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Brand Development Manager Jobs in Bothell, WA (NOW HIRING)

Guest Satisfaction & Brand Development * Deliver superior service and maximize customer ... Proven leadership experience as a Restaurant Manager, General Manager, or Hospitality Manager

Guest Satisfaction & Brand Development * Deliver superior service and maximize customer ... Proven leadership experience as a Restaurant Manager, General Manager, or Hospitality Manager

The Senior Brand Manager is the primary steward and architect of Seattle Foundation's brand ... Lead the development and execution of annual and long-range brand plans that align brand identity ...

About the role As a Senior Brand Manager, you will be responsible for driving growth of your brand ... Drive the development & coordinate with all Media Agency for the formulation and implementation of ...

New

Guest Satisfaction & Brand Development * Deliver superior service and maximize customer ... Proven leadership experience as a Restaurant Manager, General Manager, or Hospitality Manager

Come join our multi-disciplinary brand studio in Seattle as a Design Manager/Project Manager ... We view our professional development programs as strategic investments in our future.

Come join our multi-disciplinary brand studio in Seattle as a Design Manager/Project Manager ... We view our professional development programs as strategic investments in our future.

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Brand Development Manager information

See Bothell, WA salary details

$12.3K

$67.1K

$125.8K

How much do brand development manager jobs pay per year?

As of Jun 9, 2026, the average yearly pay for brand development manager in Bothell, WA is $67,073.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,500.00 and $83,300.00 per year, depending on experience, location, and employer.

What Does a Brand Development Manager Do?

A brand development manager monitors trends in the market and among customers, and oversees marketing or advertising projects to make campaign messaging fits within the company’s brand. Your job duties include developing marketing strategies to target customers, predicting customer behavior, and conducting surveys or trial studies to research new messaging strategies. To pursue a career as a brand development manager, you should first have experience working in marketing and leadership roles. Most employers prefer candidates with several years of prior experience, and at least a bachelor’s degree in marketing, business, or a related field.

What is the difference between Brand Development Manager vs Brand Manager?

AspectBrand Development ManagerBrand Manager
Primary FocusCreating and expanding brand identity and market presenceManaging and maintaining existing brand image and campaigns
ResponsibilitiesMarket research, brand positioning, new brand initiativesAdvertising campaigns, product branding, brand consistency
Skills & CredentialsMarketing, branding, communication skills, often a bachelor’s degreeMarketing, branding, project management, often a bachelor’s degree

While both roles involve branding, the Brand Development Manager focuses on building and expanding the brand's presence, whereas the Brand Manager concentrates on managing and maintaining the existing brand image. Understanding these differences helps in selecting the right career path or job role in marketing and branding fields.

What are some common challenges a Brand Development Manager faces when launching a new brand initiative, and how can they overcome them?

Brand Development Managers often encounter challenges such as aligning cross-functional teams, differentiating the brand in a crowded market, and ensuring consistent messaging across channels. To overcome these hurdles, it's important to foster strong collaboration between marketing, sales, and product teams, conduct thorough market research to identify unique value propositions, and implement clear brand guidelines. Regular communication and feedback loops can also help keep everyone aligned and adaptable throughout the launch process.

What does a Brand Development Manager do?

A Brand Development Manager is responsible for building and strengthening a company's brand identity, presence, and perception in the market. They develop and implement strategies to increase brand awareness, manage brand messaging, and ensure consistency across all marketing channels. Their role often involves market research, collaboration with design and marketing teams, and monitoring brand performance to make data-driven decisions. Ultimately, they help position the brand to attract and retain customers, driving business growth.

What are the key skills and qualifications needed to thrive as a Brand Development Manager, and why are they important?

To excel as a Brand Development Manager, you typically need expertise in brand strategy, marketing, and consumer behavior, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing platforms, analytics tools (like Google Analytics), and CRM systems, as well as certifications such as CIM or AMA, are highly beneficial. Strong communication, creativity, and project management skills make candidates stand out by enabling them to craft compelling brand stories and lead cross-functional teams. These competencies are crucial for building brand value, driving market growth, and maintaining a competitive edge.
What are the most commonly searched types of Brand Development jobs in Bothell, WA? The most popular types of Brand Development jobs in Bothell, WA are:
What cities near Bothell, WA are hiring for Brand Development Manager jobs? Cities near Bothell, WA with the most Brand Development Manager job openings:
Personal Injury Business Development Manager

