Marketing Reports To: Senior Vice President of Marketing Company Overview Five Star Franchising is ... Position Summary The Director of Consumer & Brand Strategy will serve as the strategic brand lead ...
Marketing Reports To: Senior Vice President of Marketing Company Overview Five Star Franchising is ... Position Summary The Director of Consumer & Brand Strategy will serve as the strategic brand lead ...
Marketing Reports To: Senior Vice President of Marketing Company Overview Five Star Franchising is ... Position Summary The Director of Consumer & Brand Strategy will serve as the strategic brand lead ...
Marketing Reports To: Senior Vice President of Marketing Company Overview Five Star Franchising is ... Position Summary The Director of Consumer & Brand Strategy will serve as the strategic brand lead ...
Brand Manager
Salt Lake City, UT · On-site
This role partners closely with Marketing, Sales, Operations, Analytics, Legal, Corporate Communications, agency partners, and external stakeholders to ensure all brand initiatives support the ...
Brand Manager
Salt Lake City, UT · On-site
This role partners closely with Marketing, Sales, Operations, Analytics, Legal, Corporate Communications, agency partners, and external stakeholders to ensure all brand initiatives support the ...
This role partners closely with Marketing, Sales, Operations, Analytics, Legal, Corporate Communications, agency partners, and external stakeholders to ensure all brand initiatives support the ...
This role partners closely with Marketing, Sales, Operations, Analytics, Legal, Corporate Communications, agency partners, and external stakeholders to ensure all brand initiatives support the ...
As a Brand Marketing Associate, you will own the strategy for how Owala shows up and wins across specific retail or digital channels, partnering with experts across the 4Ps to assess, evaluate, and ...
As a Brand Marketing Associate, you will own the strategy for how Owala shows up and wins across specific retail or digital channels, partnering with experts across the 4Ps to assess, evaluate, and ...
As a Brand Marketing Associate, you will own the strategy for how Owala shows up and wins across specific retail or digital channels, partnering with experts across the 4Ps to assess, evaluate, and ...
As a Brand Marketing Associate, you will own the strategy for how Owala shows up and wins across specific retail or digital channels, partnering with experts across the 4Ps to assess, evaluate, and ...
Brand Marketing Associate
Lehi, UT · On-site
As a Brand Marketing Associate, you will own the strategy for how Owala shows up and wins across specific retail or digital channels, partnering with experts across the 4Ps to assess, evaluate, and ...
Brand Marketing Associate
Lehi, UT · On-site
As a Brand Marketing Associate, you will own the strategy for how Owala shows up and wins across specific retail or digital channels, partnering with experts across the 4Ps to assess, evaluate, and ...
Associate Manager-Regional Brand Marketing
$81K - $106K/yr
The Associate Manager-Regional Brand Marketing supports the execution of brand marketing programs in the region and supervises grassroots community engagement efforts. This position partners with ...
New
Associate Manager-Regional Brand Marketing
$81K - $106K/yr
The Associate Manager-Regional Brand Marketing supports the execution of brand marketing programs in the region and supervises grassroots community engagement efforts. This position partners with ...
New
As a Brand Marketing Associate, you will help drive the strategy for softlines within Owala's core product line (bags and related accessories), partnering with experts across the 4Ps to assess ...
As a Brand Marketing Associate, you will help drive the strategy for softlines within Owala's core product line (bags and related accessories), partnering with experts across the 4Ps to assess ...
Head of Marketing North America (Brand Leadership, Insights & Activation)
North Salt Lake, UT · On-site
This role is pivotal in shaping brand identity, activating impactful campaigns, and ensuring all marketing activities are insight-driven and data-supported. You will become a change agent, supported ...
Head of Marketing North America (Brand Leadership, Insights & Activation)
North Salt Lake, UT · On-site
This role is pivotal in shaping brand identity, activating impactful campaigns, and ensuring all marketing activities are insight-driven and data-supported. You will become a change agent, supported ...
Head of Marketing North America (Brand Leadership, Insights & Activation)
North Salt Lake, UT · On-site
This role is pivotal in shaping brand identity, activating impactful campaigns, and ensuring all marketing activities are insight-driven and data-supported. You will become a change agent, supported ...
Head of Marketing North America (Brand Leadership, Insights & Activation)
North Salt Lake, UT · On-site
This role is pivotal in shaping brand identity, activating impactful campaigns, and ensuring all marketing activities are insight-driven and data-supported. You will become a change agent, supported ...
