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Asst./Assoc. Social Art Director - Abercrombie & Fitch

Abercrombie

Columbus, OH

Full-time

Posted 15 days ago


Job description

Job Description:

Are you obsessed with social media and fashion? Passionate aboutcreating elevated and effortlessdigital campaigns and social-first, in-app content? Would you jump at the chance to push forward one of the world's most recognizable brands? AtAbercrombie,we'redoing just that - and our Creative Department is seeking anAssistant/AssociateSocialArt Directorwith an exceptional eyeto join our cause.

With a focus on social, paid media and motion content, this creative role has a primary function to translate high level concepts into customer focused, highly engaging, artfully plannedsocial media campaigns,TikTokand video content,and reactive fashion stories across our multi-platform landscape.

TheAssistant/AssociateArt Directorworks collaboratively with artdirectors,strategistsandcross-functional partnersto planand executeorganic social content. In this role, you will partner with our strategy, analytics, andproductteams on ideation, planning, execution, and hindsight of seasonaland always-onsocial mediacampaign tactics. The successful candidate mustpossessstrong videocapture and editingskillsrelated to motionand stillcontent, with a focus on TikTok. They must bean analytical self-starter who is highly organizedandable todeliver top-quality assets in a quicktimeframe.A love of fashion,product trends, andcultureisa must!

Key skills include a keen eye for socialcontent creation, mobile video,and love ofall things fashion, combined with the ability tocollaborate within a highly matrixed,cross-functionalteam, create industry-leadingsocialcontent, and deliver assets within campaign deadlines.

This job islocatedat our Global Home Office in Columbus, Ohioand includes occasional domestic travel.

What Will You Be Doing?

  • Collaborate with strategy, creative and copyteamsoncontentconcepts andcapture forAbercrombiesocial mediaplatforms,with a focus onTikTok

  • Capture, organize, and edit video content with a focus on TikTok

  • Create assets (on-figure,flat, and in stores) in support of a monthly content calendar that supports brand level milestones and activity

  • Work closely with marketing team to develop short,mediumand long-term social media channel and content strategies with a "first to market" approach

  • Translate campaign look-and-feel into branded and product-focused stories forAbercrombie social media platforms

  • Collaborate with strategy teams on planningand executingcampaigns, UGC,and influencer programs

  • Createawide range of graphic design assets - from layouts and typography to original, custom-designed content.

  • Support the post-shoot process of editing, reviewing footage, coordinating sound andmusicandassistingin all post-production areas for Abercrombie social video content

  • Partner withproduct teamsto plan messaging andalign onproductcuration

  • Interact with cross-functional teams,including strategy, DTC, paid media, legal, store directors/teams, PR, legal, music, copy, studio, and retouching,to ensure creative and directional alignment

  • Determineefficiencies inleveragingexisting assets vs. capturing new ones

  • Monitor industry creative best practices/trends andmaintaina competitive library ofnew contentopportunities

  • Develop and continuously update best practices and manage recommended rules of engagement

  • Provide support toregionalmarketingteamsas needed

What Do You NeedToBring?

  • 2+years ofvideo,designandTikToksocialmedia experienceat a brand - fashion or beautya plus.

  • Highly adept at content creation, videography, editing, and post-production geared for mobile platforms

  • High awareness of current global fashion and image trends for22-28-year-oldcustomers

  • Experience creating high-qualityTikTokand reels video content,utilizingtransitionsand unique social video editing techniques.

  • Software, proficient in the following areas: Adobe Premiere CC, Adobe After Effects, Adobe Media Encoder, TikTok, Edits,Capcut, Photoshop and Illustrator, Da Vinci Resolve, General Camera knowledge,Onset Production experience is a plus.

  • Post-production experience, proficient in the following areas: Editing, light motion graphics (more advanced knowledge is a plus), Color correction, Sound design

  • An awareness to trends and editing styles, plus an ability to concept and communicate original ideas

  • Passion for content in Fashion, Lifestyle, & Beauty

  • Thorough and vast knowledge of the digital landscape as pertains to marketing with specificexpertisein social media -TikTok and Instagramobsessed!

  • Graphic design/layout/typography skills highly preferred

  • Possess a creative eye and can produce on-the-fly content, while running with ideas

  • Outstanding communication and presentation skills

  • Detail-oriented and organized

  • A strong portfolio of relevant video and graphic design workshowcasingabilities across multiple platforms.

  • Strong designand conceptual skills with a good understanding of typography and layout for digital/mobile media

  • Flexible and capable of changing and adapting to accommodate internal and external circumstances

  • Highly motivated and collaborative with a willingness to learn

  • Strong interpersonal relationship skills

  • Strategic,analyticand structured thinking ability

Company Description

Abercrombie & Fitch Co. (A&F Co.) is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for their specific lifestyle needs.

The company operates a family of brands, including Abercrombie brands and Hollister brands, each sharing a commitment to offer products of enduring quality and exceptional comfort that support global customers on their journey to being and becoming who they are. Abercrombie & Fitch Co. operates stores under these brands across North America, Europe, Asia and the Middle East, as well as the e-commerce sites abercrombie.com, abercrombiekids.com and hollisterco.com.

Learn more about A&F Co. by visiting our corporate website here.

ABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER.