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Assistant Performance Marketing Jobs in Connecticut

BMG360

Digital Video Performance Analyst

Shelton, CT

$70K/yr

Collaborate with internal teams to ensure media plans are aligned with clients' marketing objectives and performance metrics * Assist in forecasting and scenario modeling for campaign deliverables ...

CT United FC

Performance Specialist

Bridgeport, CT

... assist in recovery protocols, provide nutritional guidance, and deliver sport science support ... CMO: * Design and implement safe and effective strength and conditioning programs for CT United ...

CT United FC

Performance Specialist

Bridgeport, CT · On-site

... assist in recovery protocols, provide nutritional guidance, and deliver sport science support ... CMO: * Design and implement safe and effective strength and conditioning programs for CT United ...

CT United FC

Performance Specialist

Bridgeport, CT · On-site

$50 - $70/hr

... assist in recovery protocols, provide nutritional guidance, and deliver sport science support ... CMO: * Design and implement safe and effective strength and conditioning programs for CT United ...

CT United

Performance Specialist

Bridgeport, CT · On-site

... assist in recovery protocols, provide nutritional guidance, and deliver sport science support ... CMO: * Design and implement safe and effective strength and conditioning programs for CT United ...

CT United

Performance Specialist

Bridgeport, CT · On-site

$50 - $70/hr

... assist in recovery protocols, provide nutritional guidance, and deliver sport science support ... CMO: * Design and implement safe and effective strength and conditioning programs for CT United ...

Fine Fettle

Marketing Specialist

Hartford, CT · Hybrid

$60K - $65K/yr

Campaign Development & Management: * Assist in the development and execution of digital marketing ... Performance Analysis & Reporting: * Monitor and analyze marketing performance using Google ...

Fine Fettle

Marketing Specialist

Hartford, CT · Hybrid

Campaign Development & Management: * Assist in the development and execution of digital marketing ... Performance Analysis & Reporting: * Monitor and analyze marketing performance using Google ...

LACUNA Inc.

CT · On-site

... performance. We're looking for a Marketing Associate to join our dynamic, fast-paced team! This ... What You'll Do: * Assist in planning and launching in-store retail marketing and sales campaigns

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Assistant Performance Marketing information

What is the difference between Assistant Performance Marketing vs Digital Marketing Coordinator?

AspectAssistant Performance MarketingDigital Marketing Coordinator
CredentialsRelevant marketing certifications, basic analytics knowledgeMarketing or related degree, certifications optional
Work EnvironmentSupportive team, agency or in-house marketing teamsCollaborative marketing teams, client-facing roles
Employer & IndustryAdvertising agencies, e-commerce, retailBrands, agencies, corporate marketing departments
Search & Comparison IntentUnderstanding entry-level performance marketing rolesExploring digital marketing roles with broader scope

The Assistant Performance Marketing role focuses on supporting specific performance campaigns, often with a focus on paid media and analytics. In contrast, a Digital Marketing Coordinator handles a broader range of digital marketing activities, including content, social media, and email campaigns. Both roles require marketing knowledge, but the Assistant Performance Marketing position is more specialized in performance-based advertising.

Is performance marketing a stressful job?

Performance marketing roles can be stressful due to the fast-paced environment, tight deadlines, and the need to continuously optimize campaigns for results. Success often depends on analytical skills, familiarity with tools like Google Ads or Facebook Ads Manager, and managing multiple campaigns simultaneously. However, workload and stress levels vary depending on the company, team size, and individual experience.

What does an assistant performance marketing associate do?

An assistant performance marketing associate supports digital marketing campaigns by analyzing data, managing ad platforms, and optimizing strategies to improve return on investment. They often work with tools like Google Ads and analytics software, assisting in campaign setup, monitoring performance, and reporting results. Strong analytical skills and familiarity with marketing tools are essential for this role.

What are the most commonly searched types of Performance Marketing jobs in Connecticut?

The most popular types of Performance Marketing jobs in Connecticut are:

What are popular job titles related to Assistant Performance Marketing jobs in Connecticut?

For Assistant Performance Marketing jobs in Connecticut, the most frequently searched job titles are:

What job categories do people searching Assistant Performance Marketing jobs in Connecticut look for?

The top searched job categories for Assistant Performance Marketing jobs in Connecticut are:

What cities in Connecticut are hiring for Assistant Performance Marketing jobs?

