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Assistant Digital Media Planner Jobs (NOW HIRING)

As the Senior Digital Media Planner , you will manage and grow digital media initiatives for Moore Digital's non-profit clients. You will plan, develop, and manage cross-channel paid digital media ...

Digital Media Planner Duration: 12+Months Contract (With Possibility of extension) Location - Santa Clara, CA (Hybrid) or Open For 100% Remote W2 Only Pay Rate Range: - $50-55 /hr Your Role * We are ...

Senior Digital Media Planner

Lanham, MD · On-site +1

$90K - $105K/yr

Description As the Senior Digital Media Planner , you will manage and grow digital media initiatives for Moore Digital's non-profit clients. You will plan, develop, and manage cross-channel paid ...

Responsibilities Media Planning & Strategy Support * Assist in the development of digital media plans, channel strategies, and tactical recommendations * Contribute to audience development, including ...

Media Planner

Chicago, IL · On-site +1

Responsibilities Media Planning & Strategy Support * Assist in the development of digital media plans, channel strategies, and tactical recommendations * Contribute to audience development, including ...

Media Planner

Miami, FL · On-site +1

Responsibilities Media Planning & Strategy Support * Assist in the development of digital media plans, channel strategies, and tactical recommendations * Contribute to audience development, including ...

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Assistant Digital Media Planner information

See salary details

$33.5K

$47.7K

$64K

How much do assistant digital media planner jobs pay per year?

As of Jul 26, 2026, the average yearly pay for assistant digital media planner in the United States is $47,719.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,000.00 and $60,000.00 per year, depending on experience, location, and employer.

What is the difference between Assistant Digital Media Planner vs Digital Media Planner?

AspectAssistant Digital Media PlannerDigital Media Planner
Required CredentialsBachelor's degree, certifications in digital marketing or media planningSimilar credentials, often with additional experience
Work EnvironmentSupportive team, entry-level tasks, collaborative settingsMore autonomous, strategic planning responsibilities
Employer & Industry UsageAdvertising agencies, media companies, marketing departmentsSame as assistant, with increased responsibility
Common Search & Comparison IntentUnderstanding entry-level roles, career progressionClarifying seniority, scope of responsibilities

The main difference between an Assistant Digital Media Planner and a Digital Media Planner lies in experience and responsibility. The assistant typically supports planning tasks and executes campaigns under supervision, while the digital media planner takes on more strategic decision-making and campaign management independently. Both roles are essential in digital marketing teams, with the assistant serving as an entry point for those starting their careers in media planning.

What does an Assistant Digital Media Planner do?

An Assistant Digital Media Planner supports digital media planning teams by researching target audiences, analyzing media performance, and helping to develop effective online advertising strategies. They assist in selecting appropriate digital channels, preparing campaign reports, and managing budgets. This role often involves working closely with media buyers, creative teams, and clients to ensure campaigns meet objectives and deliver strong results.

What are some common challenges faced by Assistant Digital Media Planners in their first year, and how can they overcome them?

Assistant Digital Media Planners often encounter challenges such as managing multiple campaigns simultaneously, adapting to rapidly changing digital trends, and learning to use various media planning and analytics tools. To overcome these hurdles, it's important to develop strong organizational skills, seek mentorship from experienced team members, and stay proactive in learning new platforms and best practices. Building effective communication with vendors and internal teams also helps ensure smooth campaign execution and professional growth.

What are the key skills and qualifications needed to thrive as an Assistant Digital Media Planner, and why are they important?

To thrive as an Assistant Digital Media Planner, you need strong analytical abilities, attention to detail, and a foundational understanding of digital marketing concepts, usually supported by a relevant degree in marketing, communications, or a related field. Familiarity with digital ad platforms (such as Google Ads and Facebook Ads Manager), analytics tools, and spreadsheet software is typically required. Strong organizational skills, effective communication, and the ability to multitask are essential soft skills for managing campaigns and collaborating with teams. These skills and qualities ensure accurate planning, efficient campaign execution, and successful outcomes for clients in a fast-paced digital environment.
What cities are hiring for Assistant Digital Media Planner jobs? Cities with the most Assistant Digital Media Planner job openings:
What states have the most Assistant Digital Media Planner jobs? States with the most job openings for Assistant Digital Media Planner jobs include:
Infographic showing various Assistant Digital Media Planner job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 76% Full Time, 20% Part Time, 1% Temporary, and 2% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $47,719 per year, or $22.9 per hour.

