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Analytics Director Jobs in Reston, VA (NOW HIRING)

America Votes

Data Analyst

Washington, DC · Remote

This is a permanent, full-time bargaining unit position that reports to the Analytics Director. Responsibilities * Dashboards and Reporting: Create reports used by AV staff and partners to make ...

America Votes

Data Analyst

Washington, DC · On-site

This is a permanent, full-time bargaining unit position that reports to the Analytics Director. Responsibilities * Dashboards and Reporting: Create reports used by AV staff and partners to make ...

America Votes

Data Analyst

Washington, DC · On-site

$75K - $85K/yr

This is a permanent, full-time bargaining unit position that reports to the Analytics Director. Responsibilities * Dashboards and Reporting: Create reports used by AV staff and partners to make ...

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All JobsAnalytics JobsAnalytics Director JobsAnalytics Director Jobs in Reston, VA

Analytics Director information

See Reston, VA salary details

$73.9K

$164.5K

$254.4K

How much do analytics director jobs pay per year?

As of Jul 14, 2026, the average yearly pay for analytics director in Reston, VA is $164,497.00, according to ZipRecruiter salary data. Most workers in this role earn between $116,500.00 and $187,300.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an Analytics Director, and why are they important?

To thrive as an Analytics Director, you need strong analytical abilities, expertise in statistical methods, advanced data modeling, and typically a degree in mathematics, statistics, computer science, or a related field. Familiarity with tools such as SQL, Python or R, data visualization platforms (e.g., Tableau, Power BI), and experience with big data systems are common requirements. Exceptional leadership, strategic thinking, and communication skills help drive cross-functional projects and translate complex data into actionable insights for stakeholders. These skills and qualities are essential to effectively lead analytics teams, influence business decisions, and deliver measurable value to the organization.

What does an Analytics Director do?

An Analytics Director leads a team responsible for analyzing data to inform business decisions and strategies. They oversee the collection, interpretation, and communication of data insights across departments, ensuring data-driven decision-making. Their role often includes developing analytics frameworks, managing data teams, setting key performance indicators, and collaborating with leadership to align analytics initiatives with organizational goals. Additionally, Analytics Directors help implement data governance policies and ensure analytics tools and techniques are effectively utilized.

What are some common challenges faced by an Analytics Director and how can they be addressed?

Analytics Directors often encounter challenges such as aligning analytics initiatives with overall business goals, managing and integrating data from multiple sources, and communicating complex findings to non-technical stakeholders. To address these, it's important to foster close collaboration with business leaders, invest in scalable data infrastructure, and develop strong communication skills within the analytics team. Building a culture of data-driven decision-making and continuous learning also helps overcome these obstacles and ensures the analytics function delivers real value.

What is the difference between Analytics Director vs Data Scientist?

AspectAnalytics DirectorData Scientist
Required CredentialsBachelor's or Master's in Business, Analytics, or related fields; often prefers experience over certificationsBachelor's or Master's in Computer Science, Statistics, or related fields; may have certifications like Certified Analytics Professional
Work EnvironmentLeads analytics teams, collaborates with executives, oversees strategyAnalyzes data, builds models, and develops algorithms, often working independently or in small teams
Employer & Industry UsageCommon in corporate, finance, marketing, and consulting firmsFound in tech companies, research institutions, and data-driven industries

The Analytics Director focuses on leading analytics strategies and managing teams, while Data Scientists primarily analyze data and develop models. Both roles require strong analytical skills, but the Director has a broader leadership and strategic focus.

What Does an Analytics Director Do?

An analytics director oversees the data analytics and data warehousing departments at a company. As an analytics director, you take the lead on all data analytics systems and ensure your department aligns with the company’s priorities. You research and develop strategies to improve the analytics of your company. You collaborate with your team along with other members of your company’s senior leadership to influence data capabilities and competencies in the company. Your responsibilities include adopting appropriate tools and software to drive innovation. Other duties include staying informed on the latest industry trends in data analytics.

More about Analytics Director jobs
What are the most commonly searched types of Analytics jobs in Reston, VA? The most popular types of Analytics jobs in Reston, VA are:
What job categories do people searching Analytics Director jobs in Reston, VA look for? The top searched job categories for Analytics Director jobs in Reston, VA are:
What cities near Reston, VA are hiring for Analytics Director jobs? Cities near Reston, VA with the most Analytics Director job openings:
Analytics Director jobs near you
Infographic showing various Analytics Director job openings in Reston, VA as of July 2026, with employment types broken down into 1% Internship, 93% Full Time, 3% Part Time, and 3% Contract. Highlights an 79% Physical, 5% Hybrid, and 16% Remote job distribution, with an average salary of $164,497 per year, or $79.1 per hour.
Director, Audience & Engagement Analytics

Director, Audience & Engagement Analytics

The Washington Post

Washington, DC • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

This job post has expired today. Applications are no longer accepted.

