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Ad Copy Jobs in Chicago, IL (NOW HIRING)

Support keyword research and ad copy development for relevant therapeutic areas, routing all creative through required medical, legal, and regulatory review * Troubleshoot live performance issues and ...

Conduct search ad copy & banner ad testing per best practice to drive performance improvements. * Conduct keyword, placement & market research to make additions to new and existing campaigns.

Digital Marketing Specialist

Chicago, IL ยท Hybrid

$60K - $90K/yr

Lead internal ad copy creation and approval process leveraging AI tools for ideation and initial drafts. * Collaborate with compliance teams to ensure advertising standards are met. * Manage media ...

Paid Search Strategist (REMOTE)

Chicago, IL ยท On-site +1

$84K - $97K/yr

Write, test, and iterate ad copy tailored for DTC consumer behavior, optimizing for engagement, conversions, and brand voice consistency * Coordinate with creative teams to develop and deploy ...

Showing results 21-40

Ad Copy information

See Chicago, IL salary details

$11.3K

$50.9K

$129.8K

How much do ad copy jobs pay per year?

As of Sep 8, 2026, the average yearly pay for ad copy in Chicago, IL is $50,894.00, according to ZipRecruiter salary data. Most workers in this role earn between $20,600.00 and $76,200.00 per year, depending on experience, location, and employer.

What is ad copy?

Ad copy refers to the text or written content used in advertisements to persuade an audience to take a specific action, such as purchasing a product, signing up for a service, or clicking a link. It is crafted to be attention-grabbing, clear, and compelling, often highlighting the benefits or unique selling points of what is being advertised. Effective ad copy is tailored to the target audience and the platform where the ad will appear, whether that's print, online, social media, or broadcast. Good ad copy can significantly increase the success of a marketing campaign.

What are the key skills and qualifications needed to thrive as an ad copywriter, and why are they important?

To thrive as an Ad Copywriter, you need excellent writing skills, creativity, and a solid understanding of marketing principles, often supported by a degree in communications, marketing, or a related field. Familiarity with digital marketing platforms, SEO tools, and content management systems is typically required. Strong collaboration, adaptability, and attention to detail are the soft skills that help you stand out in this role. These skills are crucial for crafting compelling messages that drive engagement and achieve campaign objectives in competitive markets.

What are some common challenges faced by ad copywriters when working with multiple clients or brands simultaneously?

Ad Copywriters often juggle projects for several clients or brands at once, which requires quickly adapting to different brand voices, target audiences, and campaign objectives. This can be challenging, as each client may have unique expectations, style guidelines, and approval processes. Effective organization, strong communication skills, and the ability to prioritize deadlines are crucial for managing these demands and ensuring consistent, high-quality copy across all projects.

What is the difference between Ad Copy vs Content Writer?

AspectAd CopyContent Writer
Primary FocusCreating short, persuasive advertisements to drive immediate actionProducing long-form content such as articles, blogs, and guides for informational purposes
Required SkillsConcise writing, marketing knowledge, creativityResearch, storytelling, SEO optimization
Work EnvironmentMarketing agencies, advertising departmentsMedia outlets, corporate blogs, content agencies
Common UsageCampaigns, advertisements, social media adsEducational content, website articles, newsletters

Ad Copy and Content Writer roles overlap in writing skills but differ mainly in purpose and length. Ad Copy focuses on short, persuasive messages to promote products or services, while Content Writers create detailed, informative content for audiences. Both roles are essential in marketing but serve different strategic goals.

What does an ad copy do?

An ad copywriter creates written content for advertisements to promote products, services, or brands. They craft persuasive and clear messages tailored to target audiences, often working with marketing teams and using tools like content management systems. Their goal is to attract attention and encourage consumer action.

What are popular job titles related to Ad Copy jobs in Chicago, IL?

For Ad Copy jobs in Chicago, IL, the most frequently searched job titles are:

What job categories do people searching Ad Copy jobs in Chicago, IL look for?

The top searched job categories for Ad Copy jobs in Chicago, IL are:

Infographic showing various Ad Copy job openings in Chicago, IL as of August 2026, with employment types broken down into 83% Full Time, and 17% Part Time. Highlights an 100% In-person job distribution, with an average salary of $50,894 per year, or $24.5 per hour.

