Two words: Signing Bonus
Does adding this phrase into your job title increase candidate response rates?
Consider the click-through rates of these job titles:
Job Title Click-through
Physical Therapist *Signing Bonus* 1.10%
Physical Therapist — $79,000 .21%
Physical Therapist .20%
The stats suggest a signing bonus is important to job seekers, so advertise it if you’ve got one, and get one if you don’t. Even something small should do the trick.
Remember that ZipRecruiter lets you edit your job postings as often as you’d like, so give this strategy a try today!