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Web Content Jobs in Michigan (NOW HIRING)

Web execution across all six brand sites, landing pages, PDP enhancements, category updates ... Content update calendar across the portfolio, keep sites current and brand-aligned * Project ...

Job ID: 21-14178 Basic Qualifications: • Fluency with HTML Web technologies such as: (X)HTML, CSS ... Content Management Systems (i.e. Joomla, Mambo, SharePoint, Drupal, etc. • Fluency of software ...

Content Marketing & Marketing Automation Specialist Location: Battle Creek, MI Position Overview A ... Coordinate photography, video production, graphic design, and web development with internal teams ...

Position Title Senior Content Manager, Performance Pneumatics Group (Gast, Airtech, US Valve ... Proficient with email, social, and web platforms; able to track and report on ROI, engagement, and ...

Other key relationships include ones with the Development, Digital Operations, Content Operations, and Client Program Management teams. Position Summary The Senior Web Developer will help define ...

Other key relationships include ones with the Development, Digital Operations, Content Operations, and Client Program Management teams. Position Summary The Senior Web Developer will help define ...

Advanced knowledge of Web Content Accessibility Guidelines (WCAG) 2.1 Level AA * Advanced skills using assistive technologies like JAWS, NVDA, VoiceOver, TalkBack Preferred Skills: * 3+ years of ...

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Web Content information

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$23.1K

$72.7K

$112.4K

How much do web content jobs pay per year?

As of Sep 3, 2026, the average yearly pay for web content in Michigan is $72,655.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,600.00 and $85,000.00 per year, depending on experience, location, and employer.

What is web content?

Web content refers to any information or media that is published on websites for users to consume. This includes text, images, videos, infographics, audio, and interactive elements designed to inform, engage, or persuade visitors. Effective web content is tailored to the target audience, optimized for search engines, and aligned with the website's goals. It plays a critical role in attracting traffic, building credibility, and supporting online marketing efforts.

What are the key skills and qualifications needed to thrive as a web content specialist, and why are they important?

To thrive as a Web Content Specialist, you need excellent writing, editing, and research skills, often supported by a degree in communications, journalism, or a related field. Familiarity with content management systems (CMS) like WordPress, basic HTML/CSS, SEO best practices, and analytics tools is typically required. Strong attention to detail, creativity, and effective collaboration are crucial soft skills that set top performers apart. These abilities ensure that web content is engaging, accurate, optimized for search engines, and aligned with organizational goals.

What are some common challenges faced by web content professionals when collaborating with developers and designers?

Web content professionals often work closely with developers and designers to ensure that written content aligns seamlessly with visual elements and technical requirements. A common challenge is balancing creative messaging with user experience and technical constraints, such as page layout or load times. Effective communication and flexibility are crucial, as content may need to be adjusted for SEO, accessibility, or design limitations. Building strong collaborative relationships helps ensure that the final product meets both content goals and overall site objectives.

What are the most commonly searched types of Web Content jobs in Michigan?

The most popular types of Web Content jobs in Michigan are:

Infographic showing various Web Content job openings in Michigan as of August 2026, with employment types broken down into 1% Internship, 67% Full Time, 29% Part Time, 1% Temporary, and 2% Contract. Highlights an 71% Physical, 4% Hybrid, and 25% Remote job distribution, with an average salary of $72,655 per year, or $34.9 per hour.

Web Experience Manager

Fox Factory

Coldwater, MI • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 22 days ago


Fox Factory rating

5.1

Company rating: 5.1 out of 10

Based on 22 frontline employees who took The Breakroom Quiz


Job description

What We Do

FOX Factory designs, engineers, manufactures and markets performance-defining products and systems for customers worldwide. Our premium brand, performance-defining products and systems are used primarily on bicycles, side-by-side vehicles, on-road vehicles with and without off-road capabilities, off-road vehicles and trucks, all-terrain vehicles, snowmobiles, specialty vehicles and applications, motorcycles, and commercial trucks. Some of our products are specifically designed for and marketed to a variety of leading cycling and powered vehicle original equipment manufacturers ("OEMs"), while others are distributed to consumers through a global dealer and distribution network. Fox Factory Holding Corp. is the holding company of FOX Factory, Inc. and is publicly traded (FOXF) on Nasdaq.

Why you should join us

Not only do we provide competitive wages, you will also have access to great benefits and employee discounts. But more importantly, it's a fun environment where we truly enjoy working as a team and bringing great products to our customers!

If this sounds like something you would love to do, and a place you want to be a part of, get in touch with us by submitting your application. We look forward to hearing from you!

Position Summary:

Fox is looking for a results-driven UI/UX design and digital operations professional who will be responsible for executing and optimizing web, creative, and lifecycle marketing initiatives across a multi-brand portfolio. This individual will lead end-to-end website execution including landing pages, PDP enhancements, category updates, redirects, and post-launch optimization efforts to support ongoing site relaunches and campaign performance.

Position Responsibilities:

  • Web execution across all six brand sites, landing pages, PDP enhancements, category updates, redirects, and post-launch iteration on the site relaunch.
  • Campaign creative production, design and ship landing pages, email templates, ad creative variants, and on-site content using Figma, Adobe Suite and AI tools (Midjourney, Firefly, v0/Lovable, or similar)
  • Email and lifecycle program execution with growth marketing manager; segmentation design, automation builds, dealer and consumer calendars, deliverability hygiene
  • Promotion and sale setup in the backend, partnering with technical support group and the product data team
  • Campaign coordination, own the launch tracker for major initiatives including important brand launches on-site.
  • Content update calendar across the portfolio, keep sites current and brand-aligned
  • Project management of marketing intake, briefs, and creative routing between brand managers and production resources

Specific Knowledge, Skills or Abilities Required:

  • Shopify or similar CMS
  • Figma, Adobe Suite, AI design tools (Midjourney, Firefly, v0/Lovable)
  • HTML, CSS, basic JavaScript
  • 3D/interactive web tools (Spline, Three.js, configurators, scroll-driven motion)
  • Klaviyo (flows, segmentation, templates, deliverability)
  • GA4, Hotjar, Microsoft Clarity
  • CMS and eCommerce platform editing
  • Email HTML and responsive design
  • Project management tools (Wrike, Monday, or similar)
  • A/B testing and conversion optimization
  • Image and video asset optimization for web

Position Qualifications:

Education:

  • Bachelor's degree in Web Design, Graphic Design, UX Design, or a related design field. Equivalent professional experience considered.

Experience:

  • 5-7 years of experience in web design, digital marketing, or eCommerce; multi-brand or DTC experience preferred.

Work Environment and Physical Requirements:

Disclaimer: This list does not represent all physical demands. Descriptions are representative of those that must be met by employee to successfully perform the essential functions of the job. Reasonable accommodation may be provided to enable individuals with disabilities to perform the job's essential functions.

Note:

FOX provides equal employment opportunities for all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, gender identity, sexual orientation, marital status, religion, age, physical disability (including HIV and AIDS), mental disability, results of genetic testing, or service in the military, or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate. We base all employment decisions -including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, layoffs, terminations, and social/recreational programs - on merit and the principles of equal employment opportunity.

Fox offers an excellent compensation package and wide-ranging opportunities for professional development. Medical, Dental, Vision, Health Spending and Dependent Care Savings Accounts, Disability and Life Insurance benefit programs are available, as is a 401k plan with employer matching. Eligibility for all benefit programs is defined by the applicable plan document or employee handbook.


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