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Assisted Living Marketing Jobs (NOW HIRING)

Bloomfield Care Center

Assisted Living Director

Iowa, LA · On-site

$80 - $120/hr

As a minimum, a High School diploma or equivalent and completion of post-secondary level course(s) in business and/or marketing; Assisted Living Manager certification preferred, along with a minimum ...

EmergencyMD

Assisted Living Director

Elbow Lake, MN · On-site

$90 - $120/hr

Position Summary The Assisted Living Director (LALD) is the designated operational and regulatory ... Support admissions marketing and tours * Maintain vendor and contract oversight * Ensure ...

Maplewood Manor

Assisted Living Director

Elbow Lake, MN · On-site

$79K - $83K/yr

Position SummaryThe Assisted Living Director (LALD) is the designated operational and regulatory ... marketing and toursMaintain vendor and contract oversightEnsure documentation and reporting ...

Wealthy Group of Companies LLC

NY · On-site

$150K - $185K/yr

A premier licensed Adult Home and Assisted Living Program (ALP) facility located in a scenic ... Collaborate on and actively support census development, marketing, and sales efforts to sustain and ...

Wealthy Group of Companies LLC

NY · On-site

$150K - $185K/yr

A premier licensed Adult Home and Assisted Living Program (ALP) facility located in a scenic ... Collaborate on and actively support census development, marketing, and sales efforts to sustain and ...

New

Aegis Living

Marketing & Sales Director

Seattle, WA · On-site

$85K - $90K/yr

Aegis Living is a national leader in senior assisted living and memory care with a simple ... As a Senior Living, Marketing/Sales Director with Aegis, you will: Love the work, Love the Team ...

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Assisted Living Marketing information

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How much do assisted living marketing jobs pay per hour?

As of Aug 9, 2026, the average hourly pay for assisted living marketing in the United States is $23.45, according to ZipRecruiter salary data. Most workers in this role earn between $15.14 and $28.61 per hour, depending on experience, location, and employer.

What is an assisted living marketing?

An Assisted Living Marketing job involves promoting senior living communities to potential residents and their families. Professionals in this role develop marketing strategies, manage online and offline advertising, conduct outreach efforts, and coordinate events to attract new residents. They also work closely with sales teams to nurture leads and enhance community visibility. Strong communication, relationship-building, and digital marketing skills are essential for success in this field.

How to market assisted living?

Assisted living marketing involves creating targeted outreach strategies such as digital advertising, community events, and partnerships with healthcare providers. Effective communication of services, amenities, and quality of care is essential, along with maintaining a strong online presence and utilizing CRM tools to track leads. Understanding the target demographic and compliance with advertising regulations are also important for success.

What does an assisted living marketing professional do?

A typical day for an Assisted Living Marketing professional involves meeting with prospective residents and their families, conducting tours of the community, managing follow-ups, and coordinating with the admissions team. You will also develop marketing campaigns, host or attend events, and collaborate with the executive director, care staff, and external referral sources. It’s a dynamic role that requires balancing inbound inquiries, outreach efforts, and relationship-building activities. Providing personalized attention and supporting families in their decision-making process are key aspects of daily responsibilities in this rewarding field.

What are the key skills and qualifications needed for assisted living marketing?

Assisted Living Marketing professionals need expertise in sales, marketing strategies, and knowledge of the senior living industry, often supplemented by a degree in marketing, business, or related fields. Familiarity with customer relationship management (CRM) software, digital marketing tools, and market analytics platforms is important. Strong interpersonal skills, empathy, and effective communication are essential for building trust with prospective residents and their families. These skills are vital to attract and retain residents, drive occupancy rates, and maintain the reputation of the assisted living community.

More about Assisted Living Marketing jobs
What cities are hiring for Assisted Living Marketing jobs? Cities with the most Assisted Living Marketing job openings:
What states have the most Assisted Living Marketing jobs? States with the most job openings for Assisted Living Marketing jobs include:
What job categories do people searching Assisted Living Marketing jobs look for? The top searched job categories for Assisted Living Marketing jobs are:
Assisted Living Marketing jobs near you
Infographic showing various Assisted Living Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 83% Physical, 2% Hybrid, and 15% Remote job distribution, with an average salary of $48,774 per year, or $23.4 per hour.

Assisted Living - Marketing

Belvedere Commons at Fort Walton Beach

Fort Walton Beach, FL • On-site

$45K - $65K/yr

Full-time

Re-posted 8 days ago

Job description

DIRECTOR OF COMMUNITY RELATIONS

About Opal Senior Living

Belvedere Commons of Fort Walton Beach is dedicated to creating vibrant, welcoming assisted living communities. We are committed to providing exceptional care and personalized service that empowers residents to live healthy, fulfilling lives. Guided by compassion, integrity, and excellence, our team strives to make every day meaningful for those who live and work in our communities.

About the Role

The Director of Community Relations leads the marketing and outreach efforts to promote the community, build relationships, and achieve occupancy goals.

Key Responsibilities

• Develop and implement marketing strategies to attract prospective residents.

• Conduct tours and presentations for families and referral sources.

• Maintain accurate records of inquiries, leads, and follow-ups.

• Coordinate community events and outreach initiatives.

• Collaborate with leadership to ensure high occupancy and satisfaction levels.

Qualifications & Requirements

• Bachelor’s degree in Marketing, Communications, or related field preferred.

• Experience in senior living sales or healthcare marketing.

• Excellent presentation and interpersonal skills.

• Proficiency in CRM and lead tracking systems.

Physical Requirements

Ability to travel locally and attend events as required.

Apply today and make a difference at Opal Senior Living!