Personal Injury Business Development Manager

TVG-Medulla, LLC

Seattle, WA • On-site

Full-time

Posted 17 days ago


Job description

Company Description
COMPANY BACKGROUND
TVG-Medulla, LLC is a multi-site healthcare management organization, with an emphasis on providing managed services to chiropractic providers. Medulla provides managed services such as Sales & Marketing, Billing, IT, HR, and Finance to three chiropractic brands, operating under the names of Chiro One, MyoCore, and CORE Health Centers. Medulla is comprised of 830+ employees, with corporate headquarters in Oak Brook, IL and 150+ clinic locations in Illinois, Indiana, Wisconsin, Missouri, Kansas, Kentucky, West Virginia, Texas, Oregon, Washington, and Alaska.
Our vision is to inspire and empower people in our communities to heal, live and function better.
Job Description
The Senior Wellness Referral Representative plays a critical role in driving sustained growth through strategic referral partnerships, employer wellness relationships, and community-based outreach initiatives. This role blends quota-carrying business development, corporate wellness, and market-facing leadership, serving as a primary growth driver across assigned territories.
This position is central to the development of Medulla's Strategic External Patient Referral function, while also supporting community outreach programs, clinic performance goals, and sales team development. The ideal candidate is a relationship-driven leader who thrives in a fast-paced growth environment and can operate both strategically and tactically in the field.
Position Overview
The Senior Wellness Referral Representative is responsible for identifying, developing, and expanding high-value referral partnerships while executing community outreach initiatives that drive new patient acquisition. This role meets monthly and quarterly performance targets by prospecting, presenting, proposing, and closing partnerships with:
  • Personal Injury (PI) attorneys
  • Orthopedic and specialty medical providers
  • Urgent care centers and physician-led clinics
  • Large employer groups and workplace wellness programs
  • Community organizations and local businesses

Essential Functions & Responsibilities:
Strategic Partnership & Business Development
  • Build, manage, and grow long-term referral partnerships across healthcare, legal, and employer ecosystems.
  • Serve as the face of Medulla LLC and Chiro One in assigned territories and regional markets.
  • Conduct on-site visits, presentations, and negotiations to educate partners on Medulla's care model and value proposition.
  • Secure partnership commitments and ensure seamless onboarding and activation.

Corporate Wellness & Community Outreach
  • Execute Medulla and Chiro One's Community Outreach Program, including spinal health screenings, workshops, health fairs, and wellness events.
  • Develop and nurture employer wellness relationships that drive sustained patient acquisition.
  • Support the development and execution of regional marketing and outreach calendars in partnership with Marketing.

Market & Territory Development
  • Map assigned territories to identify high-value partnership and growth opportunities.
  • Develop territory strategies that increase referral volume, event effectiveness, and brand presence.
  • Track referral trends, outreach performance, and conversion metrics to optimize results.

Relationship & Account Management
  • Serve as the primary relationship manager for strategic partners and key accounts.
  • Maintain regular communication to ensure exceptional partner experience and retention.
  • Coordinate with clinic teams to ensure smooth referral flow and patient experience.

Leadership & Team Development
  • Support and mentor sales team members through onboarding, training, and ongoing development.
  • Assist with leadership succession planning and sales team mentorship initiatives.
  • Lead by example in professionalism, accountability, and performance standards.

Performance Tracking & Reporting
  • Input daily activities, events, and outcomes into CRM and tracking systems.
  • Monitor and report on partnership performance, outreach ROI, and revenue impact.
  • Provide insights and recommendations to leadership on market opportunities and process improvements.

Qualifications
Minimum Qualifications:
  • 5+ years of experience in business development, wellness sales, physician liaison, or partnership-driven sales roles.
  • Proven track record of achieving and exceeding sales or referral-based performance metrics.
  • Experience in healthcare, wellness, or B2B/B2C sales environments strongly preferred.
  • Strong understanding of employer benefits, healthcare referral models, or PI ecosystems (PI experience a plus).
  • Demonstrated ability to build processes, manage territories, and operate independently.
  • Proficiency with CRM systems and Microsoft Office tools.
  • Willingness to travel within assigned territories, including occasional overnights and weekends.

Additional Information
#ZR
Disclaimer
All team members agree to consistently support compliance and TVG-Medulla, LLC policies and Standards of Excellence with regard to maintaining the privacy and confidentiality of information, protecting the assets of the organization, acting with ethics and integrity, reporting non-compliance, adhering to applicable federal, state, and local laws and regulations, accreditation, and licenser requirements (if applicable), and Medulla procedures and protocols. Must perform other related duties and assist with project completion as needed. Team member may be required to provide necessary information to complete a DMV (or equivalent agency) background check.