SEO Manager
Mclean, VA ยท On-site +1
... AI search engines, YouTube, Reddit, Appian Community, partner websites, analyst platforms ... managers, a comprehensive library of specialized department training through Appian University ...
Quick apply
Mclean, VA ยท On-site +1
... AI search engines, YouTube, Reddit, Appian Community, partner websites, analyst platforms ... managers, a comprehensive library of specialized department training through Appian University ...
Quick apply
Mclean, VA ยท On-site +1
... AI search engines, YouTube, Reddit, Appian Community, partner websites, analyst platforms ... managers, a comprehensive library of specialized department training through Appian University ...
Partner with internal teams, agencies, photographers, videographers, creators, and influencers to ... Deep understanding of Meta, TikTok, Pinterest, Reddit, YouTube, X, and emerging social platforms.
Partner with internal teams, agencies, photographers, videographers, creators, and influencers to ... Deep understanding of Meta, TikTok, Pinterest, Reddit, YouTube, X, and emerging social platforms.
Richmond, VA ยท On-site
$86K - $129K/yr
Partner with internal teams, agencies, photographers, videographers, creators, and influencers to ... Deep understanding of Meta, TikTok, Pinterest, Reddit, YouTube, X, and emerging social platforms.
Richmond, VA ยท On-site
$86K - $129K/yr
Partner with internal teams, agencies, photographers, videographers, creators, and influencers to ... Deep understanding of Meta, TikTok, Pinterest, Reddit, YouTube, X, and emerging social platforms.
Partner with internal teams, agencies, photographers, videographers, creators, and influencers to ... Deep understanding of Meta, TikTok, Pinterest, Reddit, YouTube, X, and emerging social platforms.
Partner with internal teams, agencies, photographers, videographers, creators, and influencers to ... Deep understanding of Meta, TikTok, Pinterest, Reddit, YouTube, X, and emerging social platforms.
... X, Facebook, YouTube, and emerging channels), with an emphasis on organic reach and cultural ... Influencer & Creator Partnerships โข Develop and manage an organic influencer and creator strategy ...
... X, Facebook, YouTube, and emerging channels), with an emphasis on organic reach and cultural ... Influencer & Creator Partnerships โข Develop and manage an organic influencer and creator strategy ...
... X, Facebook, YouTube, and emerging channels), with an emphasis on organic reach and cultural ... Influencer & Creator Partnerships โข Develop and manage an organic influencer and creator strategy ...
... X, Facebook, YouTube, and emerging channels), with an emphasis on organic reach and cultural ... Influencer & Creator Partnerships โข Develop and manage an organic influencer and creator strategy ...
... X, Facebook, YouTube, and emerging channels), with an emphasis on organic reach and cultural ... Influencer & Creator Partnerships โข Develop and manage an organic influencer and creator strategy ...
... X, Facebook, YouTube, and emerging channels), with an emphasis on organic reach and cultural ... Influencer & Creator Partnerships โข Develop and manage an organic influencer and creator strategy ...
Fairfax, VA ยท On-site
S. - CGI Federal - Making a real impact By playing this video you consent to Google/YouTube ... Contribute to account growth by identifying growth opportunities through client and partner ...
Fairfax, VA ยท On-site
S. - CGI Federal - Making a real impact By playing this video you consent to Google/YouTube ... Contribute to account growth by identifying growth opportunities through client and partner ...
VA ยท On-site
$20 - $25/hr
... TikTok, Facebook, YouTube, Pinterest, LinkedIn, and emerging channels, adapting each piece of ... Online community engagement and partnerships - Manage daily engagement and build relationships with ...
VA ยท On-site
$20 - $25/hr
... TikTok, Facebook, YouTube, Pinterest, LinkedIn, and emerging channels, adapting each piece of ... Online community engagement and partnerships - Manage daily engagement and build relationships with ...
Reston, VA ยท On-site
$120K - $121K/yr
S. - Technology as a force for good By playing this video you consent to Google/YouTube processing ... We partner with 15 of the top 20 banks globally, and our top 10 banking clients have worked with us ...
