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Advertising Traffic Manager Jobs in Madison, WI (NOW HIRING)

Trafficking and QA of assets, set-up and optimization of programmatic campaigns * Management of ... In-platform experience building, configuring and optimizing digital advertising campaigns ...

Trafficking and QA of assets, set-up and optimization of programmatic campaigns * Management of ... In-platform experience building, configuring and optimizing digital advertising campaigns ...

Senior Product Marketing Manager

Madison, WI · On-site +1

$121K - $159K/yr

Plan and deploy effective paid advertising campaigns across a range of scopes and objectives, in ... Define, track, and optimize key performance indicators (KPIs) including traffic, reach, engagement ...

... paid advertising. Conversion Rate Optimization: * Identify areas of the user journey with ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

... paid advertising. Conversion Rate Optimization: * Identify areas of the user journey with ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

... paid advertising. Conversion Rate Optimization: * Identify areas of the user journey with ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

... paid advertising. Conversion Rate Optimization: * Identify areas of the user journey with ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

Sales Intern

Madison, WI

$17.20 - $22.20/hr

... advertising sales: * Job shadow our professional sales team. * Demonstrate products, visit ... Be able to operate large trucks with or without trailers safely in various weather and traffic ...

Sales Intern

Madison, WI · On-site

$17.20 - $22.20/hr

... advertising sales: * Job shadow our professional sales team. * Demonstrate products, visit ... Be able to operate large trucks with or without trailers safely in various weather and traffic ...

Advertising Traffic Manager information

See Madison, WI salary details

$69.5K

$75.6K

$80.1K

How much do advertising traffic manager jobs pay per year?

As of Sep 5, 2026, the average yearly pay for advertising traffic manager in Madison, WI is $75,583.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,100.00 and $78,100.00 per year, depending on experience, location, and employer.

What is an advertising traffic manager?

The job of an advertising traffic manager is to implement ads and marketing campaigns on behalf of a client. Your duties in this career include meeting with your clients to understand the scope of the strategy and then implementing it. You come up with the budget, schedule a publication date for the campaign, negotiate broadcast and print media spots for the campaign, and develop online components, including social media and email marketing. A major part of your responsibilities is to develop appropriate ways to track the success of your campaign.

What are the key skills and qualifications needed to thrive as an advertising traffic manager, and why are they important?

To thrive as an Advertising Traffic Manager, you need strong organizational skills, attention to detail, and a solid understanding of advertising processes, often supported by a degree in marketing, communications, or a related field. Familiarity with project management tools (like Asana or Trello), ad serving platforms, and digital asset management systems is typically required. Excellent communication, multitasking, and problem-solving skills are essential for coordinating between creative, media, and client teams. These abilities ensure that advertising campaigns are delivered on time, on budget, and to the desired quality standards.

How does an advertising traffic manager typically collaborate with creative and account teams to ensure campaign deadlines are met?

As an Advertising Traffic Manager, you act as the central point of communication between creative, account, and production teams. Your role involves setting clear timelines, monitoring project progress, and proactively identifying potential bottlenecks. Daily, you'll coordinate briefings, track deliverables, and adjust schedules when priorities shift, ensuring everyone stays aligned. Effective collaboration relies on strong organizational skills, adaptability, and the ability to diplomatically manage multiple stakeholders amid tight deadlines.

What is the difference between Advertising Traffic Manager vs Media Buyer?

AspectAdvertising Traffic ManagerMedia Buyer
Primary RoleCoordinates ad campaigns, manages schedules, and ensures timely delivery of adsPurchases ad space, negotiates rates, and plans media placements
Skills & CertificationsProject management, campaign tracking tools, basic analyticsNegotiation, media planning, familiarity with ad platforms
Work EnvironmentAdvertising agencies, digital marketing teamsMedia agencies, digital marketing firms

While both roles are essential in advertising campaigns, the Advertising Traffic Manager focuses on coordinating and managing the flow of ad campaigns, ensuring deadlines are met. The Media Buyer specializes in purchasing ad space and negotiating rates. Both roles often collaborate but serve distinct functions within the advertising process.

How much do advertising traffic managers make in the US?

Advertising traffic managers in the US typically earn a median annual salary of around $50,000 to $70,000, depending on experience, location, and industry. Salaries can increase with certifications, advanced skills in campaign management, and familiarity with advertising platforms like Google Ads or Facebook Business Manager.

What does an advertising traffic manager do in advertising?

An advertising traffic manager coordinates the scheduling, delivery, and tracking of advertising campaigns across various media platforms. They ensure that creative assets are correctly routed, deadlines are met, and campaigns run smoothly by working with creative teams, media buyers, and vendors, often using tools like project management software. Their role is essential for maintaining campaign efficiency and accuracy in advertising operations.

What are the most commonly searched types of Advertising Traffic jobs in Madison, WI?

The most popular types of Advertising Traffic jobs in Madison, WI are:

What are popular job titles related to Advertising Traffic Manager jobs in Madison, WI?

For Advertising Traffic Manager jobs in Madison, WI, the most frequently searched job titles are:

What job categories do people searching Advertising Traffic Manager jobs in Madison, WI look for?

The top searched job categories for Advertising Traffic Manager jobs in Madison, WI are:

What cities near Madison, WI are hiring for Advertising Traffic Manager jobs?

Cities near Madison, WI with the most Advertising Traffic Manager job openings:

Infographic showing various Advertising Traffic Manager job openings in Madison, WI as of August 2026, with employment types broken down into 85% Full Time, 13% Part Time, and 2% Contract. Highlights an 88% Physical, 2% Hybrid, and 10% Remote job distribution, with an average salary of $75,583 per year, or $36.3 per hour.

Full-time

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Job description

POSITION OVERVIEW: You're an Ad Operations Manager who gets as excited about a perfectly optimized bid strategy as you do a campaign that blows past its benchmarks.


You're fluent in MarTech stacks - DSPs, programmatic tools, bid management, pixel configuration, creative optimization. Not just tools you use. The language you think in. When a targeting strategy clicks, you understand it. When campaign performance lags, you're already on it.


As Ad Operations Manager, you'll own the technical execution of digital campaigns - building, configuring, and optimizing across platforms to deliver real results for clients. You'll work closely with both media and account service team members to ensure every plan is executed with precision - ensuring platforms don't just perform; they dominate.


If you're ready to put that expertise to work at a place that takes the idea as seriously as the execution, we want to talk.


KEY RESPONSIBILITIES:

  • Programmatic and paid social campaign management
  • Trafficking and QA of assets, set-up and optimization of programmatic campaigns
  • Management of reporting dashboard integrations, other ad tech platform integrations


QUALIFICATIONS:

  • 2+ years agency experience in digital marketing
  • In-platform experience building, configuring and optimizing digital advertising campaigns


COMPENSATION & BENEFITS: Competitive salary based on experience. Benefits package includes: fully paid health, dental, life and disability insurance (for individuals and families), 401k program, paid downtown parking, paid home internet access, and more.


ABOUT SHINE UNITED: Shine United is a $51 million advertising, design and digital agency located in America's Heartland - Madison, Wisconsin. Best known for its innovative brand positioning and creative firepower, Shine has been tapped by brands like Harley-Davidson, Mizuno Running, Discover Card, Amazon, Kohler, Festival Foods, Toppers Pizza, Winston Fly Rods, Carver Yachts and UW Health. Shine was named one of the best small agencies in the country by One.A.Magazine, and one of the best places to work in the country by Outside Magazine. Shine's work has been featured in Communication Arts, Print, Graphis, AdAge and The New York Times. Learn more at ShineUnited.com.


#ShineOn


Shine United is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.