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How much do assistant sales associate jobs pay per hour?

As of Jun 5, 2026, the average hourly pay for assistant sales associate in Normal, IL is $16.86, according to ZipRecruiter salary data. Most workers in this role earn between $14.09 and $17.88 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an Assistant Sales Associate, and why are they important?

To thrive as an Assistant Sales Associate, you need strong interpersonal skills, basic sales knowledge, and usually a high school diploma or equivalent. Familiarity with point-of-sale (POS) systems, inventory management tools, and basic Microsoft Office applications is typically required. Excellent communication, customer service orientation, and teamwork are vital soft skills that set top performers apart. These abilities ensure efficient sales operations, positive customer experiences, and effective support for the sales team.

How do Assistant Sales Associates typically collaborate with senior sales staff to achieve team targets?

Assistant Sales Associates often work closely with senior sales staff by supporting lead generation, preparing client materials, and assisting with administrative tasks. They may help organize client meetings, update sales databases, and follow up on customer inquiries, ensuring smooth communication within the team. This collaboration provides valuable exposure to advanced sales strategies and helps build essential skills for career advancement in sales.

What does an Assistant Sales Associate do?

An Assistant Sales Associate supports the sales team by helping customers, maintaining store displays, and processing transactions. Their duties often include greeting shoppers, answering questions about products, stocking shelves, and assisting with inventory management. They play a key role in ensuring customers have a positive shopping experience and may also handle basic administrative tasks related to sales. This position is often entry-level and provides valuable experience for those interested in a sales career.

What do you do as a sales assistant?

A sales assistant helps customers by answering questions, providing product information, and assisting with purchases. They may also restock shelves, organize displays, and process transactions using cash registers or point-of-sale systems. Good communication skills and product knowledge are important for this role.

What is the difference between Assistant Sales Associate vs Sales Associate?

AspectAssistant Sales AssociateSales Associate
ResponsibilitiesSupports sales team, assists customers, handles basic inquiriesEngages directly with customers, promotes products, closes sales
Required SkillsCustomer service, communication, basic product knowledgeSales techniques, product expertise, negotiation skills
Work EnvironmentRetail stores, showrooms, customer service settingsRetail stores, sales floors, customer-facing roles
QualificationsHigh school diploma or equivalent, some experience preferredHigh school diploma, prior sales experience often preferred

While both roles involve customer interaction in retail settings, an Assistant Sales Associate primarily supports the sales team and handles basic customer inquiries, whereas a Sales Associate actively engages in selling products and closing sales. The roles often overlap, but the Sales Associate typically has more direct sales responsibilities.

What are popular job titles related to Assistant Sales Associate jobs in Normal, IL? For Assistant Sales Associate jobs in Normal, IL, the most frequently searched job titles are:
What job categories do people searching Assistant Sales Associate jobs in Normal, IL look for? The top searched job categories for Assistant Sales Associate jobs in Normal, IL are:
What cities near Normal, IL are hiring for Assistant Sales Associate jobs? Cities near Normal, IL with the most Assistant Sales Associate job openings:
Assistant Sales Associate jobs near you
LEAD SALES ASSOCIATE-FT in BLOOMINGTON, IL S12420

