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Weekend Social Media Assistant Jobs in Rochester, NY

Main duties of the job are to increase social media stats, engage with followers, fulfill promotion techniques, plan new creative marketing ideas, and assist with advertising. Must be naturally ...

Social Media Intern

Rochester, NY · On-site

$19 - $21/hr

Job Type Internship Description Fall Social Media Intern DiBella's Subs Paid Internship Rochester, NY 20 Plus Hours Per Week If your brain is constantly saying "Wait, that would be a great TikTok ...

Associate Director, Social Media Team : Communications & Marketing Location : Hybrid in Atlanta (GA), Chicago (IL) preferred, New York (NYC), or Newark (NJ) Employment Type : Full-time FLSA ...

Lead the planning, execution, and optimization of integrated digital marketing campaigns across channels such as paid media, social media, content marketing, and SEO. * Collaborate with internal and ...

Lead integrated campaigns across a variety of digital channels, including paid media (search, display, video), social media (paid and organic), email marketing, and SEO/SEM. * Collaborate with ...

Lead integrated campaigns across a variety of digital channels, including paid media (search, display, video), social media (paid and organic), email marketing, and SEO/SEM. * Collaborate with ...

Paid Media Manager

Rochester, NY · On-site

$25K - $50K/mo

... social media to formulate a comprehensive digital marketing strategy that will drive scalable ... Brand Awareness Strategy : Assist in developing a strategy for ongoing brand awareness to support ...

... social media to formulate a comprehensive digital marketing strategy that will drive scalable ... Brand Awareness Strategy : Assist in developing a strategy for ongoing brand awareness to support ...

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Weekend Social Media Assistant information

See Rochester, NY salary details

$8

$23

$35

How much do weekend social media assistant jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for weekend social media assistant in Rochester, NY is $23.32, according to ZipRecruiter salary data. Most workers in this role earn between $18.03 and $28.22 per hour, depending on experience, location, and employer.

What does a Weekend Social Media Assistant do?

A Weekend Social Media Assistant is responsible for managing a company’s or brand’s social media accounts during weekends. Their tasks often include scheduling and publishing posts, engaging with followers, responding to comments and messages, and monitoring social media activity. They help maintain a consistent online presence outside of standard weekday hours, ensuring that social media channels remain active and responsive. This role is important for businesses that want to engage their audience at all times, including weekends when user activity may be high.

What are the key skills and qualifications needed to thrive as a Weekend Social Media Assistant?

To thrive as a Weekend Social Media Assistant, you need a solid understanding of social media platforms, content creation, and analytics, often supported by experience in communications or marketing. Familiarity with tools like Hootsuite, Canva, and scheduling systems is typically required. Strong organizational skills, creativity, and the ability to respond quickly and professionally are standout soft skills for this role. These abilities ensure consistent brand presence, timely engagement with audiences, and effective management of weekend social media activity.

What are the main challenges faced by a Weekend Social Media Assistant, and how can they be managed?

As a Weekend Social Media Assistant, one of the main challenges is staying responsive and engaging with audiences in real time, often during periods when supervision or support may be limited. Managing multiple social platforms, promptly addressing comments or messages, and monitoring for any potential issues or crises are key responsibilities. To handle these challenges effectively, it’s important to stay organized, use scheduling and monitoring tools, and maintain clear communication with the main social media team to ensure consistency and alignment with brand guidelines.

What is the difference between Weekend Social Media Assistant vs Part-Time Social Media Coordinator?

AspectWeekend Social Media AssistantPart-Time Social Media Coordinator
CredentialsHigh school diploma or equivalent; familiarity with social media platformsSimilar credentials; may require basic marketing knowledge
Work EnvironmentFlexible, often remote or on-site during weekendsFlexible hours, often on-site or remote, with more strategic responsibilities
Employer & IndustryRetail, hospitality, small businessesMarketing agencies, brands, larger companies
Search & Comparison IntentFocus on weekend-specific social media tasksBroader social media management roles, including strategy

The Weekend Social Media Assistant typically handles basic content posting and engagement during weekends, often in retail or small business settings. In contrast, a Part-Time Social Media Coordinator may take on more strategic planning and content creation across weekdays and weekends. Both roles require familiarity with social media platforms but differ mainly in scope and responsibilities.

What cities near Rochester, NY are hiring for Weekend Social Media Assistant jobs?

Cities near Rochester, NY with the most Weekend Social Media Assistant job openings:

Part-Time Social Media Manager

Diverse First

Rochester, NY • On-site

Part-time

Re-posted 6 days ago


Job description

Diverse First is a Recruiting and Consulting firm based in Rochester, New York. We are looking for an part-time social media manager to support our growing business needs. We are looking for a motivated and talented individual to join our team.

As a social media manager, you will work on real time projects and daily tasks that use social media platforms to promote and manage Diverse First brand image. Job Duties and Responsibilities: Create and grow social media presence/profiles Moderate comments across social media profiles Utilize social media profiles to campaign events and company highlights Maintain, post and, update social media profiles such as Twitter, Facebook, LinkedIn, Instagram, and TikTok with appropriate and appealing content Assist with social media analytics and reporting Assist in loading/producing stories/creating social media graphics Help develop strategies for capturing target audience and current customer engagement Other duties as assigned Requirements Advanced knowledge of popular social media platforms from a brand perspective Excellent written and verbal communication skills Highly organized Ability to project prioritize and meet deadlines Proficient in Microsoft Office High School Diploma Required Flexible working hours, 10-15 hours per week Monday-Friday