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Associate Digital Analyst Jobs in Massachusetts (NOW HIRING)

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Associate Digital Analyst information

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How much do associate digital analyst jobs pay per month?

As of Sep 2, 2026, the average monthly pay for associate digital analyst in Massachusetts is $6,870.08, according to ZipRecruiter salary data. Most workers in this role earn between $6,233.33 and $7,325.00 per month, depending on experience, location, and employer.

What does an associate digital analyst do?

An Associate Digital Analyst is responsible for collecting, analyzing, and interpreting data from digital platforms like websites, social media, and online campaigns. They use tools such as Google Analytics or Adobe Analytics to track user behavior, measure campaign effectiveness, and identify trends. Their insights help organizations optimize their digital marketing strategies and improve user experiences. Typically, they prepare reports and collaborate with marketing, design, and IT teams to support business goals. This entry-level role is ideal for those interested in data analysis and digital marketing.

What are the typical daily tasks and team collaborations for an associate digital analyst?

As an Associate Digital Analyst, your daily responsibilities often include monitoring website and digital campaign performance, analyzing user behavior data, and preparing reports to highlight key insights. You'll frequently collaborate with marketing, UX, and development teams to optimize digital strategies and recommend data-driven improvements. Communication skills are important, as you'll often be presenting findings and working together to implement changes. This collaborative environment promotes learning and provides exposure to different aspects of digital marketing and analytics.

What are the key skills and qualifications needed to thrive as an associate digital analyst, and why are they important?

To thrive as an Associate Digital Analyst, you need strong analytical skills, a solid understanding of digital marketing concepts, and a relevant degree in business, marketing, or analytics. Familiarity with tools like Google Analytics, Excel, and data visualization platforms, as well as basic knowledge of SQL or Python, is typically expected. Attention to detail, effective communication, and problem-solving abilities help analysts interpret data and present actionable insights to stakeholders. These skills and qualities are essential for transforming digital data into strategies that drive business growth and improve marketing performance.

What is the difference between Associate Digital Analyst vs Digital Marketing Analyst?

AspectAssociate Digital AnalystDigital Marketing Analyst
Required CredentialsBachelor's degree in marketing, analytics, or related field; basic knowledge of digital toolsBachelor's degree; experience with marketing analytics and campaign tools
Work EnvironmentEntry-level, supporting digital campaigns and data analysisFocus on marketing campaign performance and strategy
Employer & Industry UsageDigital agencies, marketing teams, e-commerce companiesMarketing departments, advertising agencies, brands
Search & Comparison IntentUnderstanding entry-level digital analytics rolesAnalyzing marketing campaign effectiveness

The Associate Digital Analyst typically supports digital data collection and reporting, often as an entry-level role, while the Digital Marketing Analyst focuses more on analyzing marketing campaigns and strategy. Both roles require similar educational backgrounds and are used across marketing and digital agencies, but they differ in scope and responsibilities.

How much does an associate digital analyst earn?

An associate digital analyst typically earns between $50,000 and $70,000 annually, depending on experience, location, and industry. Entry-level roles may start lower, while those with certifications in analytics tools like Google Analytics or SQL can command higher salaries.

Is the associate digital analyst a good career?

The associate digital analyst role is a valuable entry-level position in digital marketing and data analysis, focusing on interpreting online data, optimizing campaigns, and using tools like Google Analytics. It offers opportunities for skill development, certifications, and career advancement in digital analytics and marketing fields.

What are the most commonly searched types of Digital Analyst jobs in Massachusetts?

The most popular types of Digital Analyst jobs in Massachusetts are:

What cities in Massachusetts are hiring for Associate Digital Analyst jobs?

Cities in Massachusetts with the most Associate Digital Analyst job openings:

Associate Digital Analyst jobs near you

Associate Manager Digital Experience

Staples, Inc.

Framingham, MA • On-site

Full-time

Retirement, PTO

Posted 18 days ago

Staples rating

5.7

Company rating: 5.7 out of 10

Based on 638 frontline employees who took The Breakroom Quiz

459th of 739 rated retailers

Job description


Our eCommerce team is dedicated to showcasing Staples' value proposition and delivering seamless, innovative digital experiences to our customers. Utilizing cutting-edge strategies across SEO, paid search, display affiliates, and social media, we continually attract and convert website visitors. We ensure our mobile and desktop platforms are intuitive and engaging, while nurturing a collaborative, forward-thinking environment that partners with sales, merchandising, finance, logistics, and technology teams to drive success and continuous innovation.
The Associate Manager Digital Experience-Loyalty is responsible for leading and executing best-in-class customer experiences across Staples' mobile app and loyalty ecosystem. This role owns cross-functional planning, program execution, performance optimization, and the digital presentation of app and loyalty experiences across digital and store touchpoints. The Associate Manager partners closely with Product Management, Category Managers, Marketing, Analytics, Loyalty, and Technology to influence roadmap priorities, translate customer and business needs into clear requirements, and ensure successful launches. This role requires strong critical thinking, organization, stakeholder management, analytical capability, and a deep understanding of mobile and loyalty customer journeys.
What you'll be doing:
Mobile App Experience Support
  • Lead cross-functional execution of app enhancements and feature launches from early planning through launch readiness and post-launch optimization.
  • Influence roadmap-aligned app programs through customer insights, performance data, competitive trends, and cross-functional business inputs.
  • Develop and refine business requirements, customer experience considerations, operational processes, and acceptance criteria.
  • Lead user acceptance testing, issue triage, launch readiness, and quality assurance activities, ensuring risks and dependencies are addressed proactively.
  • Monitor app performance, customer feedback, app reviews, and behavioral data to identify friction points and deliver actionable recommendations.

