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Audience Development Analyst Jobs in Illinois (NOW HIRING)

Digital

Social Media Manager

Chicago, IL · On-site +1

... audience development. * Create viral campaign concepts, social-first stories, and repeatable ... Use platform analytics, audience insights, watch time, retention, and engagement data to guide ...

Digital

Social Media Manager

Chicago, IL

... audience development. * Create viral campaign concepts, social-first stories, and repeatable ... Use platform analytics, audience insights, watch time, retention, and engagement data to guide ...

CMI Media Group

Director, Audience Strategy

Chicago, IL · On-site

We're looking for a strategic, hands-on analytics leader to serve as our Director, Decision ... Oversee the model lifecycle from development through deployment, ensuring solutions remain aligned ...

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Audience Development Analyst information

See Illinois salary details

$36.3K

$72.7K

$108K

How much do audience development analyst jobs pay per year?

As of Aug 22, 2026, the average yearly pay for audience development analyst in Illinois is $72,663.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,400.00 and $90,100.00 per year, depending on experience, location, and employer.

What does an audience development analyst do?

An Audience Development Analyst is responsible for identifying, attracting, and engaging target audiences for a company’s content, products, or services. They use data analytics and market research to understand audience behavior and preferences, helping to inform marketing and content strategies. Their goal is to grow and retain audiences across various platforms by analyzing trends, optimizing campaigns, and providing actionable insights to content creators and marketing teams.

What are the key skills and qualifications needed to thrive as an audience development analyst?

To thrive as an Audience Development Analyst, you need strong analytical skills, data interpretation abilities, and a background in marketing or communications, often supported by a relevant degree. Familiarity with analytics tools such as Google Analytics, social media insights platforms, and CRM systems is typically required. Outstanding communication, creativity, and strategic thinking help in crafting campaigns and presenting actionable insights. These skills are essential for effectively growing and engaging audiences, optimizing content strategies, and driving measurable business results.

What are some common challenges faced by audience development analysts when working with cross-functional teams?

Audience Development Analysts often collaborate with marketing, editorial, and data teams to grow and engage audiences. A frequent challenge is aligning the differing objectives and communication styles of these groups, as editorial teams may focus on content quality while marketing and analytics prioritize metrics and growth. Navigating these dynamics requires strong interpersonal skills, flexibility, and an ability to translate data insights into actionable strategies that resonate with diverse stakeholders. Building consensus and fostering open communication are key to ensuring successful audience growth initiatives.

What is the difference between Audience Development Analyst vs Content Marketing Specialist?

AspectAudience Development AnalystContent Marketing Specialist
Required CredentialsBachelor's in Marketing, Communications, or related field; data analysis skillsBachelor's in Marketing, Communications, or related field; content creation skills
Work EnvironmentMedia companies, digital platforms, entertainment firmsBrands, agencies, media companies, digital platforms
Employer & Industry UsageFocuses on growing and engaging audiences through data-driven strategiesFocuses on creating and distributing content to attract and retain customers
Search & Comparison IntentUnderstanding audience growth strategies and data analysisUnderstanding content creation and marketing strategies

The Audience Development Analyst primarily focuses on analyzing data to grow and engage audiences for media and digital platforms, while the Content Marketing Specialist concentrates on creating and distributing content to attract customers. Both roles require marketing knowledge and digital skills but differ in their core functions and daily tasks.

What are popular job titles related to Audience Development Analyst jobs in Illinois?

For Audience Development Analyst jobs in Illinois, the most frequently searched job titles are:

What job categories do people searching Audience Development Analyst jobs in Illinois look for?

The top searched job categories for Audience Development Analyst jobs in Illinois are:

What cities in Illinois are hiring for Audience Development Analyst jobs?