Cities in Connecticut with the most Assistant Performance Marketing job openings:

Assistant Performance Marketing jobs near you

Performance Marketing Sr Specialist

Philip Morris International

Stamford, CT • On-site

$83K - $102K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 18 days ago

Job description

Be a part of a revolutionary change!
At Philip Morris International (PMI), we've chosen to do something incredible. We're totally transforming our business and building our future on one clear purpose - to deliver a smoke-free future.
With huge change, comes huge opportunity. So, if you join us, you'll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions. Our success depends on people who are committed to our purpose and have an appetite for progress.
Our beautiful HQ in Stamford, CT is just steps away from the Stamford Metro-North Train Station and easily accessible from NYC.
The Performance Marketing Sr. Specialist is a key contributor on the Paid Media team, responsible for supporting and optimizing lower-funnel paid media performance across the brand portfolio, with a primary focus on driving leads and sales for ZYN and IQOS. This role is highly executional and analytical, partnering closely with Manager-level leadership to apply data-driven insights that demonstrate and grow the business impact of paid media investments, with a strong emphasis on paid search and performance measurement. The Sr. Specialist Performance Marketing will be a true executional engine, with explicit ownership of campaign trafficking, optimization cadence, and testing deployment.
Your 'day to day':
    • Support lower-funnel paid media execution and optimization, with a focus on driving qualified leads, conversions, and sales for ZYN and IQOS
    • Execute and optimize paid search campaigns across brands, including keyword research, bid adjustments, budget pacing, ad copy testing, and performance monitoring
    • Assist in campaign setup, QA, refinement, and performance measurement across paid search, paid social, email, and other digital performance channels, ensuring alignment with defined conversion KPIs
    • Monitor and analyze performance against key metrics including ROI, ROAS, CPA, conversion volume, and efficiency trends, surfacing insights and optimization opportunities
    • Support performance reporting and analysis, helping translate campaign results into clear, data-backed insights that connect media activity to business outcomes such as lead growth and conversion efficiency
    • Contribute to the execution and analysis of test plans across creative, messaging, targeting, bidding, and landing pages, documenting learnings and incremental impact
    • Partner with analytics teams to ensure tracking is accurate and measurement frameworks are properly implemented
    • Collaborate with brand, CX, and agency partners to ensure media plans align with messaging, offers, landing page experience, and conversion flow best practices
    • Support budget tracking, pacing, and forecast updates, flagging risks and opportunities to improve performance efficiency
    • Partner with awareness media team members as needed to support integrated, cross-channel execution, ensuring lower-funnel performance benefits from upper-funnel efforts
    • Apply and uphold best practices in results-driven, analytically grounded performance marketing, while continuing to build expertise across channels

Who we're looking for:
    • 5+ years of experience in performance or paid media marketing with exposure to lower-funnel, conversion-driven campaigns, ideally within a media agency or performance-focused environment
    • Hands-on paid search experience required, with working knowledge of optimization levers and performance metrics
    • Experience supporting paid social and digital partners/programmatic campaigns; exposure to affiliate marketing or conversion rate optimization is a plus
    • Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and third-party ad platforms
    • Strong analytical skills with the ability to interpret performance data and translate findings into actionable insights
    • Understanding of how performance channels contribute to lead quality, pipeline health, and revenue conversion
    • Detail-oriented, organized, and comfortable managing multiple campaigns and priorities simultaneously
    • Strong communication skills with the ability to collaborate effectively across cross-functional teams
    • Experience supporting multi-brand or complex campaign portfolios preferred.
    • Able to work in the US now and in the future without sponsorship

What we offer
    • We offer a competitive base salary, annual bonus (applicable based on level of position), great medical, dental and vision coverage, 401k with a generous company match, incredible wellness benefits, commuter benefits, pet insurance, generous PTO, and much more!
    • We have implemented Smart Work, a hybrid model of working that promotes flexibility in the workplace.
    • Seize the freedom to define your future and ours. We'll empower you to take risks, experiment and explore.
    • Be part of an inclusive, diverse culture where everyone's contribution is respected; Collaborate with some of the world's best people and feel like you belong.
    • Pursue your ambitions and develop your skills with a global business - our staggering size and scale provides endless opportunities to progress.
    • Take pride in delivering our promise to society: To improve the lives of millions of smokers.

PMI is an Equal Opportunity Employer.
PMI is headquartered in Stamford, Conn., and its U.S. affiliates have more than 2,300 employees.
PMI has been an entirely separate company from Altria and Philip Morris USA since 2008. PMI's affiliates first entered the U.S. market following the company's acquisition of Swedish Match in late 2022.
Philip Morris International and its U.S. affiliates are working to deliver a smoke-free future. Since 2008, PMI has invested $12.5 billion globally to develop, scientifically substantiate and commercialize innovative smoke-free products for adults who would otherwise continue to smoke with the goal of transitioning legal-age consumers who smoke to better alternatives. In 2022, PMI acquired Swedish Match - a leader in oral nicotine delivery - creating a global smoke-free champion led by the IQOS and ZYN brands. The U.S. Food and Drug Administration has authorized versions of PMI's IQOS electronically heated tobacco devices and Swedish Match's General snus as Modified Risk Tobacco Products and renewal applications for these products are presently pending before the FDA. For more information, please visit www.pmi.com/us and www.pmiscience.com.
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