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Brand Energy Jobs (NOW HIRING)

Foot Locker

Director, Basketball Brand

Manhattan, NY · On-site

$145K - $165K/yr

Balance long-term brand building with near-term performance, ensuring programs contribute to brand energy as well as traffic, sales, and loyalty. Key Responsibilities Brand & Business Leadership

TextNow

Head of Brand Marketing

Charleston, WV · Remote

Champion our cultural platform rooted in autonomy, dignity, flexibility, and challenger brand energy * Serve as primary steward of TextNow's brand narrative, partnering closely with the VP, Marketing ...

JETSET Pilates

Senior Instructor

Tampa, FL · On-site

This role leads by example, upholds brand standards, and plays a key role in mentorship, training, and team development. Senior Instructor Responsibilities Deliver high-energy, results-driven classes ...

FitLab, Inc.

Y7 Studio Associate

Brooklyn, NY · On-site

$17.50/hr

This is a service-first, community-driven role that blends operations, hospitality, and brand energy. You'll thrive here if you're passionate about wellness, love connecting with people, and can ...

JETSET Pilates

Senior Instructor

Tampa, FL

This role leads by example, upholds brand standards, and plays a key role in mentorship, training, and team development. Senior Instructor Responsibilities Deliver high-energy, results-driven classes ...

FL Studios LLC

Y7 Studio Associate

Los Angeles, CA

$17.87/hr

This is a service-first, community-driven role that blends operations, hospitality, and brand energy. You'll thrive here if you're passionate about wellness, love connecting with people, and can ...

FitLab, Inc.

Y7 Studio Associate

Los Angeles, CA · On-site

$17.87/hr

This is a service-first, community-driven role that blends operations, hospitality, and brand energy. You'll thrive here if you're passionate about wellness, love connecting with people, and can ...

Ragnar Events LLC

Y7 Studio Associate

Manhattan, NY · On-site

$17.50/hr

This is a service-first, community-driven role that blends operations, hospitality, and brand energy. You'll thrive here if you're passionate about wellness, love connecting with people, and can ...

Ragnar Events LLC

Y7 Studio Associate

Brooklyn, NY · On-site

$17.50/hr

This is a service-first, community-driven role that blends operations, hospitality, and brand energy. You'll thrive here if you're passionate about wellness, love connecting with people, and can ...

JETSET Pilates

This role leads by example, upholds brand standards, and plays a key role in mentorship, training, and team development. Senior Instructor Responsibilities Deliver high-energy, results-driven classes ...

JETSET Pilates

This role leads by example, upholds brand standards, and plays a key role in mentorship, training, and team development. Senior Instructor Responsibilities Deliver high-energy, results-driven classes ...

FL Studios LLC

Y7 Studio Associate

Brooklyn, NY

$17.50/hr

This is a service-first, community-driven role that blends operations, hospitality, and brand energy. You'll thrive here if you're passionate about wellness, love connecting with people, and can ...

Ragnar Events LLC

Y7 Studio Associate

Los Angeles, CA · On-site

$17.87/hr

This is a service-first, community-driven role that blends operations, hospitality, and brand energy. You'll thrive here if you're passionate about wellness, love connecting with people, and can ...

FitLab, Inc.

Y7 Studio Associate

Manhattan, NY · On-site

$17.50/hr

This is a service-first, community-driven role that blends operations, hospitality, and brand energy. You'll thrive here if you're passionate about wellness, love connecting with people, and can ...

FL Studios LLC

Y7 Studio Associate

Manhattan, NY

$17.50/hr

This is a service-first, community-driven role that blends operations, hospitality, and brand energy. You'll thrive here if you're passionate about wellness, love connecting with people, and can ...

Cheba Hut - Nugent

Shift Lead

Johnston, IA · On-site

$17 - $20.50/hr

Support daily operations while keeping the Cheba Hut brand energy strong * Lead by example in reinforcing a customer-first mindset with the crew Leadership & Development * Understand the "Bit 4" - ...

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Brand Energy information

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How much do brand energy jobs pay per hour?

As of Jun 12, 2026, the average hourly pay for brand energy in the United States is $20.21, according to ZipRecruiter salary data. Most workers in this role earn between $16.35 and $23.08 per hour, depending on experience, location, and employer.

How does a Brand Energy professional typically collaborate with marketing and creative teams to elevate brand engagement?

Brand Energy professionals play a crucial role in bridging the gap between marketing strategy and creative execution. They frequently collaborate with marketing teams to develop campaigns that resonate emotionally with target audiences and ensure brand messaging remains consistent across all touchpoints. Regular brainstorming sessions, campaign reviews, and feedback loops with creative teams are common, helping to align visual elements and storytelling with the brand's core values. This collaborative environment fosters innovation and allows Brand Energy professionals to contribute ideas that drive higher engagement and brand loyalty.

What are the key skills and qualifications needed to thrive as a Brand Manager, and why are they important?

To thrive as a Brand Manager, you need expertise in marketing strategy, market research, and brand positioning, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing tools, analytics platforms, and project management systems is typically required. Creativity, strong communication, and leadership skills distinguish top performers in this role. These skills are vital for building strong brand identities, driving customer engagement, and ensuring consistent brand messaging in competitive markets.

What are Brand Energy professionals?

