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Alcohol Distributor Jobs in Wisconsin (NOW HIRING)

Area Sales Manager

Milwaukee, WI ยท On-site

$65 - $90/hr

The position will be responsible for increased retail distribution by the development of target ... Beverage Alcohol Experience (Familiar with legal structure, promotion requirements and three tier ...

Staff IoT Cloud Engineer

Madison, WI ยท On-site

$120 - $150/hr

Design, implement, and optimize distributed systems, APIs, event-driven architectures, and data ... A negative drug/alcohol test result is required for employment. Refusal to take the test or a ...

Showing results 21-40

Alcohol Distributor information

See Wisconsin salary details

$10

$17

$27

How much do alcohol distributor jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for alcohol distributor in Wisconsin is $17.11, according to ZipRecruiter salary data. Most workers in this role earn between $13.61 and $19.42 per hour, depending on experience, location, and employer.

What does an alcohol distributor do?

An alcohol distributor is a company or individual responsible for purchasing alcoholic beverages from manufacturers and supplying them to retailers, bars, restaurants, and other establishments. Their role includes managing inventory, ensuring compliance with local and federal regulations, and coordinating logistics for delivery. Alcohol distributors act as intermediaries, helping manufacturers reach a wider market while ensuring that retailers have a steady supply of products.

What does an alcohol distributor do?

The job of an alcohol distributor is to support the wholesale or merchant liquor sales process on behalf of a beer, wine, or liquor manufacturer. They may work as an account representative, delivery driver, or warehouse employee. The transportation of alcohol is heavily regulated, and the laws change regularly. The duties of an alcohol distributor in a sales representative role are to negotiate sales, suggest products, and manage bulk shipments. Licensure requirements vary.

What are some common challenges faced by alcohol distributors in managing inventory and compliance?

Alcohol distributors often face the dual challenge of efficiently managing inventory while ensuring strict compliance with state and federal regulations. Inventory can fluctuate due to seasonal demand, requiring accurate forecasting and robust logistics systems. Additionally, distributors must meticulously track shipments and maintain records to comply with licensing laws, tax regulations, and age verification requirements. Regular training and close coordination with suppliers, retailers, and government agencies help mitigate these challenges and keep operations running smoothly.

What is the difference between Alcohol Distributor vs Liquor Store Clerk?

AspectAlcohol DistributorLiquor Store Clerk
CredentialsDriver's license, possibly distributor licenseAge verification, basic retail training
Work EnvironmentWarehouses, delivery routes, distribution centersRetail stores, liquor shops
Industry UsageSupply chain, wholesale distributionRetail sales, customer service

While both roles involve alcohol, an Alcohol Distributor focuses on supplying products to retailers and businesses, often involving logistics and licensing. A Liquor Store Clerk works directly with customers in retail settings, handling sales and age verification. Understanding these differences helps clarify career paths and job expectations within the alcohol industry.

How do alcohol distributors make money?

Alcohol distributors make money by purchasing alcoholic beverages from manufacturers at wholesale prices and selling them to retailers or bars at a higher retail price, earning a profit on the difference. They often generate revenue through volume sales, delivery fees, and distribution contracts, requiring knowledge of inventory management and licensing regulations.

What do I need to do to be an alcohol distributor?

To become an alcohol distributor, you typically need to obtain a state-specific alcohol distribution license, which involves meeting age requirements, passing background checks, and paying licensing fees. Knowledge of alcohol laws, good organizational skills, and sometimes a sales or business background are also important. Additionally, distributors often need to establish relationships with suppliers and retailers and comply with federal and state regulations.

What are popular job titles related to Alcohol Distributor jobs in Wisconsin?

For Alcohol Distributor jobs in Wisconsin, the most frequently searched job titles are:

What job categories do people searching Alcohol Distributor jobs in Wisconsin look for?

The top searched job categories for Alcohol Distributor jobs in Wisconsin are:

What cities in Wisconsin are hiring for Alcohol Distributor jobs?

