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Amazon Marketing Manager Jobs (NOW HIRING)

SharkNinja

Marketing Specialist - Amazon US

In the role of Marketing Specialist, Amazon US , you will be at the center of elevating SharkNinja ... Project manage initiatives in alignment with media plan and quickly pivot to support ad hoc ...

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Amazon Marketing Manager information

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$33K

$83.5K

$145.5K

How much do amazon marketing manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for amazon marketing manager in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What is an Amazon marketing manager?

An Amazon Marketing Manager is a professional responsible for developing and executing marketing strategies to promote products and increase sales on the Amazon marketplace. Their duties typically include managing advertising campaigns (such as Amazon PPC), optimizing product listings for better visibility and conversion, analyzing sales data, and staying updated on Amazon’s algorithms and policies. They often work closely with vendors, suppliers, and internal teams to maximize product performance and brand presence on Amazon. The role requires a mix of analytical skills, marketing knowledge, and e-commerce expertise.

What are the key skills and qualifications needed to thrive as an Amazon marketing manager, and why are they important?

To thrive as an Amazon Marketing Manager, you need expertise in digital marketing, e-commerce strategy, data analysis, and often a bachelor's degree in marketing or a related field. Proficiency with Amazon Seller Central, Amazon Advertising (PPC), analytics platforms, and keyword research tools is typically required. Strong communication, creativity, and problem-solving skills help you stand out by enabling effective campaign management and collaboration with cross-functional teams. These skills and qualifications are vital to drive sales growth, optimize product visibility, and maintain a competitive edge in the dynamic Amazon marketplace.

What are some common challenges Amazon marketing managers face when optimizing campaigns, and how can they overcome them?

Amazon Marketing Managers often encounter challenges such as increased competition for ad placements, changes in Amazon's algorithm, and the need to balance ad spend with ROI. To overcome these, it's important to stay updated with platform updates, use data-driven strategies to continuously monitor and adjust campaigns, and collaborate closely with sales and product teams to align marketing efforts with inventory and pricing strategies. Leveraging Amazon’s analytics tools and regularly testing new keywords or ad types can also help improve campaign performance.

What is the difference between Amazon Marketing Manager vs Amazon Advertising Specialist?

AspectAmazon Marketing ManagerAmazon Advertising Specialist
CredentialsMarketing degree, experience in e-commerceMarketing or advertising background, certifications like Amazon Advertising
Work EnvironmentStrategic planning, cross-team collaborationCampaign setup, optimization, analytics
Employer & IndustryRetail, e-commerce companies, brands selling on AmazonAdvertising agencies, brands managing Amazon ads

Amazon Marketing Managers focus on overall marketing strategies, brand growth, and cross-channel campaigns, while Amazon Advertising Specialists concentrate on creating, managing, and optimizing Amazon ad campaigns. Both roles require marketing expertise, but their scope and daily tasks differ, with the manager overseeing broader strategies and the specialist handling specific ad performance.

What are the responsibilities of an Amazon Marketing Manager?

An Amazon Marketing Manager is responsible for developing and executing marketing strategies to increase product visibility and sales on Amazon. This includes managing advertising campaigns, optimizing product listings, analyzing performance metrics, and coordinating with cross-functional teams to improve overall marketplace performance. Proficiency in tools like Amazon Seller Central and advertising platforms is essential.
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Amazon Marketing Manager jobs near you
Infographic showing various Amazon Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.

Sr Field Marketing Manager, Amazon Business

Amazon

Seattle, WA • On-site

Full-time

Re-posted 9 days ago

Amazon rating

7.4

Company rating: 7.4 out of 10

Based on 7,107 frontline employees who took The Breakroom Quiz

6th of 39 rated national retailers

Job description

Come be a part of a rapidly expanding $35 billion dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive.

At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries.

Unlock your career potential.
As the Sr. Field Marketing Manager, you will be responsible for increasing consideration, acquisition, and adoption of Amazon Business within Enterprise accounts.

You will partner closely with Sales and cross-functional Marketing teams to concept and deliver integrated marketing programs including demand generation campaigns, executive events, and other field marketing campaigns such as tradeshows, content and sales enablement. To be successful in this role, this individual will work seamlessly with senior stakeholders in Sales and Marketing at Amazon Business and pan-Amazon teams such as AWS to align and implement strategies. We are looking for an individual with broad experience in field marketing and integrated marketing campaign leadership.

Field marketing includes annual strategic planning, event management, webinar creation, and executive engagement programs. Candidate should be capable of being strategic and tactical. This role requires skills in strategic thinking, relationship building, and problem solving, as well as a willingness to be hands-on with execution.

The individual will thrive in a fast-paced, deadline-driven environment, have impeccable attention to detail, and will have a track record of on-time delivery of projects. If you're looking to join a dynamic, growing team in a high-impact role, this is a great fit for you.
Key job responsibilities
Develop the marketing strategy to reach and engage C-suite and decision makers, across enterprise accounts, through bespoke, 1-to-1, and 1-to-few Account Based Marketing campaigns and initiatives
Collaboratively create Executive Engagement initiatives such as Customer Advisory Boards, Executive Briefings, Executive Dinners
Own planning and execution of bespoke marketing channels like Webinars, Direct Mail, Sponsorships across client, trade and association publications, etc.
Manage relationships with internal Marketing, Sales, Sales Enablement, and Product stakeholders, as well as external media agencies and partners
Drive robust and detailed measurement and reporting processes
A day in the life
The Sr Field Marketing Manager is the conduit between Sales and broader Marketing teams

They will dive deep with Sales to understand key business priorities, and work hand-in-hand with extended marketing teams such as digital, content, and channel marketing teams to create and then execute an integrated marketing plan that supports those priorities. They will act as the single point of contact for all of Marketing, driving visibility of upcoming initiatives to Sales, and reporting back campaign impact.
About the team
You will join the field marketing team. Field marketing coordinates all marketing activities across partner marketing, sales, and product teams

What Amazon employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

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About Amazon

Sourced by ZipRecruiter

Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.

Industry

It services, book publishers, retail, real estate, computer and electronic product manufacturing and software development

Company size

10,000+ Employees

Headquarters location

Seattle, WA, US

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