Activation Manager Jobs in Toronto, ON (NOW HIRING)

Rivian is on a mission to keep the world adventurous forever. This goes for the emissions-free Electric Adventure Vehicles we build, and the curious, courageous souls we seek to attract. 

As a company, we constantly challenge what’s possible, never simply accepting what has always been done. We reframe old problems, seek new solutions and operate comfortably in areas that are unknown. Our backgrounds are diverse, but our team shares a love of the outdoors and a desire to protect it for future generations. 

As a Service Activation Manager, you are the leader of a high-impact, specialized team deployed to our most critical field challenges and opportunities. This is a strategic leadership role for a master operator who excels at directing an elite team to launch new sites with excellence and restore underperforming markets to peak health. You will lead a dedicated team of cross-functionally trained Service Activation Specialists, deploying them across the network to solve complex problems. While you will personally direct efforts from the points of greatest need, your primary function is to act as a force multiplier, directing your team's efforts to drive operational success across multiple markets simultaneously.

Team Leadership & Deployment

• Lead, coach, and develop a dedicated team of elite, cross-functionally trained Activation Leads.
• Strategically deploy your team members across the network to address the most critical business needs, balancing new site openings and market recovery efforts.
• Manage the team's performance, professional development, and operational readiness.

New Site Activation & Market Recovery

• Oversee and direct all activation projects, holding equal responsibility for both the flawless launch of new service centers (NSO) and the rapid turnaround of underperforming markets.
• For NSOs, direct your team to execute the end-to-end operational stand-up, from site readiness to grand opening, ensuring adherence to Rivian standards.
• For market recovery, deploy your team to conduct rapid diagnostics and execute targeted turnaround plans in partnership with local and regional leadership.

Strategic Coaching & Standardization

• Act as a senior operational coach to local leadership teams, using your team's deployment as an opportunity to upskill the entire site.
• Leverage insights from both NSO and recovery projects to identify systemic issues and partner with central operations teams to improve our standard operating procedures.
• Implement standardized work and best practices consistently across all projects, ensuring sustainable improvement.

• Extensive experience in service operations, with a proven track record of successfully managing complex projects or multi-site operations.
• Demonstrated experience leading specialized or high-performing technical teams.
• Deep, practical knowledge of lean manufacturing principles and continuous improvement methodologies.
• Strong strategic planning and resource management skills, with the ability to deploy teams effectively against competing priorities.
• A willingness and ability to travel extensively as required by business needs.
• Bachelor's degree or equivalent work experience in a related field.

• A Force Multiplier: You excel at leading an expert team, deploying them strategically to create an impact far greater than your individual contribution.
• A Master Diagnostician: You can quickly and accurately identify the root cause of complex operational problems, from workflow bottlenecks to team performance issues.
• An Influential Coach: You are a gifted teacher who can effectively mentor and develop both your own team and local leaders, building capability across the organization.
• A Resilient Leader: You are calm and focused under pressure, thriving in ambiguous, high-stakes environments and bringing a sense of order and purpose.
• An Agent of Standardization: You believe in the power of process and work to implement best practices consistently and effectively through your team.

The salary range for this role is $131,200 - $173,840 for Atlanta based applicants, $134,700 - $190,370 for Massachusetts based applicants, $156,200 - $207,030 for New York based applicants, and CAD139,900 - CAD185,400 for Toronto based applicants. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee’s position within the salary range will be based on several factors including, but not limited to, specific competencies, relevant education, qualifications, certifications, experience, skills, geographic location, shift, and organizational needs.

The successful candidate may be eligible for annual performance bonus and equity awards.

We offer a comprehensive package of benefits for full-time and part-time employees, their spouse or domestic partner, and children up to age 26, including but not limited to paid vacation, paid sick leave, and a competitive portfolio of insurance benefits including life, medical, dental, vision, short-term disability insurance, and long-term disability insurance to eligible employees. You may also have the opportunity to participate in Rivian’s 401(k) Plan and Employee Stock Purchase Program if you meet certain eligibility requirements. Full-time employee coverage is effective on their first day of employment. Part-time employee coverage is effective the first of the month following 90 days of employment. More information about benefits is available at rivianbenefits.com. 

You can apply for this role through careers.rivian.com (or through internal-careers-rivian.icims.com if you are a current employee). This job is not expected to be closed any sooner than September 21, 2026.

Rivian is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, ancestry, sex, sexual orientation, gender, gender expression, gender identity, genetic information or characteristics, physical or mental disability, marital/domestic partner status, age, military/veteran status, medical condition, or any other characteristic protected by law.

Rivian is committed to ensuring that our hiring process is accessible for persons with disabilities. If you have a disability or limitation, such as those covered by the Americans with Disabilities Act, that requires accommodations to assist you in the search and application process, please email us at candidateaccommodations@rivian.com.

Rivian may collect, use and disclose your personal information or personal data (within the meaning of the applicable data protection laws) when you apply for employment and/or participate in our recruitment processes (“Candidate Personal Data”). This data includes contact, demographic, communications, educational, professional, employment, social media/website, network/device, recruiting system usage/interaction, security and preference information. Rivian may use your Candidate Personal Data for the purposes of (i) tracking interactions with our recruiting system; (ii) carrying out, analyzing and improving our application and recruitment process, including assessing you and your application and conducting employment, background and reference checks; (iii) establishing an employment relationship or entering into an employment contract with you; (iv) complying with our legal, regulatory and corporate governance obligations; (v) recordkeeping; (vi) ensuring network and information security and preventing fraud; and (vii) as otherwise required or permitted by applicable law. 

Rivian may share your Candidate Personal Data with (i) internal personnel who have a need to know such information in order to perform their duties, including individuals on our People Team, Finance, Legal, and the team(s) with the position(s) for which you are applying; (ii) Rivian affiliates; and (iii) Rivian’s service providers, including providers of background checks, staffing services, and cloud services. 

Rivian may transfer or store internationally your Candidate Personal Data, including to or in the United States, Canada, the United Kingdom, and the European Union and in the cloud, and this data may be subject to the laws and accessible to the courts, law enforcement and national security authorities of such jurisdictions.  

Please note that we are currently not accepting applications from third party application services.

• Extensive experience in service operations, with a proven track record of successfully managing complex projects or multi-site operations.
• Demonstrated experience leading specialized or high-performing technical teams.
• Deep, practical knowledge of lean manufacturing principles and continuous improvement methodologies.
• Strong strategic planning and resource management skills, with the ability to deploy teams effectively against competing priorities.
• A willingness and ability to travel extensively as required by business needs.
• Bachelor's degree or equivalent work experience in a related field.

• A Force Multiplier: You excel at leading an expert team, deploying them strategically to create an impact far greater than your individual contribution.
• A Master Diagnostician: You can quickly and accurately identify the root cause of complex operational problems, from workflow bottlenecks to team performance issues.
• An Influential Coach: You are a gifted teacher who can effectively mentor and develop both your own team and local leaders, building capability across the organization.
• A Resilient Leader: You are calm and focused under pressure, thriving in ambiguous, high-stakes environments and bringing a sense of order and purpose.
• An Agent of Standardization: You believe in the power of process and work to implement best practices consistently and effectively through your team.