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Brand Development Manager Jobs in Toronto, ON (NOW HIRING)

Priceline.com LLC

Development Manager

Toronto, ON · Hybrid

CA$130K - CA$155K/yr

Development Manager (Full Stack) Why This Job's a Big Deal As a leader within our Growth ... Leverage AI to intelligently classify and block off-brand or non-critical email communications.

Priceline

Development Manager

Toronto, ON · Hybrid

CA$130K - CA$155K/yr

Development Manager (Full Stack) Why This Job's a Big Deal As a leader within our Growth ... Leverage AI to intelligently classify and block off-brand or non-critical email communications.

Daimler

Dealer Development Manager

Mississauga, ON · On-site

Dealer Development Manager (This is Mat leave coverage contract for 18 months) Mercedes-Benz Canada ... Mercedes-Benz is the world's first automotive brand, and remains at the cutting-edge of ...

Car Keys Express

Business Development Manager

Toronto, ON · On-site

CA$135K - CA$162K/yr

Business Development Manager - Toronto, Canada We know you've heard of us! Car Keys Express is ... Highly professional and knowledgeable, able to effectively represent the CKE brand * Business ...

REIC

Business Development Manager

Toronto, ON · On-site

CA$90K - CA$110K/yr

Attend trade shows and industry events to keep a pulse on market trends and build brand presence ... Proficiency with CRM systems, Microsoft Office Suite, and project management tools. * Willingness ...

REIC

Business Development Manager

Toronto, ON · Remote

CA$90K - CA$110K/yr

Attend trade shows and industry events to keep a pulse on market trends and build brand presence ... Proficiency with CRM systems, Microsoft Office Suite, and project management tools.Willingness to ...

Brand Momentum

New Business Development

Mississauga, ON · Hybrid

CA$90K/yr

... manage multiple priorities effectively. You thrive in a fast-paced environment, work well both ... Identify and pursue net-new business opportunities across Brand Momentum's integrated service ...

Sysco

Business Development Manager

Toronto, ON

... brand along with relevant specialty company offerings * Utilize data analytics to prioritize ... Provide feedback to the Sales team, Operations, Merchandising and Management on product quality ...

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Brand Development Manager information

See Toronto, ON salary details

$11.5K

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$116.4K

How much do brand development manager jobs pay per year?

As of Aug 30, 2026, the average yearly pay for brand development manager in Toronto, ON is $61,976.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,285.00 and $81,118.00 per year, depending on experience, location, and employer.

What does a Brand Development Manager do?

A brand development manager monitors trends in the market and among customers, and oversees marketing or advertising projects to make campaign messaging fits within the company’s brand. Your job duties include developing marketing strategies to target customers, predicting customer behavior, and conducting surveys or trial studies to research new messaging strategies. To pursue a career as a brand development manager, you should first have experience working in marketing and leadership roles. Most employers prefer candidates with several years of prior experience, and at least a bachelor’s degree in marketing, business, or a related field.

What does a Brand Development Manager do?

A Brand Development Manager is responsible for building and strengthening a company's brand identity, presence, and perception in the market. They develop and implement strategies to increase brand awareness, manage brand messaging, and ensure consistency across all marketing channels. Their role often involves market research, collaboration with design and marketing teams, and monitoring brand performance to make data-driven decisions. Ultimately, they help position the brand to attract and retain customers, driving business growth.

What are the key skills and qualifications needed to thrive as a Brand Development Manager?

To excel as a Brand Development Manager, you typically need expertise in brand strategy, marketing, and consumer behavior, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing platforms, analytics tools (like Google Analytics), and CRM systems, as well as certifications such as CIM or AMA, are highly beneficial. Strong communication, creativity, and project management skills make candidates stand out by enabling them to craft compelling brand stories and lead cross-functional teams. These competencies are crucial for building brand value, driving market growth, and maintaining a competitive edge.

