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App Store Optimization Jobs in Washington, DC (NOW HIRING)

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Personally build in the platform -- model-driven app configuration, plug-ins and custom APIs (C# ... pipeline optimization. * Establish and enforce architecture standards, design patterns, naming ...

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... model-driven app configuration, plug-ins and custom APIs (C#/.NET), PCF controls, TypeScript ... pipeline optimization. · Establish and enforce architecture standards, design patterns, naming ...

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Personally build in the platform -- model-driven app configuration, plug-ins and custom APIs (C# ... Drive performance, reliability, and cost optimization -- capacity and license consumption, Azure ...

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... model-driven app configuration, plug-ins and custom APIs (C#/.NET), PCF controls, TypeScript ... pipeline optimization. · Establish and enforce architecture standards, design patterns, naming ...

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App Store Optimization information

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$19

$59

$95

How much do app store optimization jobs pay per hour?

As of Sep 3, 2026, the average hourly pay for app store optimization in Washington, DC is $59.40, according to ZipRecruiter salary data. Most workers in this role earn between $47.74 and $68.37 per hour, depending on experience, location, and employer.

What is an app store optimization?

An App Store Optimization (ASO) job focuses on improving the visibility and ranking of mobile apps in app stores like the Apple App Store and Google Play Store. ASO specialists analyze keywords, optimize app titles and descriptions, enhance visual assets, and track performance metrics to increase app downloads. They also conduct competitor research and A/B testing to refine strategies. The goal is to maximize organic traffic and improve conversion rates, ultimately driving user acquisition and revenue growth.

What are the key skills and qualifications needed to thrive in app store optimization?

To thrive in App Store Optimization (ASO), you need a strong understanding of mobile marketing, keyword research, analytics, and user acquisition strategies, often supported by experience with app marketplaces. Familiarity with ASO tools such as App Annie, Sensor Tower, or Mobile Action, along with knowledge of A/B testing and analytics platforms, is essential. Analytical thinking, attention to detail, and strong communication skills help you stand out in collaborating with cross-functional teams and interpreting data-driven results. These abilities are crucial for maximizing app visibility, downloads, and user engagement in a highly competitive landscape.

What are some typical challenges someone might face in an app store optimization role?

Professionals in App Store Optimization often face challenges such as staying up-to-date with evolving app store algorithms, responding quickly to changes in user behavior, and balancing creativity with data-driven decision-making. You'll need to regularly test and refine keywords, visuals, and descriptions to maintain or improve app ranking, which can be time-consuming and requires ongoing analysis. Additionally, coordinating with product, marketing, and design teams to align ASO strategies across campaigns is common. Adapting rapidly and proactively identifying new opportunities will help you stay ahead in this dynamic role.

Does app store optimization work?

App Store Optimization (ASO) is an effective strategy for increasing an app's visibility and downloads in app stores. It involves optimizing app titles, keywords, and descriptions, and is a key skill for ASO specialists to improve app ranking and user acquisition.

Is app store optimization legal?

App Store Optimization (ASO) is a legal practice that involves improving app visibility and ranking through ethical techniques such as keyword optimization, quality app descriptions, and user engagement strategies. However, it must comply with app store guidelines and avoid deceptive practices like false reviews or misleading metadata. Staying informed about platform policies is essential for ASO professionals to ensure legal compliance.

What are the most commonly searched types of App Store Optimization jobs in Washington, DC?

The most popular types of App Store Optimization jobs in Washington, DC are:

What job categories do people searching App Store Optimization jobs in Washington, DC look for?

The top searched job categories for App Store Optimization jobs in Washington, DC are:

Infographic showing various App Store Optimization job openings in Washington, DC as of August 2026, with employment types broken down into 100% Full Time. Highlights an 76% In-person, and 24% Remote job distribution, with an average salary of $124,008 per year, or $59.6 per hour.

Solution Architect Lead - D365/Power Platform/Azure

GoIntellects Inc.

