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Weekday Digital Marketing Sales Jobs in Scranton, PA

EXCAB INC

Excab Marketing Manager

Honesdale, PA

Produce marketing collaterals such as brochures, flyers, sell sheets, product guides, and digital assets. * Support product launches, campaigns, and sales initiatives with timely, relevant marketing ...

EXCAB INC

Excab Marketing Manager

Honesdale, PA · On-site

Produce marketing collaterals such as brochures, flyers, sell sheets, product guides, and digital assets. * Support product launches, campaigns, and sales initiatives with timely, relevant marketing ...

Hibu

Account Executive - B2B

Wilkes Barre, PA · Hybrid

$43K/mo

What you will be responsible for as an Outside Sales Representative: * Selling Digital Marketing solutions through a partnership selling model * Websites, Search Ads, Display Ads, Reviews ...

TEGNA Inc.

Account Executive

Wilkes Barre, PA · On-site

The ideal candidate will have a proven track record in digital sales, business development with a deep understanding of media and marketing trends, and the ability to build and maintain strong client ...

MediaNews Group, Inc.

Account Executive

Scranton, PA

The Account Executive is responsible for the sales and development of digital marketing campaigns for target businesses and organizations. This role handles a high percentage of transactional selling ...

MediaNews Group, Inc.

Account Executive

Scranton, PA · On-site

The Account Executive is responsible for the sales and development of digital marketing campaigns for target businesses and organizations. This role handles a high percentage of transactional selling ...

Hibu

Account Executive - B2B

Wilkes Barre, PA · Hybrid

$43K/mo

What you will be responsible for as an Outside Sales Representative: * Selling Digital Marketing solutions through a partnership selling model * Websites, Search Ads, Display Ads, Reviews ...

Hibu

Account Executive - B2B

Wilkes Barre, PA · On-site

$43K/mo

What you will be responsible for as an Outside Sales Representative: * Selling Digital Marketing solutions through a partnership selling model * Websites, Search Ads, Display Ads, Reviews ...

Hibu

Account Executive - B2B

Wilkes Barre, PA · Hybrid

$43K/mo

What you will be responsible for as an Outside Sales Representative: * Selling Digital Marketing solutions through a partnership selling model * Websites, Search Ads, Display Ads, Reviews ...

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Weekday Digital Marketing Sales information

See Scranton, PA salary details

$69.3K

$103.9K

$124.2K

How much do weekday digital marketing sales jobs pay per year?

As of May 28, 2026, the average yearly pay for weekday digital marketing sales in Scranton, PA is $103,938.00, according to ZipRecruiter salary data. Most workers in this role earn between $84,100.00 and $123,700.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Weekday Digital Marketing Sales professional, and why are they important?

To excel in Weekday Digital Marketing Sales, you need a solid understanding of digital marketing principles, sales strategies, and typically a bachelor’s degree in marketing or a related field. Familiarity with CRM software, digital advertising platforms (like Google Ads or Facebook Ads), and analytics tools is crucial. Outstanding communication, negotiation, and relationship-building skills set top performers apart. These competencies drive customer acquisition, foster strong client relationships, and ensure effective execution of digital sales campaigns.

What are some common challenges faced by professionals in a Weekday Digital Marketing Sales role, and how can they be overcome?

One of the most common challenges in a Weekday Digital Marketing Sales role is keeping up with the rapidly changing digital marketing landscape while meeting sales targets. Professionals often need to stay updated on the latest trends and platform algorithms, which can impact campaign performance and client expectations. Building trust with clients who may be unfamiliar with digital solutions can also be challenging. Overcoming these obstacles involves continuous learning, effective communication, and leveraging analytics to demonstrate clear ROI to clients. Collaborating closely with the marketing and creative teams ensures tailored solutions that align with clients’ goals.

What are Weekday Digital Marketing Sales?

Weekday Digital Marketing Sales professionals are responsible for selling digital marketing services or products, such as online advertising, SEO, social media campaigns, and email marketing, specifically during the business week (Monday to Friday). They reach out to potential clients, present digital marketing solutions, and close sales to help businesses improve their online presence and achieve marketing goals. These roles often require strong communication skills, knowledge of digital marketing trends, and the ability to identify client needs.

What is the difference between Weekday Digital Marketing Sales vs Digital Marketing Coordinator?