Cities in Illinois with the most Audience Development Analyst job openings:

Audience Development Analyst jobs near you

Sr. Analyst, Learning & Org Development

Verano

Chicago, IL • On-site

$70K - $80K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 15 days ago

Verano rating

7.0

Company rating: 7.0 out of 10

Based on 49 frontline employees who took The Breakroom Quiz

7th of 33 rated cannabis dispensaries

Job description

Job Summary
The Senior Learning and Organizational Development Analyst reports to the Senior Manager or Director of Learning & Organizational Development and will be instrumental in leading and supporting efforts to build, scale, and optimize onboarding, learning, and organizational development programs across the organization. This role will be primarily responsible for independently managing and coordinating onboarding, learning, and organizational development solutions that are foundational to the continued success and growth of Verano, while also supporting more complex cross functional initiatives.
Essential Duties and Responsibilities
  • Lead the design and implementation of LMS curriculums, audience groups, and assignments, ensuring alignment with broader organizational goals.
  • Drive the design and enhancement of technology-driven learning processes and platforms (especially via SuccessFactors LMS), acting as a subject matter expert.
  • Partner with and mentor cross-functional peers to support proper LMS execution.
  • Independently design and develop advanced learning and organizational development materials, sometimes taking the lead on the key projects.
  • Own, complete, and drive to completion role-appropriate projects, proactively communicating statues, progress and potential roadblocks to leaders and peers to ensure successful outcomes.
  • Proactively collaborate with L&OD team and other stakeholders to schedule and coordinate complex training logistics for onsite training and learning events.
  • Lead and facilitate a variety of learning events, both live and virtually.
  • Proactively analyze and interpret key learning finding and attendance data, providing strategic recommendations and insights to leadership.
  • Champion efforts to maintain, optimize, and innovate current learning curriculums and events, identifying opportunities for improvement, and in role-appropriate situations/projects recommending solutions.
  • Develop and execute comprehensive marketing and communication strategies for learning and organizational development initiatives.
  • Oversee and optimize the management, storage, inventory, and vendor management-related tasks for supplies and printed materials.
  • Manage and resolve complex inquiries received via shared email boxes, providing exceptional customer services and mentoring others in best practices.
  • Perform other duties as assigned by management, often supporting high-impact, cross functional projects.

Minimum Qualifications
  • Bachelor's degree in business administration, HR, or equivalent experience required.
  • 2+ years of employee learning and/or employee onboarding and/or orientation experience with knowledge in training, learning strategy, design, and development.
  • 1+ years of learning design, development, and learning facilitation with desire to grow in space in all things L&OD.
  • Ability to find joy, fun, and passion in work and when working and collaborating with others.
  • 1+ years of learning needs assessment, instructional design and development, curriculum management/maintenance, delivery, and program coordination.
  • Excellent interpersonal, customer service, communication, and organizational skills.
  • Highly organized and detail oriented.
  • Ability to demonstrate learning ability in a fast-paced working environment.
  • Ability to partner, communicate effectively with a variety of different stakeholders.
  • Must be a strong team player and collaborator.
  • Solid project management, conflict resolution and people management skills.
  • Process-driven.
  • Exceptional interpersonal communication skills.
  • Effective consultative and influencing approach, with proven ability to work effectively with all organizational levels

What We Offer
Verano Base Pay Range
$70,000 - $80,000 + Bonus
Actual pay is based on experience, qualifications, and location of the role. Roles may be eligible for annual bonus program based on individual and company performance.
Benefits:
  • Medical, dental, and vision insurance
  • 401(k) matching
  • Paid holidays
  • Paid time off
  • Product discounts

Physical and Mental Demands
While performing the duties of this job, the employee is frequently required to remain in a stationary position, move and/or position oneself, communicate, operate and/or prepare, place, position objects, tools, or controls. The employee must occasionally move packages weighing up to 10 lb. Specific vision abilities required by this job include close observation and the ability to adjust focus. The mental and physical requirements described here are representative of those that must be met by an individual, with or without reasonable accommodation, to successfully perform the essential functions of this position.
Working Environment
Work is performed in an office environment. The noise level in the work environment is usually moderate. The work environment characteristics described here are representative of those an individual encounters while performing the essential functions of this position.
We are proud to be an equal opportunity employer. We place priority in an environment of inclusion, diversity and social justice and are committed to securing a better, brighter way forward for our employees, our markets, and our communities.

What Verano employees say

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About Verano

Sourced by ZipRecruiter

Industry

Offices of health practitioners

Company size

1,001 - 5,000 Employees

Headquarters location

Chicago, IL, US

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