Washington, DC • On-site

$140 - $210/hr

Other

Posted 28 days ago


Job description

Solution Architect Lead - D365/Power Platform/Azure-Long-Term Contract (Government) Position

Title: Solution Architect Lead - D365/Power Platform/Azure

Worksite Address: Washington, DC

Interviews: Webcam Only

Short Description:

CFSA requires a senior, hands-on Solution Architect resource to serve as the technical design authority for STAAND (Stronger Together Against Abuse and Neglect in DC), the District's federally certified Comprehensive Child Welfare Information System.

Complete Description:

CFSA requires a senior, deeply hands-on Solution Architect resource to serve as the technical design authority for STAAND (Stronger Together Against Abuse and Neglect in DC), the District's federally certified Comprehensive Child Welfare Information System (CCWIS).

STAAND is a person-centric, AI-enabled platform built on Microsoft Dynamics 365 and the Power Platform hosted in a Government Community Cloud (GCC) tenant, with Azure services operating in Microsoft's commercial cloud. It supports CFSA social workers, supervisors, private agency partners, providers, resource parents, and District sister agencies across nine functional modules - Intake and Investigations, Case Management, ICPC, Finance (Contracts, Service Logs, and Fiscal), Provider, Eligibility and Subsidy, Placement, Services, and Management Reports - plus six external portals (Mandated Reporter, MPD, NYTD, OSSE, Resource Parent, and Community). STAAND also fields CORA, an AI assistant supporting natural-language search and AI-assisted contact notes among other use cases.

The Resource will own architecture, security design, AI engineering, and the platform-release change cadence required to keep STAAND current and improving. This is a build-and-design role, not an advisory or oversight role. The Resource is expected to personally configure, code, prototype, review, and troubleshoot in the platform while serving as the credible technical voice to CFSA executive leadership, STAAND Product Team, OCTO, Microsoft, and Federal Partners (ACF/Children's Bureau).

The Resource will work under the direct supervision of the District DevOps Manager.