Brand Energy professionals are experts who focus on creating, enhancing, and sustaining the emotional and psychological impact of a brand. They work to ensure that a brand resonates with its target audience, fostering loyalty and engagement through strategic messaging and experiences. Their responsibilities often include brand strategy development, storytelling, and the implementation of campaigns that amplify the brand's presence and energy in the marketplace. These professionals collaborate closely with marketing, design, and leadership teams to maintain a consistent and powerful brand identity.

What is the difference between Brand Energy vs Brand Technician?

AspectBrand EnergyBrand Technician
CertificationsOSHA, safety training, industry-specific certificationsOSHA, safety training, equipment operation certifications
Work EnvironmentConstruction sites, industrial facilities, energy plantsIndustrial sites, manufacturing plants, energy facilities
Employer & Industry UsageEnergy, construction, industrial sectorsManufacturing, energy, industrial sectors

Brand Energy professionals focus on managing energy-related projects, safety, and site operations, while Brand Technicians typically handle equipment maintenance, troubleshooting, and technical support within similar environments. Both roles require safety certifications and work in industrial or energy settings, but their specific responsibilities differ, with Brand Energy emphasizing project oversight and safety management, and Brand Technicians focusing on technical repairs and equipment handling.

More about Brand Energy jobs
What states have the most Brand Energy jobs? States with the most job openings for Brand Energy jobs include:
What job categories do people searching Brand Energy jobs look for? The top searched job categories for Brand Energy jobs are:
Brand Energy jobs near you
Infographic showing various Brand Energy job openings in the United States as of June 2026, with employment types broken down into 17% Full Time, and 83% Part Time. Highlights an 100% In-person job distribution, with an average salary of $42,047 per year, or $20.2 per hour.
Director, Basketball Brand

Director, Basketball Brand

Foot Locker

Manhattan, NY • On-site

$145K - $165K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 21 days ago

Foot Locker rating

6.3

Company rating: 6.3 out of 10

Based on 204 frontline employees who took The Breakroom Quiz

43rd of 102 rated fashion retailers

Job description

Overview
The Director of Basketball Brand will lead the strategy, planning, and execution of Foot Locker's basketball platform-building cultural relevance that drives traffic, fuel sales, and deepens community connection. This role owns how Foot Locker shows up in basketball, translating insights and a deep understanding of the consumer into bold, ownable programs that strengthen Foot Locker's position as the leading destination for the game.
The ideal candidate brings deep passion for basketball culture, strong brand instincts, exceptional collaboration skills and a proven ability to connect culture to commerce through impactful programs and partnerships.
Responsibilities
Role Overview
  • Own the Basketball Brand strategy, delivering integrated programs that drive brand distinction, consumer demand, and measurable commercial impact.
  • Balance long-term brand building with near-term performance, ensuring programs contribute to brand energy as well as traffic, sales, and loyalty.

Key Responsibilities
Brand & Business Leadership
  • Lead basketball programs that elevate Foot Locker's cultural relevance while driving traffic and sales.
  • Build national platforms and hyper-local activations that authentically connect Foot Locker to basketball communities.
  • Partner closely with vendor partners to deliver differentiated, impactful moments.
  • Partner closely with and lead NBA partnership and key extensions as well as Team deals.

Program & Activation Development
  • Develop clear, inspiring briefs that align brand objectives, community insight, and business goals.
  • Create heat-driven, in-store basketball destinations in key markets that bring product and storytelling to life.
  • Own key basketball moments, launches, and collaborations from concept through execution.
  • Ensure consistency in brand voice, storytelling, and execution across all touchpoints.
  • Define and track KPIs across brand, engagement, traffic, and sales.

Community Connectivity
  • Build authentic relationships with the league, teams, athletes, creators, grassroots partners, and local basketball communities.
  • Ensure programs reflect real community insight and deliver meaningful participation and lasting impact.

Leadership
  • Lead and develop a high-performing team and agency ecosystem.
  • Drive strong cross-functional collaboration, clarity of priorities, and executional excellence.

Qualifications
  • 10+ years in brand or culture marketing; 5+ years leading teams.
  • Proven experience building programs that connect culture to commercial impact.
  • Deep fluency in basketball, sneaker, and street culture.
  • Strong strategic thinking, leadership, and communication skills.

At Foot Locker, we value innovation, authenticity, and integrity in all that we do. To uphold the security and fairness of our hiring process, we ask that candidates refrain from using AI tools, including ChatGPT, during interviews and assessments. To ensure a smooth and secure experience, please review the following guidelines:
  • Cameras must be on for all virtual interviews.
  • AI tools are strictly prohibited during interviews or assessments.

We appreciate your understanding and cooperation as we work together to create a transparent and equitable hiring experience.
Benefits
The annual base salary range is $145,000 - $165,000/ year. This range represents the anticipated low and high end of the salary for this position. This role is also eligible to receive short term incentives that align with individual and company performance. Salary will be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data. Salary is one component of the Foot Locker, Inc. total compensation package, which includes the below
Foot Locker Benefits:
  • Employee Discount
  • Paid Time Off
  • Medical | Dental | Vision Coverage
  • 401(k) | Roth 401(k)
  • Stock Purchase Plan
  • Life Insurance
  • Flexible Spending Account
  • Opportunities for Advancement
  • Tuition Reimbursement for Qualified Courses
  • Strong Company Culture
  • Employee Resource Groups

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