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What are the key skills and qualifications needed to thrive as a Business Development professional, and why are they important?

To thrive as a Business Development professional, you need strong market research skills, sales acumen, networking ability, and typically a degree in business or a related field. Familiarity with CRM software, data analysis tools, and lead generation platforms is often required. Exceptional communication, negotiation, and relationship-building skills help you stand out in this role. These skills are crucial for identifying growth opportunities, forging strategic partnerships, and driving revenue for the organization.

What are some common challenges faced by business development professionals when entering new markets?

Business development professionals often encounter challenges such as understanding local customer needs, navigating unfamiliar regulations, and building new relationships in untapped markets. They must adapt strategies to fit cultural differences and market dynamics, which may require additional research and flexible thinking. Collaborating with local teams, leveraging existing networks, and staying updated on market trends can help overcome these obstacles and pave the way for successful market entry.

What is business development?

Business development refers to the strategies, activities, and processes that organizations use to grow and expand their business. This can include identifying new markets, forming partnerships, generating leads, and creating long-term value for the organization. Professionals in business development often work closely with sales, marketing, and product teams to drive growth and increase revenue. Their role is crucial for helping companies find new opportunities and stay competitive in the market.

What is the difference between Business Development vs Sales?

AspectBusiness DevelopmentSales
Primary FocusIdentifying new market opportunities and partnershipsClosing deals and generating revenue
Work EnvironmentStrategic planning, market research, relationship buildingClient meetings, negotiations, direct selling
Required SkillsNetworking, strategic thinking, industry knowledgeCommunication, persuasion, product knowledge
Common CertificationsBusiness development certifications, MBA often preferredSales certifications, product-specific training

While both roles aim to grow the company's revenue, Business Development focuses on creating strategic partnerships and exploring new markets, whereas Sales concentrates on closing deals with clients. Understanding these differences helps in choosing the right career path or hiring the appropriate professional for your business needs.

What is it like to work at Optiv?

Optiv is a cybersecurity solutions provider that emphasizes collaboration, innovation, and customer-centricity, fostering a dynamic and supportive work environment.

The company's team structure is designed to facilitate knowledge sharing and expertise exchange across various disciplines, including consulting, managed security services, and technology solutions. Optiv's mission is to help organizations navigate the complexities of cybersecurity and achieve their business objectives through tailored solutions and services.

Working at Optiv may appeal to individuals who are passionate about cybersecurity, enjoy working in a fast-paced and collaborative environment, and are driven to make a meaningful impact in the industry, with opportunities for professional growth and development in a rapidly evolving field.
What are the most popular categories at Optiv?
Infographic showing various Business Development job openings at Optiv in the United States as of May 2026, with employment types broken down into 100% Full Time. Highlights an 7% Physical, 1% Hybrid, and 92% Remote job distribution.
Partner Architect - ExtraHop | Remote, USA

Partner Architect - ExtraHop | Remote, USA

Optiv Security, Inc.

Columbus, OH • Remote

$157K - $213K/yr

Full-time

Posted 9 days ago


Job description

This position will be fully remote and can be hired anywhere in the continental U.S.

The Partner Architect - ExtraHop serves as a strategic technical advisor and enablement leader, bridging Optiv's sales, services, and partner ecosystems. This role drives pre-sales excellence through deep technical expertise, hands-on solution demonstrations, and enablement programs that enhance both internal teams and client outcomes.

The Partner Architect - ExtraHop will champion assigned partner technologies-showcasing use cases, aligning solutions with client goals, and ensuring seamless integration across Optiv's portfolio.

How you'll make an impact

Technical Enablement & Sales Support

  • Deliver detailed presentations and demonstrations of partner technologies to internal teams and clients.

  • Develop and maintain technical sales tools and documentation, including:

    • Sizing guidelines

    • Best practice and integration guides

    • Solution design and implementation documentation

  • Lead use case development and create reusable demonstration assets.

  • Build and execute enablement sessions and workshops for sales and technical teams.

Solution Strategy & Architecture

  • Define and document solution architectures, product matrices, and roadmap alignment for partner technologies.

  • Provide SKU guidance, bundling strategies, and partner service mapping to drive consistent solution delivery.

  • Collaborate with client advisory and delivery teams to ensure alignment with best practices and deployment standards.

  • Validate service offerings and scoping for technical accuracy and consistency.

Client Engagement & Value Realization

  • Support client retention and technology optimization through advisory and best-practice assessments.

  • Conduct client workshops to maximize solution adoption and identify upsell opportunities.

  • Partner with Client Solution Architects to ensure clients realize full value from their technology investments.

  • Serve as an escalation point for complex partner-related services and solution challenges.

Collaboration & Continuous Learning

  • Shadow partner engineering and internal consulting teams periodically to stay aligned on evolving capabilities.

  • Contribute to internal communities of practice and knowledge-sharing initiatives.

  • Maintain expert-level technical certifications in assigned partner technologies.

What we're looking for

  • 5+ years of hands-on experience with assigned partner technologies.

  • Relevant industry certifications strongly preferred, especially advanced Cisco credentials (CCIE, CCNP, CCNA), as well as CISSP, GSEC, CEH, and other comparable security or networking certifications.

  • Additional valuable certifications include Network+, Security+, AWS/Azure cloud certifications, and vendor-specific credentials from Palo Alto Networks, Juniper, and VMware.

  • Expert-level certification(s) in at least one assigned partner technology.

  • Proven track record in both pre-sales and post-sales technical roles.

  • Exceptional communication, presentation, and writing skills, including experience with large-audience engagements.

  • Strong ability to translate complex technical concepts into business value.

  • Ability to travel up to 40% for client meetings, partner events, and enablement sessions.

#LI-SM1

#LI-Remote

Salary Range Description

$157,000.00 - $213,000.00 Annual

The Hiring Range provided for this role is informed by (but not limited to) various factors including responsibilities of the position, work experience, education/training, internal peer equity, geography, as well as other market influences when extending an offer. The disclosed range has not been adjusted for these factors. This role may also be eligible to participate in a variable incentive-based bonus plan. Optiv offers a comprehensive compensation and benefits package, of which salary is a component.

What you can expect from Optiv

  • A company committed to championing Diversity, Equality, and Inclusion through our Employee Resource Groups.
  • Work/life balance
  • Professional training resources
  • Creative problem-solving and the ability to tackle unique, complex projects
  • Volunteer Opportunities. "Optiv Chips In" encourages employees to volunteer and engage with their teams and communities.
  • The ability and technology necessary to productively work remotely/from home (where applicable)

EEO Statement

Optiv is an equal opportunity employer. All qualified applicants for employment will be considered without regard to race, color, religion, sex, gender identity or expression, sexual orientation, pregnancy, age 40 and over, marital status, genetic information, national origin, status as an individual with a disability, military or veteran status, or any other basis protected by federal, state, or local law.

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