Senior Paid Search Specialist

Inizio Evoke

Chicago, IL โ€ข On-site

Full-time

Medical, Dental, Retirement

Posted 6 days ago


Job description

We are looking for an Integrated Activation Specialist to build, launch, and improve paid search campaigns for our pharmaceutical clients. This is a hands-on execution role. You will manage campaign setup and trafficking. You will run QA against compliance and platform standards. Additionally, you will monitor pacing and performance daily. You will also produce the recurring reporting that brand teams and senior media leads rely on. You will work under the direction of the Paid Search Supervisor. You will also work with media subject matter experts in programmatic, ad operations, social, and SEO. Your goal is to keep search activation accurate, on pace, and aligned with the broader media plan and industry regulations.
You Will:
  • Campaign Activation
    • Build and traffic paid search campaigns across Google Ads and Microsoft Advertising, including account structure, keywords, ad copy, extensions, and conversion tracking
    • Apply established SEM best practices and pharmaceutical compliance requirements to every build
    • Run pre-launch QA on all campaigns using the team's standard checklist, covering match types, negatives, budgets, bids, landing page URLs, tracking parameters, and required disclaimer/ISI elements
    • Manage day-to-day trafficking and change requests, turning them around within agreed timelines

    Tools and Platform Updates
    • Use platform AI and automation tools such as automated bidding, responsive search ads, and audience signals where they improve efficiency, within compliance guardrails
    • Stay current on Google and Microsoft platform releases and flag features worth testing to the Paid Search Supervisor
    • Maintain working familiarity with how AI-driven results (e.g., Google AI Overviews) affect search behavior and campaign performance
    • Support pilots of new tools and tactics by handling setup, tracking, and results documentation

    Campaign Management
    • Monitor pacing and performance daily across Google Ads and Microsoft Advertising, adjusting bids, budgets, keywords, and negatives to hit target KPIs
    • Execute optimizations directed by senior team members and document what changed, when, and why
    • Support keyword research and ad copy development for relevant therapeutic areas, routing all creative through required medical, legal, and regulatory review
    • Troubleshoot live performance issues and reporting discrepancies across platforms, ad servers, and analytics tools, implementing fixes and escalating root causes that need senior input

    Team Collaboration
    • Partner with the Center of Excellence, brand teams, ad operations, programmatic, social, and SEO counterparts to keep search activation aligned with the broader media plan
    • Support brand teams on day-to-day campaign questions and join client status calls to walk through performance and next steps alongside the Paid Search Supervisor
    • Share what you learn from campaign work with the wider team to keep execution consistent
    • Maintain training and process documentation for campaign setup, pacing, and QA so the SEM process stays consistent team to team

    Reporting and Analytics
    • Build and maintain recurring SEM performance reports and pacing trackers, delivered accurately
    • Pull and QA data from Google Ads, Microsoft Advertising, SA360, and analytics platforms, reconciling discrepancies before reports go out
    • Write clear performance callouts and optimization recommendations for internal review
    • Support test documentation and case study materials with clean data and results summaries
    • Assist with budget pacing and forecasting inputs based on campaign delivery to date
You Have:
  • 2+ years of paid search experience
  • Hands-on proficiency in Google Ads and Microsoft Advertising; working knowledge of SA360, Google Analytics, and SEM tools (e.g., SEMrush, AdThena)
  • Hands-on experience activating paid social and programmatic campaigns is a significant plus, given the integrated nature of the role
  • Excel skills, including pivot tables, lookups, and building recurring performance reports
  • QA discipline, especially in a regulated environment
  • Familiarity with pharmaceutical advertising regulations and MLR review, or and work within compliance requirements
  • Comfortable using AI tools
  • Commitment to staying informed about platform updates, industry trends, and regulatory changes, and a passion for continuous learning
Our Benefits:
Inizio Evoke offers a fully remote work environment and outstanding company-paid benefits, including medical, dental, 401(k), tuition reimbursement, and flexible time off.
We are committed to equal employment opportunities and encourage applicants from diverse backgrounds. If you're excited about this role but don't meet every qualification, we encourage you to apply-you may be the right fit for this or another role within our team.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
The base salary range represents the low and high end of the salary range for this position. This range may differ based on your experience and skill set, geographic location, and cost of living considerations. We consider compensation more than just a base salary - that's why we also offer an exceptional range of flexible benefits, personal support and tailored learning and development opportunities all designed to help you realize your full potential both in life and at work.
Compensation
$67,000-$90,000 USD
Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.