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Amazon Programmatic Jobs in Kentucky (NOW HIRING)

Amazon Programmatic information

What are some common challenges faced by professionals working in Amazon Programmatic roles, and how can they be addressed?

Professionals in Amazon Programmatic roles often encounter challenges such as staying up-to-date with rapidly evolving ad technologies, managing complex campaign data, and optimizing performance across multiple platforms. To address these, it's important to develop strong analytical skills, maintain a proactive approach to learning about new Amazon DSP features, and collaborate closely with account managers, data analysts, and creative teams. Regular training and leveraging Amazon's support resources can help ensure you stay ahead in this dynamic field.

What is the difference between Amazon Programmatic vs Amazon Advertising Specialist?

AspectAmazon ProgrammaticAmazon Advertising Specialist
CredentialsExperience with programmatic ad platforms, digital marketing certificationsKnowledge of Amazon ad products, certifications like Amazon Advertising Certification
Work EnvironmentDigital marketing agencies, e-commerce teams, media buying firmsIn-house marketing teams, advertising agencies, e-commerce companies
Industry UsageUsed for automated ad buying across multiple platforms including AmazonFocuses on managing Amazon ad campaigns specifically
Search & Comparison IntentUnderstanding differences in ad buying methods on AmazonLearning campaign management and optimization on Amazon

Amazon Programmatic involves automated ad buying across multiple platforms, including Amazon, using programmatic technology. Amazon Advertising Specialist focuses specifically on managing and optimizing Amazon ad campaigns. While both roles require knowledge of Amazon ad products, the Programmatic role emphasizes automation and cross-platform strategies, whereas the Specialist concentrates on Amazon-specific campaign management.

What are the key skills and qualifications needed to thrive as an Amazon Programmatic Specialist, and why are they important?

To thrive as an Amazon Programmatic Specialist, you need expertise in digital marketing, programmatic advertising strategies, campaign optimization, and a strong analytical background, often supported by a relevant degree or certifications. Familiarity with Amazon DSP, ad servers, audience targeting tools, and analytics platforms like Amazon Attribution or Google Analytics is essential. Exceptional communication, problem-solving, and project management skills set top performers apart in this role. These skills ensure effective campaign execution, insightful data analysis, and the ability to drive measurable results for clients or brands.

What is an Amazon Programmatic specialist?

An Amazon Programmatic specialist is a digital marketing professional who manages automated, data-driven advertising campaigns on Amazon’s platforms. They use Amazon DSP (Demand-Side Platform) to purchase display, video, and audio ads programmatically, targeting specific audiences and optimizing campaigns for performance. The role involves analyzing data, setting up targeting strategies, and maximizing ad spend efficiency to drive sales and brand awareness on Amazon.
What are popular job titles related to Amazon Programmatic jobs in Kentucky? For Amazon Programmatic jobs in Kentucky, the most frequently searched job titles are:
What job categories do people searching Amazon Programmatic jobs in Kentucky look for? The top searched job categories for Amazon Programmatic jobs in Kentucky are:
Business System Analyst, re:Cycle Reverse Logistics

Business System Analyst, re:Cycle Reverse Logistics

Amazon

Florence, KY • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 9 days ago


Amazon rating

7.4

Company rating: 7.4 out of 10

Based on 6,870 frontline employees who took The Breakroom Quiz

6th of 39 rated national retailers


Job description

re:Cycle Reverse Logistics (RRL) delivers asset recovery and dispositioning services for server and networking electronics across a network of five global processing facilities. The organization transforms end-of-life technology into recoverable value through a combination of sanitization, refurbishment, sub/component extraction, and responsible recycling, ensuring customers achieve maximum return on their retired assets while maintaining strict data security and compliance standards. The Operations Integration team is seeking a strategic, customer-obsessed, and analytically rigorous Business System Analyst to serve as the critical bridge between the team's Product Owner (manages strategic product and sprint planning) and the product management team (software/data product feature specification and implementation) to ensure that we are solving the right problems in the right ways at the right time. This role will take high-level problem statements and strategic roadmap items and transform them into deeply researched, customer-validated epics, user stories, and functional requirements that the product management team can refine into actionable software features with our 3P development partners.
This is a senior strategic role. Our Business System Analyst will have a seat at the table during OP planning, will contribute directly to the organization's three-year software roadmap, and will play an influential role in determining which high-level software features the organization needs to build - and why. As RRL expands its services to support other Amazon.com companies and potentially external clients, and as our software capabilities transcend past basic warehouse management and inventory tracking into environmental, regulatory, safety, and external customer-facing solutions, this role will ensure that we truly understand the problems we need to solve, the customers we are solving them for, and the success criteria that prove we solved them.
Key job responsibilities
• Translating high-level problem statements from the strategic roadmap into comprehensive epics, user stories, and functional requirements documents
• Developing and maintaining business and customer profiles - user personas, stakeholder maps, and needs analyses - to establish a data-driven understanding of who we are building software for
• Conducting stakeholder interviews and user research across multiple business units to validate requirements, surface unmet needs, and inform prioritization
• Advising leadership on which features should scale to support multiple business needs versus fit-for-purpose solutions for specific initiatives
• Conducting regular reviews with product managers to ensure new features satisfy requirements, and performing acceptance testing to validate minimum requirements are met
• Supporting post-launch information gathering to gauge feature success and providing data-driven recommendations on additional investment or programmatic interventions
• Defining and tracking success metrics for new software features, and using quantitative and qualitative data to prove product viability
• Contributing to strategic OP planning and three-year roadmap development with customer-validated insights
BASIC QUALIFICATIONS
- Experience writing business requirements documents, functional specifications, and use cases
- 10+ years of experience in systems analysis, product management, and/or requirements engineering in a software environment
- Bachelor's degree in computer science, information systems, business administration, or related, or 4+ years experience in lieu of a degree.
PREFERRED QUALIFICATIONS
- Experience measuring software quality
- Experience in strategic thinking about business, enterprise software products, and new technology platforms and architectures or equivalent
- Knowledge of professional software engineering & best practices for full software development life cycle, including coding standards, software architectures, code reviews, source control management, continuous deployments, testing, and operational excellence
- Experience acquiring user data (e.g., conducting usability studies, performing user research) and creating personas and journey maps
- Experience communicating technical details verbally and in writing
- Experience in reverse logistics domain
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, KY, Florence - 139,300.00 - 208,000.00 USD annually
USA, PA, Greencastle - 139,300.00 - 208,000.00 USD annually

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About Amazon

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Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.

Industry

It services, book publishers, retail, real estate and computer and electronic product manufacturing

Company size

10,000+ Employees

Headquarters location

Seattle, WA, US