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Web Optimization Jobs in New York (NOW HIRING)

Avoca

Marketing Web Designer

Manhattan, NY · On-site

... SEO, and ABM campaigns; instrument, A/B test, and iterate based on data. • Lead interaction and motion design on the web, hero animations, scroll-driven moments, the homepage live-performance ...

Fuku

Web Designer

New York, NY · On-site

E nsure websites are user-friendly and optimized for usability * C ollaborate with team members to deliver high-quality web solutions Requirements: * P roficiency in HTML and CSS * E xperience with ...

Fuku

Web Designer

New York, NY · On-site

... optimized for usability - Collaborate with team members to deliver high-quality web solutions ... Requirements: - Proficiency in HTML and CSS - Experience with design tools such as Figma and Adobe ...

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How much do web optimization jobs pay per hour?

As of Aug 21, 2026, the average hourly pay for web optimization in New York is $49.36, according to ZipRecruiter salary data. Most workers in this role earn between $37.88 and $59.71 per hour, depending on experience, location, and employer.

What is a web optimization?

A Web Optimization job focuses on improving website performance, user experience, and search engine visibility. Responsibilities typically include analyzing site speed, implementing SEO strategies, A/B testing, and enhancing conversion rates. Professionals in this role use data-driven insights to refine design, content, and technical aspects, ensuring optimal engagement and efficiency.

What does a web optimization professional do?

Web Optimization professionals commonly analyze website performance metrics, implement SEO strategies, run A/B or multivariate tests, and collaborate with designers and developers to enhance site speed and usability. Their daily tasks often include reviewing analytic data, identifying areas for improvement, and generating reports on campaign outcomes and site changes. You may also work closely with content creators to ensure on-page elements are optimized for search engines and users alike. The role requires both strategic planning and hands-on execution, making it dynamic and impactful for organizations looking to grow their digital presence.

What are the key skills and qualifications needed to thrive in web optimization?

To thrive in Web Optimization, you need a solid understanding of SEO, web analytics, user experience (UX), and A/B testing, often supported by a degree in marketing, computer science, or related fields. Familiarity with tools such as Google Analytics, SEMrush, Moz, heatmapping software, and certifications like Google Analytics Individual Qualification are highly beneficial. Strong analytical thinking, problem-solving, attention to detail, and effective communication stand out as valuable soft skills. These abilities are essential for enhancing website performance, driving traffic, and ensuring that online platforms align with business and user goals.

What are the most commonly searched types of Web Optimization jobs in New York?

The most popular types of Web Optimization jobs in New York are:

What are popular job titles related to Web Optimization jobs in New York?

For Web Optimization jobs in New York, the most frequently searched job titles are:

What job categories do people searching Web Optimization jobs in New York look for?

The top searched job categories for Web Optimization jobs in New York are:

Web Optimization jobs near you
Infographic showing various Web Optimization job openings in New York as of August 2026, with employment types broken down into 85% Full Time, 12% Part Time, and 3% Contract. Highlights an 81% Physical, 4% Hybrid, and 15% Remote job distribution, with an average salary of $102,672 per year, or $49.4 per hour.

Web Optimization Manager

Royal Communications Consultants Inc

Manhattan, NY • Remote

$46 - $48/hr

Full-time

Re-posted yesterday

Job description

Seeking a Web Optimization Manager to manage the ongoing enhancements of the website experience. In this role, you will uncover friction points across the digital journey, develop data-backed hypotheses, and create A/B testing strategies to improve engagement and conversion. You will work closely with a data analyst to translate complex user behavior data into actionable insights and implement site enhancements that measurably improve business outcomes. 
REQUIRED SKILLS:

  • Digital Experience
  • Website Optimation
  • Conversion Rate Optimization
  • Web Analytics Platforms
  • HEAP

Job Responsibilities:

  • Identify friction points in the user journey through behavioral data analysis and deliver strategic, high-impact recommendations that enhance usability, engagement, and conversion.
  • Apply a critical lens to data by questioning assumptions, investigating underlying user behaviors, and continuously refining hypotheses to uncover deeper user insights and inform optimization priorities.
  • Develop and prioritize testable hypotheses grounded in both quantitative and qualitative insights to drive iterative improvements in site performance and user flow.
  • Own the development and execution of a robust testing roadmap, including A/B and multivariate tests, collaborating with Product, UX, and Marketing Operations to implement.
  • Leverage Heap and Power BI to monitor user behavior and site performance, delivering data-driven insights that inform optimization strategies and align with core KPIs.
  • Partner closely with data analysts to validate findings and ensure optimization decisions are backed by statistically significant results and business impact.
  • Synthesize complex data into compelling narratives that clearly communicate optimization outcomes to cross-functional stakeholders.
  • Collaborate with UX and content strategy teams to recommend and implement changes that improve clarity, usability, and the overall site experience across key journeys.
  • Maintain and continually refine a backlog of optimization opportunities informed by user behavior, research, industry benchmarks, and business objectives.
  • Align stakeholders around testing priorities and site experience goals, facilitating shared understanding of trade-offs, dependencies, and expected outcomes.


Required Skills & Experience:

  • 4+ years of experience in website optimization, digital experience, CRO (conversion rate optimization), or a similar role.
  • Deep experience working with web analytics platforms (e.g., Heap, Adobe Analytics, Google Analytics).
  • Proficient in A/B and multivariate testing tools such as Dynamic Yield, Optimizely, Google Optimize, Adobe Target, or similar.
  • Strong hypothesis-driven mindset, with a proven ability to design, run, and analyze digital experiments.
  • Advanced analytical skills with the ability to work independently on web data and partner with data teams for deeper analysis.
  • Comfortable working with cross-functional teams including UX, content, product, and engineering to bring ideas to life.
  • Strong communication skills and the ability to present insights in a clear, actionable, and persuasive way.
Required Education:
  • Bachelor’s degree in Marketing, Digital Marketing, Analytics, Business, or a related field.

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