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Automotive Marketing Jobs in Decatur, GA (NOW HIRING)

At least 5-8 years of regional and/or retail automotive marketing experience * Ability to manage multiple projects and workload while traveling 3-4 days per week * Proven experience with Google ...

At least 5-8 years of regional and/or retail automotive marketing experience * Ability to manage multiple projects and workload while traveling 3-4 days per week * Proven experience with Google ...

Field Marketing Director

Atlanta, GA · On-site

$120 - $180/hr

At least 5-8 years of regional and/or retail automotive marketing experience * Ability to manage multiple projects and workload while traveling 3-4 days per week * Proven experience with Google ...

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Automotive Marketing information

See Decatur, GA salary details

$12

$31

$55

How much do automotive marketing jobs pay per hour?

As of Aug 29, 2026, the average hourly pay for automotive marketing in Decatur, GA is $31.91, according to ZipRecruiter salary data. Most workers in this role earn between $21.11 and $42.26 per hour, depending on experience, location, and employer.

What is automotive marketing?

Automotive marketing refers to the strategies and activities used by car manufacturers, dealerships, and related businesses to promote vehicles and automotive services to consumers. This type of marketing includes advertising campaigns, digital marketing, event promotions, and customer relationship management tailored specifically to the automotive industry. The goal is to increase brand awareness, generate leads, and drive sales in a highly competitive market by reaching potential buyers through various channels.

What are the key skills and qualifications needed to thrive in automotive marketing?

To excel in Automotive Marketing, you need a solid understanding of marketing principles, automotive industry trends, and often a relevant degree in marketing, business, or communications. Familiarity with digital marketing platforms, CRM systems, analytics tools, and certifications such as Google Ads or HubSpot are highly valued. Strong communication, creativity, and analytical thinking help differentiate successful professionals in this field. These skills ensure effective campaign execution, customer engagement, and measurable business growth in a competitive market.

How does the automotive marketing role typically collaborate with sales teams to drive dealership success?

In Automotive Marketing, close collaboration with sales teams is essential to ensure that marketing campaigns effectively generate qualified leads and align with dealership goals. Marketers often coordinate with sales to understand current inventory, customer preferences, and promotional priorities, allowing for more targeted advertising and outreach. Regular meetings, shared analytics, and feedback loops help both teams refine strategies and measure the impact of marketing efforts on actual sales performance. This partnership not only boosts showroom traffic but also fosters a unified approach to customer engagement.

What is the difference between Automotive Marketing vs Automotive Sales?

AspectAutomotive MarketingAutomotive Sales
Primary FocusPromoting vehicles and brand awarenessDirectly selling vehicles to customers
Required SkillsMarketing strategies, digital advertising, brandingCustomer interaction, negotiation, product knowledge
Work EnvironmentMarketing departments, advertising agenciesDealerships, showrooms
Common CertificationsMarketing certifications, digital advertising coursesSales certifications, automotive product training

Automotive Marketing focuses on creating awareness and promoting vehicles through advertising and branding strategies, while Automotive Sales involves directly engaging with customers to close vehicle sales. Both roles are essential in the automotive industry but differ in their daily tasks and skill sets.

What job categories do people searching Automotive Marketing jobs in Decatur, GA look for?

The top searched job categories for Automotive Marketing jobs in Decatur, GA are:

What cities near Decatur, GA are hiring for Automotive Marketing jobs?

Cities near Decatur, GA with the most Automotive Marketing job openings:

Infographic showing various Automotive Marketing job openings in Decatur, GA as of August 2026, with employment types broken down into 85% Full Time, 14% Part Time, and 1% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $66,381 per year, or $31.9 per hour.

Field Marketing Director

Atlanta, GA

22Squared, Inc
Marketing • 201 - 500 employees

Full-time

Posted 16 days ago


Job description

OVERVIEW

The Field Marketing Director for the Southeast Toyota account is the primary contact based in Atlanta for regional marketing and dealership consultation. This role requires substantial amounts of travel throughout the region to inform the Southeast Toyota dealers of the regional marketing plans, consult with the individual retailers on their marketing plans (online and offline) and educate the dealers on new and emerging technologies. This position requires a high level of self-motivation and innovative thinking. Successful Field Directors manage relationships at all levels, positively represent the agency and its vision to key stakeholders, inspire great work, and identify opportunities for moving the dealer, distributor and agency business forward.

RESPONSIBILITIES

  • Effectively communicate new ideas and emerging technology to the agency, client and dealers
  • Ensure the agency’s work is a reflection of our integrated expertise and is executed to the highest level of quality
  • Ensure all initiatives support overall brand strategy for the dealerships; helps create and define a 360 marketing approach to be communicated through creative, media plans, etc. with little oversight
  • Foster and manage collaborative relationships, maintaining contact and building rapport with various departments, clients, partners and vendors
  • Anticipate and resolve internal team and client issues as they are identified and utilize the support of the leadership team as needed
  • Collaborate with agency team to develop and deliver effective presentations
  • Evaluate creative based on strategy/Client needs
  • Establish Client’s confidence by knowing the objective and status of every Client related activity, even those that have been delegated
  • Set clear goals and expectations, deliver on promises, and maintain a commitment to doing the right thing for the agency and client at all times
  • Ability to organize complex information in a way that’s digestible and impactful
  • Ability to think on your feet when presented with obstacles to initial plan
  • Understand and self-educate on various disciplines to provide thoughtful insight and analysis
  • Identify account growth opportunities
  • Become expert on clients’ business and maintain strong knowledge of category and emerging trends and technology by staying three steps ahead.
  • Present and consult on local strategy and recommendations clearly while assessing the needs of the audience.

QUALIFICATIONS

  • Bachelor’s degree
  • At least 5-8 years of regional and/or retail automotive marketing experience
  • Ability to manage multiple projects and workload while traveling 3-4 days per week
  • Proven experience with Google Analytics and ROI measurement
  • Strong understanding of digital marketing landscape
  • Functional knowledge of web analytics, attribution, and CRM
  • Superb written and verbal communication skills
  • Expertise in traditional and emerging channels to effectively educate the dealers
  • Ability to inspire confidence and growth in agency and client team members
  • Acts with welcome authority when appropriate and sets positive tone for the team
  • Strong understanding of all agency discipline