Loyalty Program Execution
  • Lead digital execution of loyalty initiatives across app, site, email, and store experiences, ensuring a seamless and consistent member experience.
  • Coordinate loyalty promotions, rewards integrations, member-facing enhancements, and cross-channel communications with Marketing, Loyalty, Product, Technology, and store partners.
  • Represent App & Loyalty experience needs in roadmap and campaign discussions, challenge assumptions, and ensure customer requirements are integrated into broader initiatives.
  • Track loyalty engagement and experience performance, identify opportunities, and recommend enhancements that improve discoverability, participation, satisfaction, and retention.

Analytics & Optimization
  • Leverage analytics, voice-of-customer feedback, app reviews, testing results, and customer journey insights to evaluate performance and guide decisions.
  • Lead or support A/B testing and personalization initiatives, including hypothesis development, setup coordination, monitoring, results analysis, and recommendations.
  • Own recurring app and loyalty KPI reporting and synthesize trends into clear insights for business and leadership partners.
  • Conduct competitive audits of mobile, loyalty, wallet, and omnichannel experiences to identify emerging trends and inform roadmap conversations.

Cross-Functional Coordination
  • Lead cross-functional workstreams across Digital Experience, Product, Technology, QA, Marketing, Loyalty, Category Management, Analytics, and store teams.
  • Create and manage integrated project plans, schedules, processes, workflows, status updates, decisions, and action tracking for multiple complex initiatives.
  • Facilitate stakeholder alignment, communicate progress and recommendations, and influence outcomes without direct authority.
  • Anticipate operational risks and escalate issues proactively to protect timelines, budgets, launch quality, and customer experience.

What you bring to the table:
  • Deep attention to detail with exceptional quality assurance and launch-readiness rigor.
  • Understanding mobile applications, digital customer experience, loyalty programs, and omnichannel customer journeys.
  • Excellent communication skills with the ability to translate requirements, explain decisions, and present strategic recommendations to partners and leaders.
  • Highly organized with demonstrated ability to manage multiple complex workstreams in a fast-paced, highly matrixed environment.

What's needed - Basic Qualifications:
  • Bachelor's degree in digital marketing, Business Administration, Communications, Product Management or related field or equivalent work experience.
  • 5+ years of experience in digital experience, eCommerce, mobile app, loyalty, marketing, product operations, with a proven track record of managing digital platforms and enhancing customer experience.
  • Proficiency in analytics and delivery tools (i.e. Adobe Analytics, Google Analytics, FullStory, Figma, Jira, Microsoft Excel, PowerPoint, and Microsoft 365)
  • Experience analyzing customer behavior, business performance, and voice-of-customer feedback to develop recommendations.
  • Demonstrated end-to-end digital project management skills, preferably with Agile methodologies and tools like JIRA or Monday.com.
  • Experience coordinating and analyzing usability tests and conversion optimization strategies.
  • Proven ability to work cross-functionally to deliver digital enhancements aligned with business goals.
  • Skilled at managing multiple stakeholder expectations and delivering projects on time and within budget.

What's needed - Preferred Qualifications:
  • Experience engaging with Product, UX, Technology, Marketing, Analytics, and business stakeholders.
  • Experience with omnichannel, loyalty platforms, mobile app ecosystems, digital wallets, personalization, or vendor management.
  • Experience with A/B testing, personalization, voice-of-customer analysis, customer journey mapping, and competitive research.
  • Proficient in advanced analytics and reporting tools, such as Tableau or Microsoft Power BI, for robust data visualization and strategic decision support.
  • Proficiency with CMS and digital marketing tools to enhance website functionality and engagement (e.g. Bloomreach).
  • Experience in UX/UI design, including wireframes, prototypes, and specifications using tools like Figma, Sketch, or Adobe XD.
  • Practical application of data science techniques-predictive analytics and machine learning-for customer insights and personalization.

We Offer:
  • Inclusive culture with associate-led Business Resource Groups
  • 22 days of PTO and Holiday Schedule (7 observed paid holidays + 1 floating holiday)
  • Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!

The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.
About Us
Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.

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About Staples

Sourced by ZipRecruiter

Staples is the country's largest operator of office supplies superstores, offering a vast selection of products at low prices, primarily to small business owners. The company has a strong online presence and operates over 994 stores in the U.S. and 40 warehouses/fulfillment centers. The company was founded by Leo Kahn and Thomas G. Stemberg, and opened its first store in Brighton, Massachusetts on May 1, 1986. By 1996, it had reached the Fortune 500, and later acquired the office supplies company Quill Corporation. Staples provides office and school supplies, office furnishings, electronics, software, snack and beauty products, as well as offering printing and technological services. The company has a strong commitment to innovation and customer service.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Framingham, MA, US

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