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Auto Dealership Platform Manager Jobs (NOW HIRING)

Conduct dynamic training and onboarding sessions for new dealerships to maximize platform adoption. * Pilot Execution & Scaling: Launch, manage, and optimize pilot programs within major auto ...

Conduct dynamic training and onboarding sessions for new dealerships to maximize platform adoption. * Pilot Execution & Scaling: Launch, manage, and optimize pilot programs within major auto ...

Dealership Office Manager, Automotive Office manager, Dealer Office Manager, Auto Dealer office manager, Car Dealer office manager, Dealer Track, CDK, Reynolds & Reynolds, Financial Statement, Car ...

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Auto Dealership Platform Manager information

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$29K

$66K

$100K

How much do auto dealership platform manager jobs pay per year?

As of Jul 12, 2026, the average yearly pay for auto dealership platform manager in the United States is $65,998.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $78,000.00 per year, depending on experience, location, and employer.

What is an Auto Dealership Platform Manager?

An Auto Dealership Platform Manager oversees the daily operations and performance of multiple dealerships within an automotive group or platform. They are responsible for ensuring that each dealership meets its sales targets, maintains high customer satisfaction, and operates efficiently. The role involves coordinating with dealership managers, implementing best practices, managing budgets, and driving business growth across the platform. Additionally, they analyze market trends, develop marketing strategies, and ensure compliance with industry regulations.

What is the difference between Auto Dealership Platform Manager vs Auto Sales Manager?

AspectAuto Dealership Platform ManagerAuto Sales Manager
Primary FocusManaging dealership software platforms and digital toolsOverseeing vehicle sales and sales team performance
Required CredentialsTechnical knowledge of dealership management systems, certifications in software or ITSales experience, automotive sales certifications
Work EnvironmentOffice-based, working with IT teams and dealership staffShowroom, dealership floor, direct customer interaction
Industry UsageUsed across automotive dealerships integrating technologyUsed in automotive sales departments focusing on vehicle sales

The Auto Dealership Platform Manager primarily handles dealership management software and digital tools, requiring technical skills and certifications. In contrast, the Auto Sales Manager focuses on vehicle sales and team leadership on the showroom floor. Both roles are essential in automotive dealerships but serve different operational areas.

What are the key skills and qualifications needed to thrive as an Auto Dealership Platform Manager, and why are they important?

To thrive as an Auto Dealership Platform Manager, you need strong knowledge of automotive sales operations, digital marketing, and dealership management, often supported by a business degree or relevant automotive experience. Familiarity with dealership management systems (DMS), CRM software, and online sales platforms is crucial, and certifications in digital retailing or related technologies can be advantageous. Leadership, analytical thinking, and excellent communication skills help drive team performance and foster positive relationships with customers and vendors. These skills ensure effective dealership operations, maximize sales opportunities, and support the adoption of new technology in a competitive market.

What are some typical challenges an Auto Dealership Platform Manager faces when integrating new technologies with existing dealership systems?

Auto Dealership Platform Managers often encounter challenges when integrating new technologies, such as ensuring compatibility with legacy systems, managing data migration, and minimizing disruptions to daily operations. It's common to work closely with IT teams, vendors, and dealership staff to coordinate training and address concerns about workflow changes. Proactive communication, thorough testing, and phased rollouts can help ease transitions, but adaptability and problem-solving skills are essential to navigate the complexities of dealership technology ecosystems.
More about Auto Dealership Platform Manager jobs
What cities are hiring for Auto Dealership Platform Manager jobs? Cities with the most Auto Dealership Platform Manager job openings:
What states have the most Auto Dealership Platform Manager jobs? States with the most job openings for Auto Dealership Platform Manager jobs include:
Infographic showing various Auto Dealership Platform Manager job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 69% Full Time, 25% Part Time, and 5% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $65,998 per year, or $31.7 per hour.

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Re-posted 29 days ago


Job description

PURPOSE:

The Controller/Secretary-Treasurer must fairly represent the financial condition of the company, develop controls necessary for the proper conduct of business, maintain accurate records and establish and maintain the data processing capabilities to accomplish the company’s objectives. He/she must administer all personnel policies. CDK experience a must.

