ZipRecruiter

Log In

1

Advertising Data Analyst Jobs in Alabama (NOW HIRING)

Publicis Groupe Holdings B.V

Senior Analyst

Birmingham, AL · On-site

$40K - $48K/yr

... Science, Data Science or a similar discipline (with a focus in Advertising, Marketing preferred ... Sharp and reliable analytical skills loving to dig into data, interpret it and report findings

QVC

Your Opportunity, Your Team You will play a critical role in enabling data-driven optimization of ... digital advertising experience * Strong analytical foundation with experience in testing and ...

Da Francesco's

Account Executive- New Jersey

Birmingham, AL · Remote

$60K - $70K/yr

... advertising solutions. If you excel in achieving extraordinary results, we encourage you to apply ... Develop and deliver client presentations supported by data analysis * Manage a healthy pipeline ...

Da Francesco's

Account Executive- Oregon

Birmingham, AL · Remote

$50K - $60K/yr

... advertising solutions. If you excel in achieving extraordinary results, we encourage you to apply ... Develop and deliver client presentations supported by data analysis * Manage a healthy pipeline ...

next page

Showing results 1-20

All JobsAdvertising Data Analyst JobsAdvertising Data Analyst Jobs in Alabama

Advertising Data Analyst information

See Alabama salary details

$11

$31

$53

How much do advertising data analyst jobs pay per hour?

As of Aug 25, 2026, the average hourly pay for advertising data analyst in Alabama is $31.42, according to ZipRecruiter salary data. Most workers in this role earn between $22.64 and $38.08 per hour, depending on experience, location, and employer.

What does an advertising data analyst do?

An Advertising Data Analyst is responsible for collecting, analyzing, and interpreting data related to advertising campaigns. They help organizations understand the performance of their ads by identifying trends, measuring key metrics, and generating insights to optimize advertising strategies. Their work involves using data analysis tools, creating reports, and collaborating with marketing teams to improve campaign effectiveness and maximize ROI.

How does an advertising data analyst typically collaborate with creative and account teams to improve campaign performance?

An Advertising Data Analyst works closely with both creative and account teams by providing actionable insights derived from campaign data. They regularly share performance metrics, identify trends, and highlight areas for optimization, enabling creatives to refine messaging and account managers to adjust strategy. This collaborative approach ensures campaigns are data-driven, effective, and tailored to client objectives. Strong communication skills are essential, as analysts must translate complex analytics into clear recommendations for non-technical team members.

What are the key skills and qualifications needed to thrive as an advertising data analyst, and why are they important?

To thrive as an Advertising Data Analyst, you need strong analytical skills, expertise in statistics, and experience with digital marketing metrics, usually supported by a degree in marketing, statistics, or a related field. Proficiency in data analysis tools such as Google Analytics, SQL, Excel, and visualization platforms like Tableau is typically required. Critical thinking, attention to detail, and effective communication help analysts translate complex data into actionable marketing insights. These skills are vital to drive data-informed advertising strategies and optimize campaign performance.

What are popular job titles related to Advertising Data Analyst jobs in Alabama?

For Advertising Data Analyst jobs in Alabama, the most frequently searched job titles are:

What job categories do people searching Advertising Data Analyst jobs in Alabama look for?

The top searched job categories for Advertising Data Analyst jobs in Alabama are:

What cities in Alabama are hiring for Advertising Data Analyst jobs?

Cities in Alabama with the most Advertising Data Analyst job openings:

Advertising Data Analyst jobs near you

Senior Analyst

Birmingham, AL • On-site

Starcom Mediavest Group Germany Gmbh
See more jobs at Starcom Mediavest Group Germany Gmbhexternal

$40K - $48K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

This job post has expired today. Applications are no longer accepted.

Job description

Company Description

Martin Retail Group is a leading force in local retail marketing, specializing in strategic, turn-key solutions for global automotive brands. Since our founding in 1977, we've grown to 400+ team members across the United States, representing thousands of dealerships and placing over $1B of media annually - all focused on helping our clients sell more cars and trucks. We pride ourselves on being more than a traditional "ad agency," delivering targeted results. We're also backed by the incredible resources of Publicis Groupe, offering unparalleled world-class technology and capabilities. If you're looking to make a significant impact in a dynamic, specialized field, explore a career with us.

Job Description

We are currently seeking an experienced and talented Senior Data Analyst to join our close-knit team.  The position will utilize various digital data platforms to gather, analyze and report out on various projects.  Projects will include developing reports, identifying and explaining trends, finding solutions and communicating results for our premier automotive clients, internal digital teams and collaborate with the Martin Retail field organization across the U.S.

Responsibilities
  • Dig into the details of data, interpret and report on the data
  • Generates and distribute ad hoc digital reports utilizing sharp analytical skills
  • Support the Digital Team & Field Team with various requests and questions
  • Absorb information from all teams and clients to be a well-rounded communicator to steward projects and communicate status updates
  • Creates basic visuals and dashboards in PowerBI and Tableau
  • Export dashboards, combines them by market into PowerPoints
  • Breaks out monthly insights by market, ensures vendor has delivered all markets
  • Assists reporting team with QA and other daily tasks responding to client needs timely
  • Distributes and uploads monthly reporting upon completion
Qualifications

Education we're seeking:

  • Four-year degree in the area of Computer Science, Data Science or a similar discipline (with a focus in Advertising, Marketing preferred)

Skills and abilities we're seeking: 

  • Prefer five+ years background in data collection, analysis, and reporting
  • Sharp and reliable analytical skills loving to dig into data, interpret it and report findings
  • Intermediate or above Excel knowledge is a must and the most successful candidate will be one who enjoys spending much of their day working in Excel
    • Familiarity with VLOOKUP, INDEX, nested statements, Pivot Tables and Pivot Charts, etc.
    • PowerPivot experience is even better
  • Experience with Power BI
  • Experience in Power Query and SQL preferred
  • Working knowledge of PowerPoint needed
  • Knowledge of DAX
  • Ability to effectively create dashboard layouts
  • Ability to work in a fast-paced environment in which to thrive
  • Success with prioritizing tasks and meeting deadlines
  • Strong communication skills and desire to work in a team atmosphere
  • Familiarity with digital advertising and its KPIs
Additional Information

Our Publicis Groupe motto "Viva La Difference" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

 Compensation Range: USD $40,280.00 - USD $48,355.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 1/29/2027.Employment Type: FULL_TIME

Apply