AspectWeekday Digital Marketing SalesDigital Marketing Coordinator
Primary RoleFocuses on selling digital marketing services and client acquisitionSupports marketing campaigns, content creation, and campaign execution
Required SkillsSales techniques, client communication, digital marketing knowledgeContent management, analytics, campaign coordination
Work EnvironmentSales offices, client meetings, digital marketing agenciesMarketing teams, agency settings, remote options
CertificationsDigital marketing certifications, sales trainingDigital marketing certifications, project management

Weekday Digital Marketing Sales primarily focuses on selling digital marketing services and acquiring clients, requiring sales skills and marketing knowledge. In contrast, a Digital Marketing Coordinator supports campaign execution and content management. Both roles often work within marketing agencies or digital firms, but their core responsibilities differ significantly.

What are popular job titles related to Weekday Digital Marketing Sales jobs in Scranton, PA? For Weekday Digital Marketing Sales jobs in Scranton, PA, the most frequently searched job titles are:
What job categories do people searching Weekday Digital Marketing Sales jobs in Scranton, PA look for? The top searched job categories for Weekday Digital Marketing Sales jobs in Scranton, PA are:
What cities near Scranton, PA are hiring for Weekday Digital Marketing Sales jobs? Cities near Scranton, PA with the most Weekday Digital Marketing Sales job openings:
Weekday Digital Marketing Sales jobs near you
Infographic showing various Weekday Digital Marketing Sales job openings in Scranton, PA as of May 2026, with employment types broken down into 84% Full Time, 14% Part Time, 1% Contract, and 1% Nights. Highlights an 20% Physical, 5% Hybrid, and 75% Remote job distribution, with an average salary of $103,938 per year, or $50 per hour.
Integrated Digital Specialist

Integrated Digital Specialist

Nexstar Media Group

Wilkes Barre, PA • On-site

Full-time

Posted 28 days ago

Nexstar Media Group rating

7.0

Company rating: 7.0 out of 10

Based on 98 frontline employees who took The Breakroom Quiz

41st of 64 rated media

Job description

The Integrated Digital Specialist (IDS) serves as the digital marketing services sales lead, providing high-level support to Sales Account Managers (SAMs) and Account Executives (AEs). This role is responsible for driving digital revenue growth, supporting campaign execution, and delivering strategic insights that enhance client performance and long-term partnerships.
Key Responsibilities
  • Support SAMs and AEs with a focus on account growth and retention
  • Assist with AE prospecting and SDR outreach
  • Build, launch, and optimize campaigns; provide creative support (banners, video resizing)
  • Deliver monthly reporting, insights, & optimizations to drive revenue
  • Partner with SAMs/AEs on KPI evaluation and strategy
  • Train AEs and Coordinators; present digital best practices
  • Educate clients on performance metrics in all key meetings

Requirements & Skills:
  • BA or BS in Business Marketing, Advertising or Communications preferred
  • 3+ years of digital marketing or media sales preferred
  • Significant knowledge of the local digital marketing services product offering and effective use for clients
  • Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment
  • Effective communication and client presentation skills
  • Ability to interact with high-level decision makers
  • Ability to execute in an organization through collaboration and a consultative process
  • Excellent follow-up, strong organizational skills and attention to detail
  • Proven ability to meet and exceed sales goals
  • Meaningful contribution in sales meetings on digital marketing topics (ex. best practice sharing, industry trends)
  • Be an effective partner with the market's sales team in generating digital revenue

#LI-Onsite

What Nexstar Media Group employees say

Pay

Benefits

Hours and flexibility

Workplace

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About Nexstar Media Group

Sourced by ZipRecruiter

Headquartered in Irving, Texas, Nexstar Media Group, Inc. is the largest local broadcast television group in the United States and one of the world’s leading diversified media companies. In June 2023, Nexstar marked 27 years of excellence in local programming and service since Perry A. Sook founded the company. Nexstar owns, operates, programs or provides sales and other services to 200 broadcast stations (including partner stations) and their related low power and digital multicast signals reaching 116 markets or more than 68% of all U.S. television households. Coupled with a growing portfolio of digital media marketing, advertising and content management platforms, Nexstar delivers powerful and innovative digital solutions and services to local and national media companies, advertisers, agencies and brands.

Industry

Broadcasting

Company size

1,001 - 5,000 Employees

Headquarters location

Irving, TX, US

Year founded

1996

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