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Influencer Marketing Manager

Raising Cane's

Plano, TX • On-site

Full-time

Re-posted 2 days ago


Raising Cane's Chicken Fingers rating

6.9

Company rating: 6.9 out of 10

Based on 1,552 frontline employees who took The Breakroom Quiz

9th of 107 rated fast food restaurants


Job description

Company Description

At Raising Cane's Chicken Fingers, we serve only the most craveable chicken finger meals - it's our One Love! Known for our great Crew and cool Culture, we follow a Work Hard. Have Fun. philosophy. Raising Cane's is the fastest-growing chicken concept around and is on track to be a Top 10 Restaurant Brand in the United States. Each Crewmember is important to our rapid growth and enduring success. Now is your chance to join the Team and Raise The Bar!

Job Description

Your Role at Raising Cane's:
The Influencer Marketing Manager supports and executes Raising Cane's influencer marketing strategy, working closely with senior leadership to strengthen brand relevance, engagement, and growth. This role is responsible for managing national, local, and NIL influencer partnerships while ensuring all activity aligns with brand voice, business objectives, and annual marketing goals. This position partners cross-functionally with Field Marketing, Creative Services, Customer Relations, Brand teams, and agency partners to deliver thoughtful, compliant, and high impact influencer initiatives. 


Your Impact and Responsibilities:
Manage NIL, local, and national influencer relationships, including outreach, communication, and ongoing 
partnership support
Evaluate, schedule, and oversee logistics for influencer partnerships and branded promotional events
Partner with agency teams on influencer briefs, partnerships, events, and performance evaluations
Collaborate with cross-functional partners to ensure influencer and social initiatives align with business 
objectives, audience growth goals, and overall communications strategy
Collect, analyze, and report influencer and social performance metrics weekly and monthly, providing clear 
insights and recommendations
Monitor cultural conversations and national trends to identify opportunities for proactive content and influencer 
activation
Apply sound judgment to identify and communicate potential brand, reputational, or partnership risks and 
collaborate with internal teams as needed
Develop and maintain training materials to support Field Marketing teams with local influencer activations
Monitor influencer sentiment and performance, proactively identifying and communicating potential brand or 
reputational concerns
Analyze focus market data to identify opportunities and provide actionable recommendations
Support influencer content calendar development and localization coordination across markets


Travel Requirements:
Up to 50% of travel to support influencer activations, events, and key initiatives

Qualifications

Required Qualifications:
5+ years of experience leading social media influencer marking initiatives in a corporate or agency environment
Bachelor's degree in marketing, advertising, public relations, or related field
Working knowledge of influencer and social media tools such as CreatorIQ, Khoros, MomentFeed, Sprinklr, 
Sprout Social, or similar platforms
Strong understanding of brand voice, influencer briefing, and all NIL and FTC regulations related to influencer 
partnerships and promotions
Ability to think critically and solve problems in the context of content, partnerships, brand messaging, 
objectives, and voice
Strong attention to detail with the ability to manage multiple priorities in a fast-paced environment
Self-driven, adaptable, and energetic with strong analytical, written, and verbal communication skills
Ability to work effectively both independently and collaboratively while building strong relationships
Advanced proficiency in Microsoft Excel, Outlook, PowerPoint, and Word


Preferred Qualifications:
Experience managing national influencer partnerships or high profile brand campaigns
Experience supporting field or localized marketing initiatives

Additional Information

All your information will be kept confidential according to EEO guidelines.

Terms of Use

Privacy Policy

Candidate Privacy Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.


What Raising Cane's Chicken Fingers employees say

Pay

Benefits

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Get the full story on Breakroom


Raising Cane's logo

About Raising Cane's

Sourced by ZipRecruiter

Todd personifies the entrepreneurial spirit - the promise that with dedication, drive, hard work and a great concept, dreams can be achieved. Only 24 years old when he began his journey, Todd and his Crew have grown Raising Cane’s from a single campus Restaurant to one of the fastest-growing large restaurant brands in the U.S. As CO-CEO, Todd remains actively involved with all aspects of the brand, making Raising Cane’s one of the few founder-led restaurant companies of its size. What does it mean to be a part of our Crew? Whether you are working in a Restaurant or a Support Office, we’re one team - each contributing our own unique personalities, skills and talents toward making the most craveable Chicken Finger meals and growing Restaurants all over the world. And all that growth equals a lot of opportunity! If this sounds like your kind of place, we’d love to have you as a part of our Crew.

Industry

Food services and drinking places and retail

Company size

10,000+ Employees

Headquarters location

Baton Rouge, LA, US