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Workforce Performance Analyst Jobs in Manitoba (NOW HIRING)

People Corporation

Underwriting Analyst

Winnipeg, MB · On-site +1

CA$65K - CA$80K/yr

Identify plan performance, claims trends, and reporting issues, and recommend solutions to internal ... We are dedicated to building a workforce that reflects the diversity of the communities in which we ...

Ci

Wealth Planning Analyst

Winnipeg, MB · On-site

Our commitment to the highest levels of performance means that whatever their position, CI ... Paid time off for Volunteering We are focused on building a diverse and inclusive workforce. If you ...

KPMG

Analyst, Corporate Finance

Winnipeg, MB

Assignment of a Performance Manager on day one to help guide and grow your career as a Corporate ... A diverse workforce is key to our success and we believe in bringing your whole self to work. We ...

Emergent Biosolutions

Sr HR Partner

Winnipeg, MB · On-site

... through coaching, workforce planning, and execution of performance and talent processes. In ... Identifies and resolves issues proactively and quickly, utilizing effective analysis techniques.

Emergent Biosolutions

Sr HR Partner

Winnipeg, MB · On-site

... performance and attendance process administration, leave coordination in partnership with COEs ... workforce capability analysis and planning as needed. • Leads day-to-day employee relations ...

Carfair

Manufacturing Manager

Winnipeg, MB

... workforce effectiveness, and overall manufacturing performance. The Manufacturing Manager develops ... Evaluate manufacturing quality performance and support root-cause analysis, corrective actions ...

Carfair

Manufacturing Manager

Winnipeg, MB · On-site

... workforce effectiveness, and overall manufacturing performance. The Manufacturing Manager develops ... Evaluate manufacturing quality performance and support root-cause analysis, corrective actions ...

Tcenergy

Mechanical Specialist

Winnipeg, MB · Hybrid

Analyze equipment performance data and recommend improvements to preventative maintenance ... workforce in Canada, the U.S. and Mexico. #LI-Hybrid About our business We are a leader in North ...

Amazon

Operations Manager, AMZL

Winnipeg, MB · On-site

... performance. Managers provide their team with the tools needed for success while driving ... analytical problem-solving. This role plays a key part in maintaining customer expectations to ...

Wawanesa

Director, Total Rewards

Winnipeg, MB · On-site

CA$135K - CA$180K/yr

... business performance. As a strategic leader, the Director ensures programs remain competitive ... Analyze market positioning and emerging economic, legislative and workforce trends; identify risks ...

Wawanesa Insurance

Director, Total Rewards

Winnipeg, MB · Hybrid

CA$135K - CA$180K/yr

... business performance. As a strategic leader, the Director ensures programs remain competitive ... Analyze market positioning and emerging economic, legislative and workforce trends; identify risks ...

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Workforce Performance Analyst information

How to become a workforce performance analyst?

To become a workforce performance analyst, typically a bachelor's degree in business, human resources, or a related field is required. Gaining experience with data analysis tools like Excel or SQL, and developing skills in performance metrics and reporting, are also important. Certifications such as Certified Workforce Planning Professional can enhance job prospects.

What does a workforce performance analyst do?

A workforce performance analyst evaluates employee productivity and operational efficiency by analyzing data related to staffing, workflows, and performance metrics. They use tools like Excel or specialized software to identify areas for improvement and develop strategies to enhance overall workforce effectiveness. This role often requires strong analytical skills and knowledge of HR or operational processes.

What cities in Manitoba are hiring for Workforce Performance Analyst jobs?

Cities in Manitoba with the most Workforce Performance Analyst job openings:

Infographic showing various Workforce Performance Analyst job openings in Manitoba as of August 2026, with employment types broken down into 85% Full Time, 13% Part Time, and 2% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution.

Marketing Performance & Analytics Specialist

Winnipeg, MB • On-site

Payworks Inc.
See more jobs at Payworks Inc.external

Full-time

Medical, Retirement, PTO

Re-posted 10 hours ago

Job description

Doing business to business, person to person. Payworks is a leading workforce management solutions provider and multi-year winner of the Canada's Best Managed Companies program. We are proudly Canadian and committed to developing world-class products and providing a progressive workplace culture where Doing Right by People is our purpose.

With clients of all sizes and more than 700 employees, we currently have an exciting opportunity on our Marketing team for the right candidate. Because when it comes to great people, there's always room for one more.  

DOING RIGHT BY PEOPLE - IT'S WHAT WE DO
Reporting to the Senior Manager, Growth Marketing, the Marketing Performance & Analytics Specialist is the performance intelligence centre of Payworks' demand generation engine. You own full-funnel analytics, campaign and channel attribution, and performance reporting across all demand streams, translating data into clear recommendations on where to invest, scale, or redirect budget with qualified pipeline and revenue as the primary business objectives.

This is more than campaign optimization. You look across channels, audiences, and the entire funnel to determine which investments are generating the greatest return, and you make the case for what we should do differently.