Job description

Join the future of news
We're on a mission to deliver riveting storytelling for all of America. At The Washington Post, you'll help reinvent news. Our work is driven by a deep investigative spirit and enhanced by innovation to bring audiences closer to the stories that matter most.
About Our Team
The Washington Post is powered by the passion and talent of our people. It takes all of us to reinvent news. Beyond our award-winning Newsroom and Opinions teams, we work across many departments, including Brand & Events, Communications, Customer Care, Engineering & Product, Finance, Human Resources, Legal, Marketing & Advertising, Print Operations, and Sales.
Why This Role Matters
Join the future of news
We're on a mission to deliver riveting storytelling for all of America. At The Washington Post, you'll help reinvent news. Our work is driven by a deep investigative spirit and enhanced by innovation to bring audiences closer to the stories that matter most.
About Our Team
The Washington Post is powered by the passion and talent of our people. It takes all of us to reinvent news. Beyond our award-winning Newsroom and Opinions teams, we work across many departments, including Brand & Events, Communications, Customer Care, Engineering & Product, Finance, Human Resources, Legal, Marketing & Advertising, Print Operations, and Sales.
Why This Role Matters
The DAI (Data, Analytics & Insights) organization drives strategic and operational decisions for The Washington Post. This highly visible team applies data, analytics, and research to support strategic initiatives and day-to-day operational support company wide.
As our Director of Audience & Engagement Analytics, you'll report to the Vice President of Data, Analytics & Insights and work in close collaboration with our newsroom, product, engineering, advertising, and finance departments on a diverse range of projects that have a critical and strategic impact on all aspects of the company. The director will support the priorities of The Post's Audience and Engagement missions. This position is part of a team of audience, product and engagement analytics experts who are responsible for providing data informed analytics, insights and recommendations in support of The Post's strategies and operations. As a director, you may contribute to any number of projects, initiatives, or analyses to support the business.
What Motivates You
  • Passion for analytics: Genuine interest in data analytics, its management, and its potential to drive insights.
  • Business acumen: Deep understanding of audience, engagement and subscription-focused business model, challenges, and opportunities.
  • Problem-solving: Ability to identify, analyze, and solve complex problems related to audience and product analytics. Ability to think creatively and find innovative solutions to improve analytics processes and drive business value.
  • Stakeholder management: Strong communication and relationship-building skills to effectively manage stakeholders across the organization. This includes understanding their needs and priorities, building trust, and effectively managing expectations.
  • Results-oriented: Ability to set goals, measure progress, and adjust strategies as needed to achieve desired outcomes.

How You'll Support the Mission
The Skills and Experience You Bring
  • Partner with cross-function leads (audience, product, design, engineering) across multiple teams to establish the strategic, roadmap and OKRs
  • Responsible for optimizing revenue from our audience and products using audience strategies, customer segmentation, and engagement tactics to increase engagement, revenue, and profitability.
  • Responsible for understanding customer behavior and preferences. Collaborate with stakeholders on customer insights to create targeted campaigns and personalized product offerings.
  • Contribute as a key collaborator and thought leader for various initiatives and projects to meet organization goals
  • Manage and communicate the analytics roadmap and deliverables
  • Lead, hire, onboards and develops talent, careers, and culture of analytics within the larger analytics organization
  • Responsible for the quality and direction of analytics team's work. Oversee team deliverables and represents the team's work at the executive level
  • Collaborate with other Data & Analytics teams on projects that span multiple missions and looks for partnership opportunities across teams
  • Oversee designs and analyzes experiments to improve Growth KPIs for digital subscribers
  • Educate and improve internal processes to promote innovation and best practices within the team.

Minimum Qualifications
  • Education: Bachelor's degree in computer science, engineering, mathematics, or a related technical discipline
  • Experience: 10+ years professional experience in audience/ content/ customer/ product analytics. 3+ years of experience managing analytics professionals.
  • Skills & Expertise:
  • Deep expertise in audience analytics, content measurement, and product analytics - ideally within a media, subscription, or digital product environment.
  • People leadership experience in directing team members in building analytics solutions, data products, reporting, experimentation, and acquisition and retention modeling.

Preferred Qualifications
  • Experience in experiment design, measurement, analysis, and modeling
  • Familiarity with Google Analytics, media research tools (e.g., Comscore, Nielsen), and custom dashboards.
  • Experience measuring effectiveness of marketing channels (e.g., search, social, email)
  • Strong communication and interpersonal skills, and ability to work seamlessly with multiple stakeholders including executives

Core Competencies:
  • Strong competency in leadership, managing execution, building relationships, generating talent and organizational capability. Willingness to take initiative and to follow through on projects.
  • Strong project management skills, with the ability to juggle multiple priorities and drive high-impact outcomes.
  • Knowledge of privacy-compliant data practices and evolving trends in audience targeting and measurement.
  • Experience with SQL, Python and Big Data tools
  • Experience with Tableau and Web Analytics systems like Google Analytics is preferred.

When you join The Post
When you join TWP, you are joining a mission to connect, inform, and enlighten those around the globe with the highest caliber, most trustworthy news, and information. Our multicultural, multi-generational workforce is constantly creating and innovating, leading the media and technology industries to better solutions. We welcome all perspectives and celebrate diverse backgrounds.
Whether you contribute to journalism, engineering, finance, or marketing, you are helping define the future of news.
We continue to shine a light into the darkness and hope you'll join us.
Collaboration makes us stronger. That's why our offices are designed with open layouts, modern technology, and easy access to transportation. With certain exceptions for newsgathering and business travel, we work on-site five days a week.
Compensation and Benefits
Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:
  • Competitive medical, dental and vision coverage
  • Company-paid pension and 401(k) match
  • Three weeks of vacation and up to three weeks of paid sick leave
  • Nine paid holidays and two personal days
  • 20 weeks paid parental leave for any new parent
  • Robust mental health resources
  • Backup care and caregiver concierge services
  • Gender affirming services
  • Pet insurance
  • Free Post digital subscription
  • Leadership and career development programs

Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.
The salary range for this position is:
$144,600 - $241,100 Annual
The actual salary within this range will depend on individual skills, experience, and qualifications as they relate to specific job requirements. This position may be eligible for a bonus or incentive program, and a member of the Talent Acquisition team will discuss bonus payment terms and conditions during the interview process.
Your story awaits. Apply today!
Learn more about The Post at careers.washingtonpost.com.

Apply