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App Store Optimization Jobs in Washington, DC (NOW HIRING)

IOS Developer

Washington, DC ยท On-site

$58.50 - $80.75/hr

Perform code reviews, debugging, testing, and performance optimization. * Ensure high reliability, security, and App Store compliance. * Participate in Agile ceremonies and collaborate in a team ...

IOS Developer

Washington, DC ยท On-site

$58.50 - $80.75/hr

Perform code reviews, debugging, testing, and performance optimization. * Ensure high reliability, security, and App Store compliance. * Participate in Agile ceremonies and collaborate in a team ...

... optimization โ€ข Implement mobile security best practices (secure storage, encryption ... with App Store / Play Store release processes โ€ข Lead the end-to-end mobile application ...

Lead application modernization initiatives, migrating and optimizing workloads across cloud and on ... Download the Sparks Group mobile app from Apple App Store or Google Play . ----- Sparks Group is an ...

HRIS Project Specialist

Sterling, VA ยท On-site

$40 - $45/hr

System Optimization: Administer, customize, maintain, and upgrade HR applications and modules to ... Download the Sparks Group mobile app from Apple App Store or Google Play . ----- Sparks Group is an ...

HVAC Technician 2

Washington, DC ยท On-site

$30 - $45/hr

This role is responsible for the maintenance, troubleshooting, and optimization of advanced HVAC ... Download the Sparks Group mobile app from Apple App Store or Google Play . ----- Sparks Group is an ...

This role is responsible for maintaining optimal performance of heating, ventilation, air ... Download the Sparks Group mobile app from Apple App Store or Google Play . ----- Sparks Group is an ...

Mobile Application Developer

Ashburn, VA ยท On-site

$100 - $110/hr

Participate in code reviews, troubleshooting, debugging, performance optimization, and application modernization efforts. * Support mobile application deployment, release management, and app store ...

Graphic Designer

Mclean, VA ยท Hybrid

$34 - $45/hr

Knowledge of analytics, A/B testing, performance optimization, digital channel metrics, and ... Download the Sparks Group mobile app from Apple App Store or Google Play . ----- Sparks Group is an ...

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App Store Optimization information

See Washington, DC salary details

$19

$59

$95

How much do app store optimization jobs pay per hour?

As of Sep 3, 2026, the average hourly pay for app store optimization in Washington, DC is $59.40, according to ZipRecruiter salary data. Most workers in this role earn between $47.74 and $68.37 per hour, depending on experience, location, and employer.

What is an app store optimization?

An App Store Optimization (ASO) job focuses on improving the visibility and ranking of mobile apps in app stores like the Apple App Store and Google Play Store. ASO specialists analyze keywords, optimize app titles and descriptions, enhance visual assets, and track performance metrics to increase app downloads. They also conduct competitor research and A/B testing to refine strategies. The goal is to maximize organic traffic and improve conversion rates, ultimately driving user acquisition and revenue growth.

What are the key skills and qualifications needed to thrive in app store optimization?

To thrive in App Store Optimization (ASO), you need a strong understanding of mobile marketing, keyword research, analytics, and user acquisition strategies, often supported by experience with app marketplaces. Familiarity with ASO tools such as App Annie, Sensor Tower, or Mobile Action, along with knowledge of A/B testing and analytics platforms, is essential. Analytical thinking, attention to detail, and strong communication skills help you stand out in collaborating with cross-functional teams and interpreting data-driven results. These abilities are crucial for maximizing app visibility, downloads, and user engagement in a highly competitive landscape.

What are some typical challenges someone might face in an app store optimization role?

Professionals in App Store Optimization often face challenges such as staying up-to-date with evolving app store algorithms, responding quickly to changes in user behavior, and balancing creativity with data-driven decision-making. You'll need to regularly test and refine keywords, visuals, and descriptions to maintain or improve app ranking, which can be time-consuming and requires ongoing analysis. Additionally, coordinating with product, marketing, and design teams to align ASO strategies across campaigns is common. Adapting rapidly and proactively identifying new opportunities will help you stay ahead in this dynamic role.

Does app store optimization work?

App Store Optimization (ASO) is an effective strategy for increasing an app's visibility and downloads in app stores. It involves optimizing app titles, keywords, and descriptions, and is a key skill for ASO specialists to improve app ranking and user acquisition.

Is app store optimization legal?

App Store Optimization (ASO) is a legal practice that involves improving app visibility and ranking through ethical techniques such as keyword optimization, quality app descriptions, and user engagement strategies. However, it must comply with app store guidelines and avoid deceptive practices like false reviews or misleading metadata. Staying informed about platform policies is essential for ASO professionals to ensure legal compliance.

What are the most commonly searched types of App Store Optimization jobs in Washington, DC?

The most popular types of App Store Optimization jobs in Washington, DC are:

What job categories do people searching App Store Optimization jobs in Washington, DC look for?

The top searched job categories for App Store Optimization jobs in Washington, DC are:

Infographic showing various App Store Optimization job openings in Washington, DC as of August 2026, with employment types broken down into 100% Full Time. Highlights an 76% In-person, and 24% Remote job distribution, with an average salary of $124,008 per year, or $59.6 per hour.

IOS Developer

Excyl Inc

Washington, DC โ€ข On-site

$58.50 - $80.75/hr

Contractor

Re-posted 28 days ago


Job description

Company Description
Incorporated in 1997 and based in Troy-Michigan, Excyl is a full service recruiting firm specializing in the placement of Technology (IT), Engineering, Clerical and Light Industrial professionals
Job Description
Key Responsibilities
  • Develop and maintain advanced iOS applications using Swift and Xcode.
  • Build clean, reusable, and scalable code following best practices.
  • Implement UI designs, animations, and responsive layouts using UIKit or SwiftUI.
  • Integrate apps with RESTful APIs, JSON, and backend systems.
  • Work closely with product owners, designers, and backend teams.
  • Perform code reviews, debugging, testing, and performance optimization.
  • Ensure high reliability, security, and App Store compliance.
  • Participate in Agile ceremonies and collaborate in a team environment.

Required Skills
  • 10+ years of strong hands-on experience in iOS development.
  • Expertise in Swift, SwiftUI, UIKit, and Xcode.
  • Strong knowledge of iOS architecture patterns (MVVM/MVC/Clean Architecture).
  • Experience with REST APIs, JSON, and integration with backend services.
  • Strong understanding of Apple design guidelines and App Store processes.
  • Experience with version control tools (Git, Bitbucket).
  • Solid debugging, problem-solving, and performance optimization skills.
  • Strong communication skills and ability to work fully onsite.

Nice to Have
  • Experience with Core Data, Combine, or RxSwift.
  • Experience with CI/CD (Jenkins, GitHub Actions, etc.).
  • Knowledge of push notifications, authentication, and security frameworks.
  • Experience working in large financial/banking environments.

Qualifications
Additional Information
All your information will be kept confidential according to EEO guidelines.

Excyl logo

About Excyl

Sourced by ZipRecruiter

Excyl is a reputable staffing company based in Troy, Michigan, in the United States. Specializing in Information Technology (IT), Engineering, and Professional services, the company plays an essential role in resolving the talent shortage in these industries by providing customized staffing solutions. Since its establishment, Excyl has built its reputation on a commitment to integrity, quality, and exceptional service delivery. The company's mission is to deliver the highest quality of services and solutions that result in customer satisfaction and repeat business. It takes pride in its long-standing relationships with clients and its record of constantly exceeding customer expectations.

Industry

Recruiting and staffing services

Company size

11 - 50 Employees

Headquarters location

Troy, MI, US

Year founded

1997

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