Reston, VA ยท On-site
$120K - $121K/yr
S. - Technology as a force for good By playing this video you consent to Google/YouTube processing ... We partner with 15 of the top 20 banks globally, and our top 10 banking clients have worked with us ...
... LinkedIn, YouTube, and Instagram. At Suffolk, we believe that our total rewards program should ... This person will partner closely with Talent Acquisition Partners and Mission Critical leaders to ...
... LinkedIn, YouTube, and Instagram. At Suffolk, we believe that our total rewards program should ... This person will partner closely with Talent Acquisition Partners and Mission Critical leaders to ...
... LinkedIn, YouTube, and Instagram. At Suffolk, we believe that our total rewards program should ... This person will partner closely with Talent Acquisition Partners and Mission Critical leaders to ...
... LinkedIn, YouTube, and Instagram. At Suffolk, we believe that our total rewards program should ... This person will partner closely with Talent Acquisition Partners and Mission Critical leaders to ...
Herndon, VA ยท On-site
$100K - $141K/yr
... LinkedIn, YouTube, and Instagram. At Suffolk, we believe that our total rewards program should ... This person will partner closely with Talent Acquisition Partners and Mission Critical leaders to ...
Herndon, VA ยท On-site
$100K - $141K/yr
... LinkedIn, YouTube, and Instagram. At Suffolk, we believe that our total rewards program should ... This person will partner closely with Talent Acquisition Partners and Mission Critical leaders to ...
Charlottesville, VA ยท On-site +1
$140K - $190K/yr
This is an opportunity to influence enterprise-wide engineering practices, partner with senior ... LinkedIn | YouTube | Facebook | Instagram | WeChat | Weibo Important Message: Your application must ...
Charlottesville, VA ยท On-site +1
$140K - $190K/yr
This is an opportunity to influence enterprise-wide engineering practices, partner with senior ... LinkedIn | YouTube | Facebook | Instagram | WeChat | Weibo Important Message: Your application must ...
Charlottesville, VA ยท On-site
$140K - $190K/yr
This is an opportunity to influence enterprise-wide engineering practices, partner with senior ... LinkedIn | YouTube | Facebook | Instagram | WeChat | Weibo Important Message: Your application must ...
Charlottesville, VA ยท On-site
$140K - $190K/yr
This is an opportunity to influence enterprise-wide engineering practices, partner with senior ... LinkedIn | YouTube | Facebook | Instagram | WeChat | Weibo Important Message: Your application must ...
Williamsburg, VA ยท On-site
Reporting to the Social & Content Manager, this role will focus on hands-on production , ensuring a ... Meta, TikTok, YouTube) * Support both planned shoots and agile/trend-based content capture ...
Williamsburg, VA ยท On-site
Reporting to the Social & Content Manager, this role will focus on hands-on production , ensuring a ... Meta, TikTok, YouTube) * Support both planned shoots and agile/trend-based content capture ...
Richmond, VA ยท Remote
$135K - $155K/yr
Partner with Executive Management, Customer Support, Product Management, Materials, and Finance to ... YouTube Channel ( Follow us on LinkedIn
Richmond, VA ยท Remote
$135K - $155K/yr
Partner with Executive Management, Customer Support, Product Management, Materials, and Finance to ... YouTube Channel ( Follow us on LinkedIn
Partner with Executive Management, Customer Support, Product Management, Materials, and Finance to ... To learn more about Sumitomo Electric, please visit and our YouTube Channel ( Follow us on LinkedIn ...
Quick apply
Partner with Executive Management, Customer Support, Product Management, Materials, and Finance to ... To learn more about Sumitomo Electric, please visit and our YouTube Channel ( Follow us on LinkedIn ...
Direct Agency Partners. Manage our relationship with external creative agencies, providing clear ... You know what's resonating on Meta, YouTube, and LinkedIn right now - and you know how to apply ...
Direct Agency Partners. Manage our relationship with external creative agencies, providing clear ... You know what's resonating on Meta, YouTube, and LinkedIn right now - and you know how to apply ...
