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How much do bicycle retail jobs pay per hour?

As of Jul 7, 2026, the average hourly pay for bicycle retail in the United States is $19.72, according to ZipRecruiter salary data. Most workers in this role earn between $17.31 and $22.84 per hour, depending on experience, location, and employer.

What is the difference between Bicycle Retail vs Bicycle Mechanic?

AspectBicycle RetailBicycle Mechanic
CredentialsHigh school diploma, sales/customer service skillsTechnical certifications, repair training
Work EnvironmentRetail store, customer-facingWorkshop or store, hands-on repair
Industry UsageSales, customer service, inventory managementBike repairs, maintenance, diagnostics
Common Search IntentBuying bikes, product infoBike repairs, technical questions

While Bicycle Retail involves selling bikes and related products in a store setting, Bicycle Mechanics focus on repairing and maintaining bicycles. Both roles are essential in the cycling industry, but they require different skills and certifications. Bicycle Retail staff primarily handle customer service and sales, whereas Bicycle Mechanics perform technical repairs and diagnostics. Understanding these differences helps job seekers find the right role aligned with their skills and career goals.

What are some common challenges faced by employees in bicycle retail, and how can they be overcome?

Employees in bicycle retail often face challenges such as staying up-to-date with constantly evolving bike technology, managing seasonal fluctuations in customer demand, and providing expert advice to a wide range of customers. Overcoming these challenges typically involves continuous product training, developing strong customer service skills, and collaborating closely with team members to share knowledge and best practices. Engaging with the local cycling community and participating in industry events can also help staff stay informed and build valuable relationships.

What is bicycle retail?

Bicycle retail refers to the business of selling bicycles and related accessories, equipment, and services to customers. Bicycle retailers may operate physical stores, online shops, or both, and often offer services such as bike repairs, fittings, and maintenance. These stores typically carry a range of bikes, including road, mountain, hybrid, and electric models, as well as helmets, clothing, parts, and tools. Knowledgeable staff help customers choose the right products for their needs and can provide expert advice on cycling gear and safety.

What are the key skills and qualifications needed to thrive in Bicycle Retail, and why are they important?

To thrive in Bicycle Retail, you need strong product knowledge, sales skills, and a basic understanding of bike mechanics, often supported by relevant retail or cycling experience. Familiarity with point-of-sale (POS) systems, inventory management software, and sometimes certifications in bike repair or fitting are valuable. Excellent customer service, communication, and problem-solving skills help you build rapport with customers and address their unique needs. These skills ensure customers receive expert guidance, leading to higher satisfaction and repeat business in a competitive market.
More about Bicycle Retail jobs
What cities are hiring for Bicycle Retail jobs? Cities with the most Bicycle Retail job openings:
What states have the most Bicycle Retail jobs? States with the most job openings for Bicycle Retail jobs include:
What job categories do people searching Bicycle Retail jobs look for? The top searched job categories for Bicycle Retail jobs are:
Bicycle Retail jobs near you
Infographic showing various Bicycle Retail job openings in the United States as of July 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Temporary. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $41,011 per year, or $19.7 per hour.

Store Manager (BICYCLE RETAIL) - Evergreen

Trek Bicycle Stores | Florida

Fort Myers, FL

$47K - $55K/yr

Full-time

Medical, PTO

Posted 18 days ago

Job description


About This Role

As a Store Manager at Trek Bikes Florida, you set the tone for your team and drive the shop's success. Your priorities are business growth, people development, and delivering an exceptional customer experience. You'll coach your team, drive results, and foster a culture that embodies our values: doing the right thing, striving for excellence, showing people we care, and being open to learning and growth.


This is an exciting opportunity for those who want to grow and develop their careers. We're always looking to connect with talented individuals and help them build their skills and experience. While specific roles and locations aren't guaranteed upfront, we work to place the right people in the right spots as opportunities become available.


Collier County, Lee County, Charlotte County, Estero, FT Myers


What You'll Do

As Store Manager, you will be responsible for leading your store to success through strong leadership, effective team management, and a focus on delivering an exceptional customer experience.


Key Areas of Responsibility
  • Drive revenue and gross profit growth on the sales floor and service counter
  • Lead by example in sales and customer service
  • Ensure that bikes are built and serviced quickly to maintain sales momentum
  • Regularly review store performance and address any areas for improvement
Team Development
  • Train and coach team members in sales, service, and systems
  • Reinforce training through role-playing, Trek University, and hands-on coaching
  • Lead team meetings and foster a culture of growth and accountability
Store Operations
  • Maintain strong cash handling and financial controls
  • Ensure accurate inventory, receiving, transfers, and cycle counts
  • Keep the store clean, organized, and aligned with the Trek brand
Leadership
  • Manage team schedules and performance expectations
  • Develop IDPs for direct reports
  • Hold regular one-on-one meetings with team members

Additional Responsibilities


Requirements
Requirements
  • Values Alignment: Live and enforce our company values — Do the Right Thing, Do the Best You Can, Show Others You Care, Be Coachable
  • Retail Leadership: At least 1 year of experience managing a retail store and team, with a focus on driving sales and profit growth
  • Sales & KPI Focus: Proven ability to meet or exceed revenue, gross profit, and customer experience targets
  • Coaching Mindset: Able to train, develop, and hold team members accountable to high standards
  • Schedule Flexibility: Willingness to work weekends, evenings, and peak retail periods
  • Growth Mindset: Willing to learn and apply training programs such as Trek University and Cardone University
  • Leadership: Comfortable making decisions, having direct conversations, and holding people accountable
  • Organization & Communication: Strong organizational skills with clear written and verbal communication
  • Active Lifestyle: Passion for cycling and promoting a healthy, active lifestyle
  • Customer Focus: Committed to delivering an exceptional retail experience
  • Physical Ability: Able to regularly lift and carry up to 45 lbs

Nice To Haves
Nice to Haves
  • Experience with Microsoft Office applications, particularly Excel and Outlook
  • Bicycle repair or mechanical knowledge, or a willingness to learn
  • Experience in training, coaching, or team development, or a strong desire to develop these skills
  • Sales strategy or revenue growth experience, or a keen interest in learning
  • Bike shop or specialty retail management experience, or a passion for the cycling industry

Benefits
Benefits
  • Competitive pay
  • Incentive-based compensation plan
  • Paid time off
  • Health insurance
  • Generous employee discounts

About Us
We are Locally Owned and Family Operated since 2006

With 17 locations in Southeast and Southwest Florida, our exceptional team of cycling enthusiasts is here to serve all of your cycling needs. Whether you’re new to the sport or a lifelong cyclist, we’re here for you!


Since 2006, we've provided South Florida's cyclists warm, trustworthy service at our family-owned shops. From our first Trek concept store in Estero to our many locations today, our mission has remained the same: To transform lives, one bike at a time—and promote health, joy, and community while we're at it.

Our mission has helped us rank as one of America’s Best Bike Shops eight years running and become a top 10 Trek dealer in North America.


Join us as we transform lives one bike at a time. We can't wait to see where we go together.