Other

Medical, Dental, Vision, Retirement, PTO

Posted 10 days ago


Job description

Company Description

DSplus is a Saatchi & Saatchi company. It was created 14 years ago around the idea of a "Digital Salesperson" who leads a customer through the entire lifecycle of their automobile ownership journey.

Our clients are Toyota Motor North America, and Toyota & Lexus Dealerships across the country. DSplus is also proud to be an Agency of Record for Southeast Toyota Distributors, the world's largest independent distributor of Toyotas.

Our mission is to merge the world-class branding efforts of our mothership, Saatchi & Saatchi, with the retail needs of our Dealerships. The result: an end-to-end customer experience that personifies the quality and integrity of the Toyota brand, and helps sell more cars.

DSplus employs a powerful data-driven, integrated messaging platform that works across the sales and service lifecycle. This cross-tier, cross-channel system is fueled by the perfect mix of Artificial Intelligence, insightful media strategies, and stunning, high-performance creative. Always aligned to the Toyota brand and to each client's unique value proposition, the system delivers sharp business results-while reaching the right target with the right message at the right time.

Over the years, DSplus has grown from a three-person start-up to a diverse, agile team of 45, who dream big, solve tough problems, and have fun at work.

Our culture values authenticity, transparency, and collaboration, while setting the bar high in the work we do. At DSplus, we recognize and reward success, always putting our employees first.

If you bring inventive thinking, boundless enthusiasm, and tireless energy-with a passion for client service that fuels us into the future, this might be just the fit.

Come join us.

Overview

The Digital Media Planner will focus on servicing automotive clients' Parts & Service and Retention Marketing efforts through the creation, execution, and monitoring of media plans to identify optimal investment opportunities across various digital channels that maximize client objectives. They will be required to develop and maintain strong knowledge of their clients' business and apply their media understanding accordingly to help deliver against client needs and objectives.

The ideal candidate should be an energetic team player with 2+ years of experience in digital planning, strong communication skills, and a passion for media. Familiarity with major media tools and software and Excel proficiency are required, along with strong organizational and analytical skills. They will work closely with Managers in the development and communication of all media recommendations.

Responsibilities
  • Manage the development, implementation, and stewardship of cross-channel media plans comprised of Digital, Social, and Search.
  • Collaborate and foster relationships with key partners including clients, internal teams, and leadership.
  • Analyze data to inform purchase decisions and channel allocation strategies.
  • Serve as liaison to buying teams by communicating planning goals, estimates, and authorizations while ensuring accuracy and approval of buys and added-value delivery.
  • Assist with billing discrepancies, invoice concerns, and budget maintenance.
  • Establish strong working relationships with Account teams, Ad Ops, Analytics, and Digital buyers to ensure deadlines are met.
  • Develop and create flowcharts and related documents including budgets, post-buy analysis recaps, and other planning materials.
  • Participate in and communicate during designated client presentations with team members.
Qualifications
  • Bachelor's degree in Advertising, Marketing, Communication, Computer Science, or related field.
  • 2+ years of media planning experience across media channels.
  • Strong digital media experience, eCommerce experience a plus.
  • Resourceful, curious, and motivated individual with ability to work independently as well as in a team setting.
  • Strong organizational, communication, and time-management skills.
  • Detail-oriented with ability to multi-task and manage priorities and deadlines in a fast-paced environment.
  • Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint.
  • Experience working within media systems/platforms (Prisma, ComScore, MRI, Kantar, MediaTools, IAS, etc.).
Additional Information

Our Publicis Groupe motto "Viva La Difference" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

 

Compensation Range: $<<49,305.00>> - $<<65,415.00>> <>. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be <<10/31/2025>>.

All your information will be kept confidential according to EEO guidelines.

 Compensation Range: USD $49,305.00 - USD $65,415.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/17/2025.Employment Type: OTHER