... partner organizations the rest of the week. Our curriculum is designed to supercharge your ... YouTube, and Substack * Develop and execute a consistent, high-quality content strategy * Translate ...
... partner organizations the rest of the week. Our curriculum is designed to supercharge your ... YouTube, and Substack * Develop and execute a consistent, high-quality content strategy * Translate ...
$46.6K - $53.8K
9% of jobs
$53.8K - $61K
0% of jobs
$61K - $68.2K
0% of jobs
$68.2K - $75.4K
0% of jobs
$75.4K - $82.6K
5% of jobs
$82.6K - $89.9K
2% of jobs
$89.9K - $97.1K
6% of jobs
$98.2K is the 25th percentile. Wages below this are outliers.
$97.1K - $104.3K
14% of jobs
The median wage is $105.9K / yr.
$104.3K - $111.5K
59% of jobs
$111.5K - $118.7K
0% of jobs
$118.7K - $125.9K
4% of jobs
$46.6K
$101.2K
$125.9K
| Aspect | Youtube Partner Manager | Content Strategist |
|---|---|---|
| Required Credentials | Experience in digital media, knowledge of YouTube policies, analytics skills | Marketing or media degree, content creation experience, analytics skills |
| Work Environment | Collaborates with creators, marketing teams, and platform specialists | Works with content teams, marketing, and audience research |
| Employer & Industry Usage | Primarily in digital media, entertainment, and tech companies | Media agencies, brands, digital platforms |
| Search & Comparison Intent | Focuses on platform partnership management and monetization | Focuses on content planning and audience engagement |
The Youtube Partner Manager primarily manages relationships with creators and optimizes monetization on YouTube, while the Content Strategist focuses on planning and developing content to engage audiences. Both roles require analytics skills and industry knowledge but differ in their core responsibilities and collaboration focus.
Full-time
Medical, Dental, Vision, Life, Retirement
This job post hasย expired 1 day ago.ย Applications are no longer accepted.
Here at Appian, our values of Intensity and Excellence define who we are. We set high standards and live up to them, ensuring that everything we do is done with care and quality. We approach every challenge with ambition and commitment, holding ourselves and each other accountable to achieve the best results. When you join Appian, you'll be part of a passionate team dedicated to accomplishing hard things, together.
Appian is looking for an SEO Manager to lead our organic visibility strategy beyond the traditional boundaries of Appian.com. As search continues to evolve toward Generative Engine Optimization, Answer Engine Optimization, and AI-driven discovery, this role will focus on strengthening Appian's presence across high-impact third-party ecosystems, rich media platforms, earned media, partner channels, communities, and B2B review directories.
This role is pivotal to helping Appian expand how and where modern buyers discover our brand. You will define and execute strategies that ensure Appian is represented accurately, authoritatively, and consistently across the digital discovery landscape, including AI search engines, YouTube, Reddit, Appian Community, partner websites, analyst platforms, editorial content, and B2B directories.
In this role, you will:
Develop and execute a comprehensive organic discovery strategy optimized for AI search engines, LLMs, answer engines, and traditional search engines.
Strengthen Appian's off-site brand authority through contextual citations, high-quality mentions, backlinks, and strategic third-party visibility.
Monitor and optimize Appian's brand presence across partner networks, B2B directories, community platforms, and other high-value third-party ecosystems.
Stay ahead of emerging search trends, algorithm changes, AI search behavior, and generative discovery developments to continuously evolve Appian's organic visibility strategy.
Partner with Strategic Communications and Public Relations teams to maximize the search value of editorials, press releases, executive thought leadership, and earned media.
Support backlink acquisition, brand citation quality, and referral conversion opportunities across external publications and market reports.
Monitor external content to ensure Appian's brand references are accurate, optimized, and discoverable by search engines and AI-driven platforms.
Identify high-authority third-party websites, digital publications, and executive profiling opportunities that support Appian's organic discovery goals.
Lead the organic search strategy for YouTube, including video optimization, metadata, descriptions, playlists, and channel architecture.
Improve Appian's visibility and authority across relevant communities and forums, including Appian Community, Reddit, Quora, and other buyer research environments.