WHY YOU SHOULD CHOOSE PAYWORKS
+Comprehensive employer paid benefits, including a Health Spending Account, for you and your family and excellent pension plan with employer contributions.
+Plenty of professional development opportunities.
+Community-minded culture - Receive two paid days per year to volunteer and lots of opportunity to "Pay it Forward".
+Time and flexibility to meet your needs - Hybrid work model with flexible work options, plus 3 weeks vacation to start, flex time and parental leave benefits.
+Cool perks - Annual Lifestyle Spending Account, fun office environment and events, and more!

TURNING INSIGHTS INTO IMPACT - IT'S WHAT YOU'LL DO
+Demand Funnel Analytics & Performance Reporting - Own weekly and monthly performance reporting across all demand streams (MQL, PQL, SIL, EQL), channels, and campaigns. Produce full-funnel conversion analysis from lead through to qualified pipeline and revenue, and evolve Salesforce dashboards and reporting to support Marketing leadership, executive, and Board-level presentations.
+Campaign & Channel Attribution - Own campaign, channel, and demand-source attribution across the full funnel. Maintain UTM governance, tracking pixel integrity, GCLID auto-tagging, and view-through attribution. Go beyond tracking mechanics to answer the strategic question: which investments, campaigns, channels, and audiences are driving qualified pipeline?
+Performance Recommendations & Budget Optimization - Monitor performance against targets and defined thresholds. Identify performance signals, explain what they mean, and deliver clear, data-backed recommendations on where to increase, reduce, or redirect spend. Prepare quarterly performance summaries and budget pacing analysis to support investment decisions.
+Testing & Experimentation - Design and run A/B and multivariate tests across landing pages, ads, and emails. Document hypotheses, results, and learnings, and translate insights into optimization actions. Testing is a tool that feeds your broader performance analysis, not the defining mandate.
+Segmentation & ICP Analysis - Use Clay/ICP-enriched data to identify which audiences convert best across channels and funnel stages. Surface insights that sharpen targeting decisions and inform campaign strategy.
+Emerging Channels & AI-Driven Discovery - Help assess shifts in B2B acquisition channels, including the growing role of AI-driven discovery and answer engine optimization (AEO). Evaluate their contribution to demand and pipeline, and recommend where we should test or redirect investment.

WHAT YOU'LL NEED TO SUCCEED
+5+ years in marketing analytics, demand generation, or performance marketing, ideally in B2B SaaS, HR tech, or financial services, plus a related degree, diploma, or equivalent experience. 
+Strong analytical capability with demonstrated experience in full-funnel reporting, conversion analysis, attribution modelling, and pipeline performance, not just channel-level metrics. 
+Hands-on experience with paid media platforms (Google Ads, LinkedIn, Meta, programmatic platforms such as StackAdapt). You understand paid media well, are comfortable in the platforms, and can pitch in on execution when needed. 
+Hands-on experience designing and running A/B and multivariate tests with a structured, hypothesis-driven approach. 
+Strong Salesforce skills, including performance dashboards, funnel analysis, attribution modelling, and pipeline reporting; experience with Data 360 is an asset. 
+Solid UTM governance and tracking validation knowledge. 
+Familiarity with Marketing Cloud or similar platforms, working knowledge of Clay or similar data enrichment tools, and proficiency with Monday.com or similar project management tools.
+A clear communicator who can turn complex data into plain-language strategic recommendations that teams and leadership can act on quickly. 
+Influence without authority. You drive improvements through the quality of your analysis and the clarity of your recommendations, even when others own execution, budget, and strategy. 
+Detail-oriented and proactive. You catch broken tracking, flag performance issues, and surface missing attribution data before they compound. 
+Broader demand generation experience is a strong asset. Depth in demand gen strategy, funnel operations, or marketing operations will strengthen your impact and provide experienced partnership to the Growth Marketing leadership team. 
+Bilingual in French is considered an asset

We are proud to support a Flexible Work Plan that recognizes the diverse needs and lifestyles of our people. The Marketing Performance & Analytics Specialist has the option to work fully from the Payworks office in Winnipeg or on a hybrid work model, working in the office at least three (3) days a week. 

Payworks is committed to providing an inclusive, accessible environment, and collaborating with employees, clients and guests to identify and effectively remove barriers, in a manner that respects the principles of independence, dignity, integration, reasonable accommodation and equal opportunity. Payworks welcomes and encourages applications from all persons. Individuals applying for employment with Payworks may request accommodations at all stages of recruitment and employment from Human Resources.

Employees at Payworks' come from different backgrounds, and we celebrate those differences. We are looking for the best candidate for this opportunity, but do not expect applicants to meet every qualification in order to be considered.

We may use AI-assisted tools for organization, sorting, and workflow management - however, we pride ourselves on a high-touch, human-centered process.

This posting is for an existing vacancy within our team.

Employment Type: FULL_TIME

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