Cities in Wisconsin with the most Alcohol Distributor job openings:

Infographic showing various Alcohol Distributor job openings in Wisconsin as of August 2026, with employment types broken down into 1% As Needed, 69% Full Time, 27% Part Time, 1% Temporary, and 2% Contract. Highlights an 99% Physical, and 1% Remote job distribution, with an average salary of $35,579 per year, or $17.1 per hour.

Area Sales Manager

Nombase Education

Milwaukee, WI โ€ข On-site

$65 - $90/hr

Other

Medical, Dental, Vision

Posted 5 days ago


Key responsibilities

  • Develop and manage target account lists by coordinating with distributor sales teams and the PUSA Region Manager to increase retail distribution.

  • Call at retail locations independently to secure new placements for the Paulaner USA portfolio.

  • Coordinate and execute chain account activation, retail programs, and promotional activities in collaboration with distributor and internal teams.


Job description

This position is responsible for the development of the Paulaner USA portfolio, in the retail on and off premise channels. Together with the Paulaner Region Manager and the respective distributor sales teams, the position will be a โ€œvalue addedโ€ resource to both the Paulaner portfolio and the key distributors. The position will be responsible for increased retail distribution by the development of target account lists, promotional activities in those accounts and the coordination of national and regional account placements, and the influencing of Distributor Sales Teams. The position will also work with the Regional Manager to developed distributor planning, incentive programming, channel targets, distribution development and individual retail activation.

PRIMARY RESPONSIBILITIES
  • Establish strong working relationships with the sales teams within a distributor network by cultivating relationships, delivering โ€œbusiness backโ€ to the wholesaler and being the โ€œgo to personโ€ for product and brand information and PUSA processes that include:
    • Planning and Business Reviews: Sales Managers
    • Incentives, Price Promotion, POS/Merchandising and Account Targeting: Brand Managers and Sales Supervisors
    • Account Activation, Distribution and Display Activities: Route Salesmen
  • Develop and manage โ€œTarget Account Listsโ€ by market by coordinating with distributor sales teams and PUSA Region Manager to ensure growing distribution for PUSAโ€™s portfolio. Update the lists on an as needed basis together with the PUSA Region Manager and the distributor.
  • Independently call at retail to secure new placements for the Paulaner USA portfolio.
  • Coordinate both independently and through PUSA National Accounts and Distributor Teams, all chain account activation and execution. Utilize marketing tools from brand teams and custom materials developed in coordination with distributor merchandising teams.
  • Conduct, both personally and via outside resources, a minimum of 25 sales calls per week to build awareness and trial for our brands.
  • Coordinate, with the PUSA Marketing Team, all retail programs to secure displays and features for the individual brands and packages.
  • Monitor Distributor inventories to help ensure timely ordering patterns (6-8 weeks lead time) for all beer and point of sale orders and monitor distributor orders to maintain target inventories of both at the distributors. (~45 days on priority SKUโ€™s). Alert Region Manager of potential issues.
  • In concert with the PUSA Region Manager, secure and conduct sales meetings with distributor retail sales staff to launch new programming, brand and product training and incentive activities.
  • Develop with Regional Manager Distributor Annual Business Plans and secure distributor commitments to those plans in terms of brand volume and distribution targets and distributor coโ€‘op investments.
  • Develop with Regional Manager sales promotion programming using company approved themes and integrating local opportunities to ensure both brand/consumer engagement and distributor execution.
  • Continue individual skill development through onโ€‘going training, including: VIP Business Systems, NetSuite Enterprise Software, Microsoft Office (Word, Outlook, Excel, PowerPoint), Presentation Skills and Cicerone Beer Server Qualification.
  • Local Market Residency, no relocation provided (Milwaukee, Wisconsin).
  • Selling to Retail Sales Experience.
  • Business degree preferred, or relevant experience.
  • Beverage Alcohol Experience (Familiar with legal structure, promotion requirements and three tier system) (Preferred).
  • Modest travel beyond assigned territory (1-2 National Meetings per Year).
COMPENSATION
  • Salary Range: depending on experience
  • Up to 15% Bonus opportunity
  • Health Care plan including Vision/Dental available
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