As a Brand Marketing Associate, you will help drive the strategy for softlines within Owala's core product line (bags and related accessories), partnering with experts across the 4Ps to assess ...
As a Brand Marketing Associate, you will help drive the strategy for softlines within Owala's core product line (bags and related accessories), partnering with experts across the 4Ps to assess ...
As a Brand Marketing Associate, you will help drive the strategy for softlines within Owala's core product line (bags and related accessories), partnering with experts across the 4Ps to assess ...
As a Brand Marketing Associate, you will help drive the strategy for softlines within Owala's core product line (bags and related accessories), partnering with experts across the 4Ps to assess ...
Manager, Integrated & Brand Marketing Ballerina Farm Kamas/Midway, UT | Full-time About Ballerina Farm A family-run enterprise based in the high mountain valley of Kamas Utah, Ballerina Farm aims to ...
Manager, Integrated & Brand Marketing Ballerina Farm Kamas/Midway, UT | Full-time About Ballerina Farm A family-run enterprise based in the high mountain valley of Kamas Utah, Ballerina Farm aims to ...
Manager, Integrated & Brand Marketing
Kamas, UT · On-site
$85K/yr
Manager, Integrated & Brand Marketing Ballerina Farm Kamas/Midway, UT | Full-time About Ballerina Farm A family-run enterprise based in the high mountain valley of Kamas Utah, Ballerina Farm aims to ...
Manager, Integrated & Brand Marketing
Kamas, UT · On-site
$85K/yr
Manager, Integrated & Brand Marketing Ballerina Farm Kamas/Midway, UT | Full-time About Ballerina Farm A family-run enterprise based in the high mountain valley of Kamas Utah, Ballerina Farm aims to ...
Manager, Integrated & Brand Marketing Ballerina Farm Kamas/Midway, UT | Full-time About Ballerina Farm A family-run enterprise based in the high mountain valley of Kamas Utah, Ballerina Farm aims to ...
Quick apply
Manager, Integrated & Brand Marketing Ballerina Farm Kamas/Midway, UT | Full-time About Ballerina Farm A family-run enterprise based in the high mountain valley of Kamas Utah, Ballerina Farm aims to ...
Manager, Integrated & Brand Marketing
Kamas, UT · On-site
$85 - $120/hr
Manager, Integrated & Brand Marketing Ballerina Farm Kamas/Midway, UT | Full-time About Ballerina Farm A family-run enterprise based in the high mountain valley of Kamas Utah, Ballerina Farm aims to ...
Manager, Integrated & Brand Marketing
Kamas, UT · On-site
$85 - $120/hr
Manager, Integrated & Brand Marketing Ballerina Farm Kamas/Midway, UT | Full-time About Ballerina Farm A family-run enterprise based in the high mountain valley of Kamas Utah, Ballerina Farm aims to ...
This leader owns brand strategy, integrated campaigns, content marketing, media investment, events, sponsorships, and strategic partnerships while ensuring a consistent narrative across the customer ...
This leader owns brand strategy, integrated campaigns, content marketing, media investment, events, sponsorships, and strategic partnerships while ensuring a consistent narrative across the customer ...
Brand Marketing Specialist
Park City, UT · On-site
A&F Stores, Inc. is looking for Brand Representatives in Kimball Junction, Utah. In this role, you will engage customers, assist them in finding items, and maintain a welcoming store environment.
Brand Marketing Specialist
Park City, UT · On-site
A&F Stores, Inc. is looking for Brand Representatives in Kimball Junction, Utah. In this role, you will engage customers, assist them in finding items, and maintain a welcoming store environment.
Brand Marketing Specialist
Park City, UT · On-site
A&F Stores, Inc. is looking for Brand Representatives in Kimball Junction, Utah. In this role, you will engage customers, assist them in finding items, and maintain a welcoming store environment.
Brand Marketing Specialist
Park City, UT · On-site
A&F Stores, Inc. is looking for Brand Representatives in Kimball Junction, Utah. In this role, you will engage customers, assist them in finding items, and maintain a welcoming store environment.
Brand Marketer information
See Utah salary details
$13.35 - $13.77
0% of jobs
$13.77 - $14.18
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$14.60 - $15.02
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$15.44 - $15.86
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The median wage is $15.97 / hr.
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1% of jobs
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How much do brand marketer jobs pay per hour?