What are some common challenges a Brand Development Manager faces when launching a new brand initiative, and how can they overcome them?

Brand Development Managers often encounter challenges such as aligning cross-functional teams, differentiating the brand in a crowded market, and ensuring consistent messaging across channels. To overcome these hurdles, it's important to foster strong collaboration between marketing, sales, and product teams, conduct thorough market research to identify unique value propositions, and implement clear brand guidelines. Regular communication and feedback loops can also help keep everyone aligned and adaptable throughout the launch process.

What is the difference between Brand Development Manager vs Brand Manager?

AspectBrand Development ManagerBrand Manager
Primary FocusCreating and expanding brand identity and market presenceManaging and maintaining existing brand image and campaigns
ResponsibilitiesMarket research, brand positioning, new brand initiativesAdvertising campaigns, product branding, brand consistency
Skills & CredentialsMarketing, branding, communication skills, often a bachelor’s degreeMarketing, branding, project management, often a bachelor’s degree

While both roles involve branding, the Brand Development Manager focuses on building and expanding the brand's presence, whereas the Brand Manager concentrates on managing and maintaining the existing brand image. Understanding these differences helps in selecting the right career path or job role in marketing and branding fields.

More about Brand Development Manager jobs

What cities near Toronto, ON are hiring for Brand Development Manager jobs?

Cities near Toronto, ON with the most Brand Development Manager job openings:

Brand Development Manager jobs near you
Infographic showing various Brand Development Manager job openings in Toronto, ON as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, and 2% Contract. Highlights an 85% Physical, 5% Hybrid, and 10% Remote job distribution, with an average salary of $61,976 per year, or $29.8 per hour.

Development Manager

Toronto, ON • Hybrid

Priceline.com LLC
Internet and IT • 5 - 10K employees
Learn more about Priceline.com LLCexternal

CA$130K - CA$155K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 18 days ago

Job description

This role is eligible for our hybrid work model: Two days in-office.

Development Manager (Full Stack)

Why This Job's a Big Deal

As a leader within our Growth organization, you will own the engineering strategy and execution for the Messaging team - a critical platform that powers how Priceline communicates with its customers across email, SMS, and push channels. Sitting within the Trip Management & Loyalty group, your team is responsible for the full messaging lifecycle: from subscriber opt-in and preference management, to real-time notification delivery, templating, relay, and deliverability insights.

You will lead a full-stack engineering team (Java and Node.js backend, Node/React frontend) building and scaling a suite of microservices that handle millions of messages. Your work directly shapes the reliability, personalization, and compliance of every communication Priceline sends to its customers.

In This Role You Will Get To

  • Lead & Mentor: Manage a high-performing team of 4 FTE Engineers, providing coaching, performance management, and career development.

  • Drive hiring, onboarding, performance management, and career development to build deep engineering talent.

  • Technical Execution: Maintain 20% hands-on involvement through code reviews, governance, and technical direction.

  • Platform Innovation: Building a reliable, Priceline-first messaging toolkit with reusable common components and a non-technical stakeholder editor experience.

  • Leverage AI to intelligently classify and block off-brand or non-critical email communications.

  • Expand customer opt-in channels (email and SMS) across Hotel, Air, and mobile product surfaces.

  • Operational Excellence: Enforce SDLC discipline, including 2-week sprints, grooming, retrospectives, and demos.

  • Strategic Collaboration: Collaborate with peer engineering teams in Trip Management & Loyalty and across Priceline's broader platform to drive cross-system integrations.

Who You Are

  • Bachelor's Degree in Computer Science or a related field or equivalent practical experience.

  • 3+ years of engineering management experience, with a proven track record of hiring, mentoring, coaching, and performance management of full-stack engineering teams.

  • Full-Stack Expertise: Strong backend proficiency in Java and Spring Boot, with solid Node.js experience. Frontend familiarity with front-end frameworks like React.js.

