets, and external partnerships to maximize the impact of brand and content investments and achieve organizational goals.

Requirements
  • Bachelor's degree in Marketing, Communications, Journalism, Public Relations, Business Administration, or a related field required. Master's degree in Business Administration (MBA), Marketing, Communications, or a related discipline preferred.
  • Minimum of 10 years of progressive experience in brand strategy, content strategy, marketing, communications, or related disciplines, including responsibility for enterprise-level brand and reputation management
  • Minimum of 5 years of leadership experience leading high-performing teams, cross-functional initiatives, and strategic marketing or communications programs.
  • Required Work Experience
    • Demonstrated experience developing and executing integrated brand strategies that drive awareness, engagement, reputation, and organizational growth.
    • Proven experience creating messaging architectures, narrative frameworks, and content strategies that support organizational priorities and audience engagement.
    • Experience partnering with executive leadership and influencing enterprise-wide decisions through strategic communications, brand positioning, and stakeholder engagement.
    • Experience leveraging market research, consumer insights, and analytics to inform strategy and measure brand and content performance.
    • Experience developing consumer engagement strategies targeting Millennial and Gen Z audiences.
    • Experience managing complex budgets, external agencies, vendors, and multi-channel marketing or content initiatives.
    • Prior experience in a senior marketing, branding, or communications leadership role within a nationally recognized healthcare system, academic medical center, pediatric health organization, or other highly reputable consumer-focused brand.
    • Management Consulting, Client Side, or Agency experience supporting large-scale national brands or healthcare clients is highly desirable.

About Us
Nemours Children's Health is an internationally recognized pediatric health system serving more than 1.7 million patient encounters each year. We deliver care across six states through two freestanding children's hospitals - Nemours Children's Hospital, Delaware and Nemours Children's Hospital, Florida - along with a network of more than 80 primary, urgent, and specialty care practices and more than 40 hospital partnerships.
Backed by the Nemours Foundation and Alfred I. duPont Trust, our $1.7B nonprofit system is dedicated to improving children's health through clinical care, research, education, advocacy, and prevention. Our Whole Child Health approach focuses equally on prevention and treatment, partnering with communities to help every child thrive.
Inclusion and belonging guide our strategy and growth. We are committed to culturally relevant care, reducing health disparities, and fostering an environment where every associate, patient, and family feels supported and valued.
Learn more at Nemours.org.

What Nemours Children's Health employees say

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About Nemours

Sourced by ZipRecruiter

As one of the nation's leading pediatric health care systems, Nemours is committed to providing all children with their best chance to grow up healthy. We offer integrated, family-centered care to more than 300,000 children each year in our pediatric hospitals, specialty clinics, primary care practices, and school-based health centers in Delaware, Florida, Maryland, New Jersey and Pennsylvania. Nemours strives to ensure a healthier tomorrow for all children - even those who may never enter our doors - through our world-changing research, education and advocacy efforts.

Industry

Health care and social assistance and hospitals

Company size

1,001 - 5,000 Employees

Headquarters location

Jacksonville, FL, US

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