ESSENTIAL DUTIES:

  • Prepare a complete financial statement and submit it to the manufacturer by the 10th of each month. 
  • Interpret and analyze the financial statement continually.
  • Keep the General Manager informed about trends, expense management and cash needs of the business. 
  • Develop and maintain an effective cash management system. Responsible for total fiscal management of the company. 
  • Establish departmental goals consistent with company goals, planning, and control. 
  • Decision making in General Manager’s absence and relieving the General Manager of various administrative details.
  • Supervision, training and control of office and clerical staff, including yearly performance appraisals. 
  • Hiring and termination of all administrative, office, and clerical personnel. 
  • Purchase and control of office supplies, equipment, machines. 
  • Automate all possible systems and establish controls.  
  • Train and supervise accounting staff
  • Responsible for all accounting functions and procedures. 
  • Approve adjustments to inventory accounts. 
  • Administer payroll policies. 
  • Cash administration - checkbook, bank records, accounts payable disbursements, cash flow, expense control. 
  • Maintain floor plan payments with financial institutions. 
  • Preparation of yearly financial statements and reports to owners.
  • Calculation of commissions and bonuses and finalization of sales journals.
  • Account reconciliation while maintaining schedules
  • Responsible for all clerical work for dealerships.
  • Calculation and posting of Standard Entries Journal, General Journal, and new & used Sales Journals. 
  • Finalize and audit year end reports for accountant.
  • Credit policy and credit issuance in coordination with the General Manager. 
  • Supervise collection procedures
  • Preparation of Credit Policy Manual for Company. 
  • Control of accounts receivable and vehicle receivables. 
  • Review of credit applications.

OTHER DUTIES:

  • Act as representative of the company in dealings with attorneys, manufacturers, salespeople, insurance agents and customers.
  • Purchase property and liability insurance in cooperation with the General Manager.
  • Special projects and analysis as requested by the General Manager and/or Owner.
  • Numerical control of all parts, service, body shop, sales and invoices. 
  • Attend departmental and outside meetings as required. 
  • Communicate management's policies and procedures to all employees and ensure that they are understood and followed. 
  • Receive continuous training on all tax, legal and accounting issues and communicate pertinent data to departmental managers.

QUALIFICATIONS

  • Administration or Accounting Degree or commensurate experience.
  • Ability to read and comprehend instructions and information.
  • At least two years experience in a dealership position.
  • Working knowledge of dealership financial statements.
  • Ability to explain technical financial information in an understandable manner. 
  • Excellent communication skills.
  • Professional personal appearance. 
  • A valid driver's license

SUMMARY 

The controller regularly reports the accurate financial state of the company to the dealer and general manager, including cost and income analyses against forecasts. 

CORE RESPONSIBILITIES: 

Prepare the monthly financial statement in the time and manner specified by the manufacturer. 

Controller may be required to: 

Verify that warranty claims, rebates and co-op advertising, etc. are current for manufacturer accounts.
Evaluate the daily operating control and financial reports, advising dealer of trends.
Assist in developing dealership financial forecasts

  • Supply department managers with applicable reports and budgets.
  • Project cash flow needs, suggest ways to use surplus to the greatest advantage
  • Audit general ledger and other accounts for irregularities.
  • Comply with government finance regulations, ensuring proper income, payroll tax and retirement plan forms are filed and kept current.
  • Work with dealer to evaluate current insurance coverage, renew or purchase liability and property coverage, process and claims.
  • Compare general ledger against other records to confirm payables, reserve accounts and reconciliation
  • Ensure proper internal accounting controls are in place, and oversee CPA document preparation or annual audit and physical inventory.
  • Apply depreciation rates to capital assets.
  • Attend manager meetings.
  • Review evolving tax code and suggest necessary changes in business procedures to accommodate changes.
  • Keep reserves for trade receivables and potential liabilities.
  • Ensure accurate data entry and reporting within dealerships.

In addition, Controller should:

  • Possess basic math skills.
  • Be capable of speaking with customers or employees; reading/understanding manuals, operating and maintenance instructions, and safety regulations; and writing financial/marketing reports and other correspondence.
  • Be professional and courteous in attitude, wardrobe and grooming.
  • Complete other duties as assigned.

EDUCATION AND/OR EXPERIENCE 

Bachelor's degree from four-year college/university, 1-2 years work-related experience/training, or an equivalent combination.