  • Distributed Systems: Proven experience designing and scaling high-throughput, event-driven systems using Kafka, REST, and GraphQL.

  • Cloud & Infrastructure: Comfortable with GKE, GCP services (Firestore, CloudSQL, GCS, BigQuery), CI/CD pipelines, and Git.

  • Vendor Integrations: Experience managing or integrating with third-party messaging platforms (e.g., email delivery providers, SMS gateways, marketing automation tools).

  • AI/ML Awareness: Familiarity with integrating ML-based scoring or classification services into production systems is a plus.

  • Illustrated history of living the values necessary to Priceline: Customer, Innovation, Team, Accountability and Trust.

  • The Right Results, the Right Way is not just a motto at Priceline; it's a way of life. Unquestionable integrity and ethics is essential.

#LI-JB1 #LI-Hybrid

There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. In addition to a competitive base salary, certain roles may be eligible for an annual bonus and/or equity grant.

The salary range for this position is $130,000-$155,000 CAD.

Who We Are

WE ARE PRICELINE.

Our success as one of the biggest players in online travel is all thanks to our incredible, dedicated team of talented employees. Priceliners are focused on being the best travel deal makers in the world, motivated by our passion to help everyone experience the moments that matter most in their lives. Whether it's a dream vacation, your cousin's graduation, or your best friend's wedding - we make travel affordable and accessible to our customers.

Our culture is unique and inspiring (that's what our employees tell us). We're a grown-up, startup. We deliver the excitement of a new venture, without the struggles and chaos that can come with a business that hasn't stabilized.

We're on the cutting edge of innovative technologies. We keep the customer at the center of all that we do. Our ability to meet their needs relies on the strength of a workforce as diverse as the customers we serve. We bring together employees from all walks of life and we are proud to provide the kind of inclusive environment that stimulates innovation, creativity and collaboration.

Priceline is part of the Booking Holdings, Inc. (Nasdaq: BKNG) family of companies, a highly profitable global online travel company with a market capitalization of over $80 billion. Our sister companies include Booking.com, BookingGo, Agoda, Kayak and OpenTable.

If you want to be part of something truly special, check us out!

Flexible work at Priceline

Priceline is following a hybrid working model, which includes two days onsite as determined by you and your manager (ideally selecting among Tuesday, Wednesday, or Thursday). On the remaining days, you can choose to be remote or in the office.

Perks & Benefits at Priceline

Our benefits are designed to support your health, wellbeing, and life inside and outside of work. Eligible Priceliners have access to:

Health & wellness coverage including medical, dental, vision, and mental health resources

Generous time off including PTO, holidays, a company-wide Priceline Pause reset week, and paid volunteer days

Work/life support including the ability to work up to 4 weeks per year from anywhere, parental leave, dependent care and family support resources, Summer Fridays, and office perks like stocked kitchens and catered meals (varies by location)

Financial security programs such as retirement plans with company contributions, life and disability coverage, and tax-advantaged accounts

Signature travel perks including employee-only discounts on hotels and flights, VIP deals, and Big Deal Bucks credits

Additional perks & discounts like travel and partner discounts, tuition support, legal support, and pet benefits

A people-first culture with Employee Resource Groups (ERGs), social events, recognition programs, and service awards that help you connect, grow, and celebrate together

Specific benefits and programs vary by location.

Inclusion is a Big Deal!

To be the best travel dealmakers in the world, we believe our team should reflect the broad range of customers and communities we serve. We are committed to cultivating a culture where all employees have the freedom to bring their individual perspectives, life experiences, and passion to work.

Priceline is a proud equal opportunity employer. We embrace and celebrate the unique lenses through which our employees see the world. We'd love for you to join us and help shape what makes our team extraordinary.

Applying for this position

We're excited that you are interested in a career with us. For all current employees, please use the internal portal to find jobs and apply.

External candidates are required to have an account before applying. When you click Apply, returning candidates can log in, or new candidates can quickly create an account to save/view applications.

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