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Communications, Marketing & PR Manager (M/F) Who We Are

Founded in 2007 by and for the photovoltaic (solar) industry, PV CYCLE today offers compliance and operational services for a broad range of products such as photovoltaic panels, electrical and electronic equipment, batteries, and packaging.

Compliance services for solar panels consist of ensuring that each Producer or Importer complies with the obligations of the Waste Electrical and Electronic Equipment (WEEE) Directive (2012/19/EU) and the 27 national WEEE regulations.

Operational services consist of organising the collection, recycling, and final treatment of waste photovoltaic panels within the European Union.

The organisation has national representations across the globe, including Germany, Italy, Spain, the United Kingdom, and Japan, as well as partnerships on other continents.

For more information, visit: PV CYCLE. You can also find us on LinkedIn, YouTube, X, and Facebook.

Job Summary

We are looking for a Communications, Marketing & PR Manager responsible for planning, developing, and implementing our communications strategy, marketing activities, and public relations initiatives, both externally and internally.

As a standalone role, you will own the full communications function — from our annual report and newsletters to press relations and marketing collateral.

We are seeking a driven candidate who can position PV CYCLE as the reference organisation for compliance and operational services within the solar, WEEE, batteries, and circular economy sectors.

You will work closely with the Managing Director (to whom you report), Country Managers, staff members, suppliers, media, and other external stakeholders.

Key Responsibilities Communications, Marketing & Public Relations

• Create and implement a comprehensive communications, marketing, and public relations programme that enhances the organisation’s image and positioning within the market and among the general public.
• Coordinate, write, and edit internal and external publications, including:
  • Annual reports
  • Newsletters (member-facing and public)
  • Brochures
  • Speeches
  • Press releases
  • Advertisements
  You will also develop marketing and communication materials in cooperation with country teams to support the promotion of our services.
• Lead the production of PV CYCLE’s annual report end-to-end:
  • Define the structure and storyline with the Managing Director and Country Managers
  • Collect contributions
  • Write and edit content
  • Oversee design and layout
• Plan, produce, and distribute regular newsletters targeting members, partners, and stakeholders across our operating countries, ensuring content remains relevant, timely, and aligned with our positioning.
• Manage PV CYCLE’s social media presence (LinkedIn, X, YouTube, Facebook):
  • Develop a content calendar
  • Produce and publish posts
  • Monitor engagement
  • Report on performance
• Ensure consistent communication of our image and positioning throughout the organisation, both internally and externally, including support for internal communications.
• Represent the organisation in interactions with target media, ensuring regular contact and appropriate responses to media requests.
• Conduct and coordinate relevant market research to support positioning, service development, and communications strategy.
• Develop and lead marketing communications and PR activities such as exhibitions (e.g. Intersolar Europe in Munich, Intersolutions in Belgium), stakeholder events, and other external engagements.

Planning & Budgeting

• Responsible for achieving the communications, marketing, and public relations objectives and financial targets.
• Develop short- and long-term plans within predefined budgets for all PV CYCLE branches, monitor progress, and evaluate performance.

Qualifications

• Passionate and motivated candidate with demonstrated skills and experience in communications, marketing, and public relations.
• Strong creative, strategic, analytical, organisational, and commercial skills.
• Experience in budget development and management.
• Excellent oral and written communication skills, including the ability to write for diverse formats and audiences.
• Proven experience across the full communications mix:
  • Press releases
  • Corporate publications (annual reports, newsletters)
  • Presentations
  • Media relations
  • Editorial coordination and layout oversight
• Experience producing marketing collateral, primarily in-house.
• Solid competence in:
  • Social media management
  • Audiovisual media and graphics
  • Crisis communications
  • Data analytics tools (e.g. Google Analytics)
• Strong interpersonal and public relations skills:
  • Knowledge sharing
  • Collaboration with sales and customer teams
  • Teamwork
  • Problem-solving
  • Leadership
  • Flexibility
• Commitment to shared leadership and cross-functional teamwork.
• Ability to manage multiple projects simultaneously.
• Minimum 3 years of experience in communications, marketing, and public relations with demonstrated success.
• Bachelor’s degree in journalism, communications, marketing, or public relations preferred.
• Fluent in English; French and Dutch are preferred. Additional languages such as German, Spanish, or Chinese are considered an asset.

What We Offer

• A competitive remuneration package aligned with your experience and qualifications.
• A dynamic and multicultural team:
  • 9 colleagues in Brussels
  • 10 colleagues across Europe
• A fast-paced working environment at the intersection of renewable energy and the circular economy.
• Extensive international exposure and contacts.
• Limited overnight travel.
• Offices located in Brussels with direct public transport access.