Scope of Work and Responsibilities3.1 Solution and Platform Architecture
  • Own and maintain the authoritative STAAND architecture: logical and physical data models, Dataverse table and relationship design, solution segmentation, environment strategy, and integration topology.
  • Personally build in the platform - model-driven app configuration, plug-ins and custom APIs (C#/.NET), PCF controls, TypeScript/JavaScript client extensions, Power Fx, and plug-in pipeline optimization.
  • Establish and enforce architecture standards, design patterns, naming conventions, and technical debt registers across all modules and portals.
  • Chair design authority review for significant changes; sign off on solution designs before build.
  • Diagnose deep platform issues: performance degradation, API and service-protection limits, plug-in execution ordering, solution layering conflicts, storage growth, portal rendering.
  • Maintain architecture artifacts sufficient to satisfy CCWIS review, federal audit, and District IT governance.
3.2 Cross-Cloud Architecture: GCC and Commercial Azure
  • Design, document, and harden the boundary between the GCC Dynamics/Power Platform tenant and Azure commercial-cloud services.
  • Define what data may traverse that boundary, in what form (de-identified, tokenized, aggregated, or full record), under what authorization, and with what logging - including explicit architectural boundaries for protected data categories such as Medicaid Enrollment.
  • Implement cross-tenant identity, managed identities, service principals, Key Vault secret lifecycle, private networking, and API gateway patterns.
  • Maintain a defensible position on data residency and FedRAMP authorization boundaries for every commercial-cloud service in use, and present that position to auditors and federal reviewers.
3.3 AI and Agentic Development
  • Serve as hands-on technical lead for CFSA's AI capability, including CORA and its expansion into agentic workflows.
  • Design, build, evaluate, and productionize agents in Azure AI Foundry and Copilot Studio: tool and function calling, orchestration and multi-agent patterns, grounding and retrieval over Dataverse and document stores, prompt and context engineering, structured output, and human-in-the-loop checkpoints.
  • Own AI evaluation discipline: golden datasets, automated evals, groundedness and hallucination measurement, regression testing on model or prompt changes, latency and cost benchmarking, controlled rollout.
  • Manage the AI model lifecycle - track model releases and deprecations, run comparative evaluation before adopting a new model, execute migrations without regression to worker-facing quality.
  • Implement responsible AI controls appropriate to a child welfare setting: content safety, PII/PHI handling, bias and fairness testing, explainability, audit logging of AI-influenced actions, and clear framing of AI output as decision support rather than decision making.
  • Support predictive and analytic capability aligned to agency mission priorities, ensuring models are validated, monitored for drift, and governed.
  • Build reusable AI platform assets - prompt libraries, agent templates, evaluation harnesses, observability dashboards.
3.4 Application and Platform Security
  • Own the security architecture of STAAND end to end; serve as technical counterpart to the agency ISSO, OCTO security, and District privacy officials.
  • Apply and evidence compliance with OCTO IT policies (octo.dc.gov/page/it-policies), NIST SP 800-53, FISMA, FedRAMP, HIPAA, 45 CFR 1355 (CCWIS), Title IV-E confidentiality, and District data protection law including DC Code § 28-3851 et seq. breach notification obligations.
  • Design and enforce least privilege: Dataverse business unit and role architecture, row/column-level security, portal web roles and table permissions, privileged access management, separation of duties for finance and eligibility functions.
  • Lead secure SDLC: threat modeling, secure code review, static and dynamic analysis, dependency and supply-chain scanning, secrets management, remediation tracking with severity-based SLAs.
  • Support penetration tests, vulnerability assessments, and audit response; own STAAND-assigned POA&M items.
  • Define AI-specific security requirements: prompt injection defenses, tool-permission scoping, data exfiltration prevention, agent action auditing.
  • Contribute to incident response, continuity, and disaster recovery planning; validate RTO/RPO through periodic exercises.
3.5 Continuous Improvement and Release Management
  • Own the STAAND change pipeline from enhancement request through design, build, test, release, and post-release verification, including published release notes and coordination with the CISA training organization.
  • Plan and execute against Microsoft's Dynamics 365 biannual release waves and Power Platform service updates: early-access testing in a dedicated environment, deprecation and breaking-change assessment, and a documented impact and remediation plan per wave.
  • Evaluate new platform, Azure, and AI capabilities against the STAAND roadmap; run structured proofs of concept and make evidence-based adopt / trial / hold / retire recommendations.
  • Maintain a rolling multi-year technical roadmap balancing stabilization, platform health, security, federal compliance, and innovation.
  • Drive performance, reliability, and cost optimization - capacity and license consumption, Azure spend, storage tiering, API efficiency.
  • Advance DevOps maturity: source-controlled solutions, automated build and deploy pipelines, environment refresh, automated regression testing, release quality metrics.
  • Maintain and report the technical issues and risk register with mitigation owners and timelines.
3.6 Data, Interoperability, and Federal Reporting
  • Own the data architecture supporting AFCARS, NCANDS, NYTD, CFSR, and Title IV-E reporting, including lineage, quality rules, exception handling, and submission validation.
  • Design and maintain bi-directional exchanges with District and external partners consistent with CCWIS interoperability requirements.
  • Establish automated data quality controls, duplicate person detection and merge integrity, and reconciliation with legacy records.
3.7 Stakeholder and Senior Leadership Engagement
  • Translate between social work practice and technical architecture; observe real workflow with intake workers, investigators, case managers, placement staff, and fiscal teams before designing for it.
  • Brief the CFSA IT Steering Committee Members, CIO, STAAND Product Leadership, OCTO leadership, Council oversight staff, court monitors, and ACF/Children's Bureau reviewers, calibrating to each audience.
  • Serve as principal technical liaison to Microsoft (Industry Solutions Delivery, Customer Success, product groups) and to implementation and support vendors; hold them to architectural and quality standards.
  • Author decision memos, architecture decision records, briefing decks, and federal reporting content requiring minimal editing.
  • Mentor CFSA staff and other contract resources; build internal capability and reduce single-point-of-failure dependency.

Flexible work from home options available.

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