LEAD SALES ASSOCIATE-FT in BLOOMINGTON, IL S12420

Dollar General

Bloomington, IL • On-site

$16.25 - $18.50/hr

Full-time

Medical, Retirement, PTO

Posted 14 hours ago

Dollar General rating

3.9

Company rating: 3.9 out of 10

Based on 4,447 frontline employees who took The Breakroom Quiz

39th of 39 rated national retailers

Job description

Work Where You Matter
At Dollar General, our mission is Serving Others! We value each and every one of our employees. Whether you are looking to launch a new career in one of our many convenient Store locations, Distribution Centers, Store Support Center or with our Private Fleet Team, we are proud to provide a wide range of career opportunities. We are not just a retail company; we are a company that values the unique strengths and perspectives that each individual brings. Your difference truly makes a difference at Dollar General. How would you like to Serve? Join the Dollar General Journey and see how your career can thrive.
Company Overview
Dollar General Corporation has been delivering value to shoppers for more than 80 years. Dollar General helps shoppers Save time. Save money. Every day.® by offering products that are frequently used and replenished, such as food, snacks, health and beauty aids, cleaning supplies, basic apparel, housewares and seasonal items at everyday low prices in convenient neighborhood locations. Learn more about Dollar General at www.dollargeneral.com/about-us.html.
Job Details
GENERAL SUMMARY:
The Lead Sales Associate helps maintain a clean, well-organized store with a customer-first focus. The duties of the Lead Sales Associate include assisting customers in locating and purchasing merchandise, operating a cash register, stocking and recovering merchandise, cleaning the store, and performing other duties as assigned by the Store Manager to maximize store profitability and customer satisfaction while protecting company assets. Lead Sales Associates perform the duties of a Sales Associate and act in a lead capacity in the absence of the Store Manager or Assistant Store Manager.
DUTIES and ESSENTIAL JOB FUNCTIONS:
  • Provide superior customer service leadership; greet and assist customers.
  • Operate cash register and scanner to itemize and total customer's purchase, collect payment from customers and make change, bag merchandise, and assist customers with merchandise as necessary.
  • Follow company work processes to receive, open and unpack boxes, cartons and totes of merchandise; stock merchandise, restock and rotate merchandise on shelves, and build merchandise displays.
  • Clean the store; take out trash; dust and mop store floors; clean restroom and stockroom; and help set up sidewalk displays.
  • Assist in implementation and maintenance of planograms.
  • Open and close the store under specific direction of the Store Manager.
  • Perform additional duties typically performed by the Store Manager or Assistant Store Manager, in their absence.

Qualifications
KNOWLEDGE and SKILLS:
  • Effective interpersonal and oral communication skills.
  • Understanding of safety policies and practices.
  • Ability to read and follow planogram and merchandise presentation guides.
  • Ability to perform mathematical calculations such as addition, subtraction, multiplication, division, and percentages.
  • Ability to perform cash register functions.
  • Knowledge of cash, facility, and safety control policies and practices.
  • Knowledge of cash handling procedures including cashier accountability and deposit control.
  • Ability to drive own vehicle to the bank to deposit money.

WORK EXPERIENCE and/or EDUCATION:
High school diploma or equivalent and six months of supervisory experience (or related experience/training) preferred.
WORKING CONDITIONS:
  • Frequent walking and standing
  • Frequent bending, stooping, and kneeling to run check out station, stock merchandise and unload trucks; which may also require the ability to push and/or pull rolltainers for stocking merchandise
  • Frequent handling of merchandise and equipment such as handheld scanners, pricing guns, box cutters, merchandise containers, two-wheel dollies, U-boats (six-wheel carts), and rolltainers
  • Frequent and proper lifting of up to 40 pounds; occasional lifting of up to 55 pounds
  • Occasional climbing (using step ladder) up to heights of six feet
  • Fast-paced environment; moderate noise level
  • Occasional exposure to outside weather conditions
  • Occasional or regular driving/providing own transportation to make bank deposits, attend management meetings and travel to other Dollar General stores.

Dollar General Corporation is an equal opportunity employer.
Dollar General is pleased to offer a wide range of benefit programs designed to care for the physical, mental and financial well-being of our employees and their families. Available benefit programs include health insurance coverage options, a variety of supplemental programs, 401(k) Savings Plan, paid sick leave (where required by law), vacation, paid maternity and parental leave, and many more. Eligibility and waiting period requirements may apply. See careers.dollargeneral.com/benefits for additional details.
New Hire Starting Pay Range: 15.50 - 15.75
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About Dollar General

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What started as a single store is now a 20+ billion dollar Fortune 119 company. With 140,000+ employees and counting, we’re growing fast and so can you. There are endless opportunities for you, including award-winning training programs and career paths in retail, distribution, transportation or corporate. The possibilities are endless!

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Goodlettsville, TN, US

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