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Advertising Jobs in California (NOW HIRING)

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Advertising information

See California salary details

$37K

$92.1K

$192K

How much do advertising jobs pay per year?

As of Aug 22, 2026, the average yearly pay for advertising in California is $92,111.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,400.00 and $167,800.00 per year, depending on experience, location, and employer.

What does an advertising job involve?

An Advertising job focuses on creating, managing, and executing marketing campaigns to promote products or services. Professionals in this field work on strategies to reach target audiences through various mediums like digital, print, TV, and social media. Responsibilities may include market research, content creation, media buying, and campaign analysis. Strong communication, creativity, and analytical skills are essential for success in advertising roles.

What are the key skills and qualifications needed to thrive in advertising?

To thrive in Advertising, you need a solid grasp of marketing principles, creativity, and an understanding of consumer behavior, often backed by a degree in marketing, communications, or a related field. Familiarity with digital advertising platforms (such as Google Ads and Facebook Ads Manager), analytics tools, and sometimes certification in digital marketing are highly valuable. Strong communication, project management, and adaptability set top performers apart in this profession. These skills are essential for crafting effective campaigns, analyzing results, and collaborating with clients and creative teams to achieve measurable business goals.

What does a typical day look like for someone working in advertising?

A typical day in Advertising often involves brainstorming creative campaigns, coordinating with clients to understand their objectives, and collaborating with designers, writers, and media planners to develop compelling messaging. You may spend significant time analyzing market trends and consumer data, as well as tracking campaign performance to optimize future strategies. The work environment is usually fast-paced and team-oriented, requiring frequent communication and adaptability to meet tight deadlines. This dynamic structure provides constant opportunities to learn new skills and contribute innovative ideas to ongoing projects.

How do I start a career in advertising?

To start a career in advertising, gain relevant education such as a degree in marketing, communications, or related fields, and develop skills in areas like copywriting, graphic design, or digital media. Internships and entry-level positions provide practical experience, while familiarity with advertising tools and platforms can improve job prospects.

Is advertising a high paying job?

Advertising jobs can offer a wide range of salaries depending on the role, experience, and location. Entry-level positions tend to have lower pay, while senior roles such as account directors or creative directors often have higher salaries, especially in large agencies or competitive markets. Factors like skills in digital marketing, data analysis, and client management can influence earning potential.

What are careers in advertising?

Careers in advertising include roles such as account executives, creative directors, media planners, copywriters, and graphic designers. These jobs involve developing, planning, and executing advertising campaigns across various media platforms, often requiring skills in communication, creativity, and familiarity with advertising tools and analytics.

What are the most commonly searched types of Advertising jobs in California?

The most popular types of Advertising jobs in California are:

What are popular job titles related to Advertising jobs in California?

For Advertising jobs in California, the most frequently searched job titles are:

What job categories do people searching Advertising jobs in California look for?

The top searched job categories for Advertising jobs in California are:

What cities in California are hiring for Advertising jobs?

Cities in California with the most Advertising job openings:

Advertising jobs near you
Infographic showing various Advertising job openings in California as of August 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $92,111 per year, or $44.3 per hour.

Advertising Operations Coordinator

Viant Technology

Irvine, CA • Hybrid

$28 - $30/hr

Full-time

Medical, PTO

Re-posted 10 days ago

Job description

WHAT YOU'LL DO

We're looking for an Advertising Operations Coordinator to join Viant's Operations team in our Irvine headquarters. In this role, you'll support the successful execution, monitoring, and optimization of digital advertising campaigns across Viant's AI-powered omnichannel platform. Working closely with Sales, Account Management, Programmatic Strategy, and Technical Operations teams, you'll help ensure campaigns launch accurately, deliver efficiently, and exceed client expectations.

This is an excellent opportunity for someone looking to build a career in ad tech and programmatic advertising. The ideal candidate is highly detail-oriented, organized, analytical, and eager to learn the operational workflows that power large-scale digital advertising campaigns. 

THE DAY-TO-DAY
  • Support campaign setup, trafficking, QA, and launch activities across Viant's advertising platform.
  • Monitor campaign pacing, delivery, and performance to ensure client objectives are met.
  • Troubleshoot campaign issues and coordinate resolutions with internal technical and operational teams.
  • Conduct quality assurance reviews to ensure campaign configurations, creative assets, and targeting parameters are accurate.
  • Assist with campaign optimizations by analyzing performance data and implementing recommendations.
  • Partner with Sales, Account Management, and Strategy teams to support client deliverables and execution timelines.
  • Generate campaign reports, performance insights, and operational updates for internal stakeholders.
  • Maintain accurate documentation of campaign requirements, workflows, and operational processes.
  • Support process improvement initiatives that enhance efficiency, scalability, and service quality across the Operations organization.
  • Stay informed on digital advertising trends, platform capabilities, and industry best practices.
GREAT TO HAVE
  • Bachelor's degree or equivalent preferred. 
  • 1-3 years of experience in advertising operations, campaign management, account coordination, digital media, or a related field.
  • Understanding of digital advertising concepts including programmatic, DSPs, ad serving, targeting, and measurement.
  • Strong analytical skills with the ability to interpret campaign performance data and identify trends.
  • Exceptional attention to detail and ability to manage multiple projects in a fast-paced environment.
  • Strong communication and collaboration skills with both technical and non-technical stakeholders.
  • Proficiency in Microsoft Excel, Google Sheets, and reporting tools.
  • Experience working with ad tech platforms, campaign management systems, or digital marketing technologies is a plus.
LIFE AT VIANT

Investing in our employee's professional growth is important to us, but so is investing in their well-being. That's why Viant was voted one of the best places to work and some of our favorite employee benefits include fully paid health insurance, paid parental leave and unlimited PTO and more. 

$28-30/Hr
In accordance with California law, the range provided is Viant's reasonable estimate of the compensation for this role.  Final title and compensation for the position will be based on several factors including work experience and education.

Not the right position for you? Check out our other opportunities! 
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