What is the difference between Brand Marketer vs Content Marketer?
| Aspect | Brand Marketer | Content Marketer |
|---|---|---|
| Primary Focus | Building and maintaining brand identity and awareness | Creating and distributing content to engage audiences |
| Skills & Credentials | Marketing strategy, branding, communication skills | Content creation, SEO, writing, storytelling |
| Work Environment | Branding teams, marketing departments, advertising agencies | Content teams, digital marketing departments, media agencies |
| Common Usage | Developing brand positioning and campaigns | Producing blogs, videos, social media content |
While both roles are essential in marketing, a Brand Marketer focuses on shaping the overall brand image and strategy, whereas a Content Marketer specializes in creating content to attract and engage audiences. Understanding these differences helps organizations align their marketing efforts effectively.
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Full-time
This job post has expired 3 days ago. Applications are no longer accepted.
Job description
Director of Consumer & Brand Strategy
Location: Springville, UT
Department: Marketing
Reports To: Senior Vice President of Marketing
Company Overview
Five Star Franchising is a fast-growing organization leading multiple national brands across home services, restoration, and celebrations. Our mission is to help franchise owners thrive by delivering best-in-class marketing, operations, and business support that drive profitable growth and remarkable customer experiences.
We live our DRIVE values - Driven, Real, Enthusiastic, Innovative, Vital - combining bold thinking with flawless execution. We move fast, stay accountable, and care deeply about results and people.
Position Summary
The Director of Consumer & Brand Strategy will serve as the strategic brand lead across Five Star Franchising's portfolio, responsible for strengthening brand positioning, consumer understanding, messaging strategy, media direction, and overall brand effectiveness.
This role is designed for a classically trained brand marketer - ideally from CPG, consumer services, retail, or highly strategic brand organizations - who brings a strong foundation in consumer insight, brand management, media planning, and business performance ownership.
Reporting to the SVP of Marketing, this role will partner cross-functionally with brand teams, marketing directors, agencies, franchisees, and Presidents to sharpen positioning, improve marketing effectiveness, and drive profitable growth across the portfolio.
This is not a Creative Director or production-focused role. Candidates should have formal experience owning brand strategy, consumer positioning, media planning, and business performance - not solely creative development, design leadership, or production execution.
Key Responsibilities
Brand Leadership & Strategy
- Define and drive brand positioning, architecture, and voice across multiple brands.
- Lead brand planning with clear objectives, strategies, and KPIs.
- Advocate for consumer-first strategy, leveraging data and insights to guide decisions.
Media & Agency Management
- Guide brand strategy, messaging, media direction and creative effectiveness across TV, OTT, digital, and social campaigns.
- Manage relationships with media, digital, and creative agencies; ensure alignment to brand vision and performance goals.
- Oversee paid media strategy, creative briefing, testing, and optimization.
Consumer Insights & Analytics
- Own the consumer portrait; mine data to guide creative, messaging, and media planning.
- Translate insights into actionable strategies that improve marketing effectiveness.
- Monitor ROI, campaign performance, and media efficiency.
Cross-Functional Collaboration & Execution
- Partner with internal teams and franchisees to align marketing activity with growth goals.
- Establish KPI dashboards and reporting to track marketing and brand health.
- Ensure execution excellence and measurable impact across all initiatives.
- 5+ years in brand management, preferably within CPG, consumer services, retail, or highly strategic brand organizations.
- Candidates should have formal experience owning brand strategy, consumer positioning, media planning, and business performance - not solely creative development or design leadership.
- Strong business and analytical mindset with experience leveraging consumer insights, market data, and performance metrics to drive brand and revenue growth.
- Experience working within highly matrixed or cross-functional organizations preferred.
- Proven success managing agencies and leading cross-functional projects.
- Analytical, insight-driven, and skilled in storytelling and executive influence.
- Bachelor's degree in Marketing, Business, or related field; MBA preferred.
- Franchise, multi-brand, or performance-marketing experience is a plus.
- Lead brand strategy for high-growth, nationally recognized consumer brands.
- Balance creative excellence with data-driven performance.
- Join a collaborative, results-focused marketing team redefining franchise marketing.
Equal Opportunity Employer
Five Star Franchising is an equal opportunity employer. Hiring decisions are made without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state, or local law.
Reasonable Accommodations
Qualified individuals with disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and applicable state or local laws.
About Five Star Franchising
Sourced by ZipRecruiter
Industry
Personal services
Company size
51 - 200 Employees
Headquarters location
Springville, UT, US
Year founded
2009