Partner with creative, content, social media, and web teams to identify opportunities for rich media optimization and multi-channel organic growth.
Partner with Alliance and Partner Marketing teams to optimize Appian's visibility across strategic partner websites, marketplaces, and digital ecosystems.
Collaborate with Paid Media, On-Site SEO, Email Marketing, Web, Content, PR, and Brand teams to ensure off-site discovery efforts support broader campaign initiatives.
Establish performance metrics to measure off-site brand authority, referral impact, search visibility, and third-party discovery performance.
Use SEO, analytics, and search visibility tools to track performance, identify opportunities, and provide actionable reporting to stakeholders.
Qualifications:
5+ years of experience in SEO, Digital PR, organic growth, or digital marketing, preferably within a B2B technology or SaaS environment.
Proven experience developing organic strategies across both owned and third-party digital channels.
Strong understanding of modern SEO principles, semantic search, schema markup, contextual citations, and AI-driven search behavior.
Familiarity with Generative Engine Optimization and Answer Engine Optimization concepts, including how LLMs and AI search engines aggregate third-party data and citations.
Hands-on experience optimizing non-traditional search environments such as YouTube, Reddit, owned communities, Quora, B2B directories, analyst platforms, and digital publication networks.
Strong analytical skills with experience using SEO, visibility, analytics, and reporting tools to measure impact and guide strategy.
Excellent communication and collaboration skills, with the ability to build consensus across PR, brand, partner marketing, content, web, and demand generation teams.
Highly curious, proactive, and comfortable operating in a rapidly evolving search and digital discovery landscape.
Bachelor's degree in Marketing, Communications, Information Technology, or a related field.
Preferred experience:
Experience in enterprise software, SaaS, or B2B technology marketing.
Experience working with platforms such as G2, Gartner Peer Insights, YouTube, Reddit, Quora, Appian Community, and partner marketplaces.
Familiarity with backlink analysis, digital PR strategy, referral analytics, and brand authority measurement.
Experience partnering with communications, analyst relations, and executive thought leadership teams.
Experience building reporting frameworks that connect organic visibility, referral traffic, and off-site brand authority to broader marketing outcomes.
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The base salary range represents a good faith and reasonable estimate of the range at the time of posting. Actual compensation will be dependent on a number of factors including, but not limited to, the candidate's relevant work experience, qualifications, internal peer equity, and market and business conditions that exist when extending an offer. A discretionary bonus may be awarded in recognition of individual and company performance.
In addition, Appian provides generous benefits offerings that include a 401(k) plan with company match, flexible time off, paid parental leave, medical, dental, and vision plans, life insurance, disability insurance, wellness programs, flexible spending accounts, health savings account contributions, an employee referral bonus program, and learning and development resources. Certain positions may be eligible for equity awards.
Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation, commission, bonus, or benefit plans.
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Benefits
Appian offers a comprehensive benefits package designed to support your health, wellbeing, and financial future. Benefits may include health coverage, Employee Assistance Program (EAP) with free mental health support, life and disability insurance, an Employee Stock Purchase Program (ESPP), a retirement/pension plan, wellness dollars, tuition reimbursement, family-forming benefits and more. Benefits vary by countryโplease ask your Talent Acquisition contact for details specific to the location you are applying to.
About Appian
Appian provides AI automation for mission-critical work. We automate complex processes in large enterprises and governments. Our platform is known for its unique reliability and scale. We've been automating processes for more than 25 years and understand enterprise operations like no one else. For more information, visit appian.com. [Nasdaq: APPN]
Follow Appian: LinkedIn, Youtube, Instagram, Facebook
Appian is an equal opportunity employer that strives to attract and retain the best talent. All qualified applicants will receive consideration for employment without regard to any characteristic protected by applicable federal, state, or local law.
Appian provides reasonable accommodations to applicants in accordance with all applicable laws. If you need a reasonable accommodation for any part of the employment process, please contact us by email at ReasonableAccommodations@appian.com. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.
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Software development
1,001 - 5,000 Employees
McLean, VA, US
1999