The Senior Web Analytics Developer will be responsible for instrumenting web data collection ... Responsibilities : • Architect and lead end to end tagging and tracking strategy across AXS ...
The Senior Web Analytics Developer will be responsible for instrumenting web data collection ... Responsibilities : • Architect and lead end to end tagging and tracking strategy across AXS ...
Standardize and maintain analytics tracking; architect and implement scalable tracking infrastructure. * Test and validate web analytics data. Work directly with technical teams to identify data ...
Standardize and maintain analytics tracking; architect and implement scalable tracking infrastructure. * Test and validate web analytics data. Work directly with technical teams to identify data ...
Standardize and maintain analytics tracking; architect and implement scalable tracking infrastructure. * Test and validate web analytics data. Work directly with technical teams to identify data ...
Standardize and maintain analytics tracking; architect and implement scalable tracking infrastructure. * Test and validate web analytics data. Work directly with technical teams to identify data ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop ... Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to ...
Analytics Specialist
Scottsdale, AZ · On-site
Experience in one or more major analytics platforms, in all aspects of web analytics (planning ... Create detailed technical documentation for implementation of website and tracking code ...
Analytics Specialist
Scottsdale, AZ · On-site
Experience in one or more major analytics platforms, in all aspects of web analytics (planning ... Create detailed technical documentation for implementation of website and tracking code ...
Experience in one or more major analytics platforms, in all aspects of web analytics (planning ... Create detailed technical documentation for implementation of website and tracking code ...
Experience in one or more major analytics platforms, in all aspects of web analytics (planning ... Create detailed technical documentation for implementation of website and tracking code ...
Senior Web Analytics Analyst - Dallas, TX
Dallas, TX · On-site
$82K - $95K/yr
We are seeking a Senior Web Analytics Analyst to support our digital product and business teams by ... Proven experience defining tracking requirements and implementing event-based analytics frameworks
Senior Web Analytics Analyst - Dallas, TX
Dallas, TX · On-site
$82K - $95K/yr
We are seeking a Senior Web Analytics Analyst to support our digital product and business teams by ... Proven experience defining tracking requirements and implementing event-based analytics frameworks
Senior Web Analytics Analyst - Dallas, TX
Dallas, TX · On-site
$82K - $95K/yr
We are seeking a Senior Web Analytics Analyst to support our digital product and business teams by ... Proven experience defining tracking requirements and implementing event-based analytics frameworks
Senior Web Analytics Analyst - Dallas, TX
Dallas, TX · On-site
$82K - $95K/yr
We are seeking a Senior Web Analytics Analyst to support our digital product and business teams by ... Proven experience defining tracking requirements and implementing event-based analytics frameworks
Web Analytics & Tracking * Own GA4, GTM, event tracking, and data validation across digital properties. * Partner with the Web team: write tracking requirements, review implementations, QA output ...
Web Analytics & Tracking * Own GA4, GTM, event tracking, and data validation across digital properties. * Partner with the Web team: write tracking requirements, review implementations, QA output ...
Marketing Web Developer
Irvine, CA · On-site
Working closely with developers, designers, project managers, SEO specialists, and digital ... Analytics, Tracking & Integrations (15%)Implement and maintain Google Tag Manager, GA4, conversion ...
Marketing Web Developer
Irvine, CA · On-site
Working closely with developers, designers, project managers, SEO specialists, and digital ... Analytics, Tracking & Integrations (15%)Implement and maintain Google Tag Manager, GA4, conversion ...
Define and oversee web analytics tracking requirements, including event and conversion tracking, tagging plans, data layer requirements, taxonomy standards, consent considerations, implementation QA, ...
Quick apply
Define and oversee web analytics tracking requirements, including event and conversion tracking, tagging plans, data layer requirements, taxonomy standards, consent considerations, implementation QA, ...
Requirements The Web Developer & Digital Marketing Specialist is a hands-on developer who owns the ... Own website analytics, including tracking configuration, traffic and conversion monitoring, and ...
Requirements The Web Developer & Digital Marketing Specialist is a hands-on developer who owns the ... Own website analytics, including tracking configuration, traffic and conversion monitoring, and ...
You are comfortable writing detailed tracking and data layer specifications, simplifying complex ... Define and own the web analytics product roadmap, aligning data collection and reporting ...
You are comfortable writing detailed tracking and data layer specifications, simplifying complex ... Define and own the web analytics product roadmap, aligning data collection and reporting ...
You are comfortable writing detailed tracking and data layer specifications, simplifying complex ... Define and own the web analytics product roadmap, aligning data collection and reporting ...
You are comfortable writing detailed tracking and data layer specifications, simplifying complex ... Define and own the web analytics product roadmap, aligning data collection and reporting ...
Web Analytics Tracking Specialist information
See salary details
$21.15 - $26.81
1% of jobs
$26.81 - $32.47
19% of jobs
$33.81 is the 25th percentile. Wages below this are outliers.
$32.47 - $38.13
19% of jobs
The median wage is $40.37 / hr.
$38.13 - $43.79
26% of jobs
$49.30 is the 75th percentile. Wages above this are outliers.
$43.79 - $49.45
10% of jobs
$49.45 - $55.11
11% of jobs
$55.11 - $60.77
8% of jobs
$60.77 - $66.43
4% of jobs
$66.43 - $72.09
0% of jobs
$72.09 - $77.75
2% of jobs
$77.75 - $83.41
0% of jobs
$21
$45
$83
How much do web analytics tracking specialist jobs pay per hour?
As of Sep 15, 2026, the average hourly pay for web analytics tracking specialist in the United States is $45.73, according to ZipRecruiter salary data. Most workers in this role earn between $34.13 and $51.68 per hour, depending on experience, location, and employer.
What are popular job titles related to Web Analytics Tracking Specialist jobs?
For Web Analytics Tracking Specialist jobs, the most frequently searched job titles are:
Sr. Web Analytics Developer
Los Angeles, CA • On-site
AEG
• Recruiting and Staffing Services • 51 - 200 employees51 - 200 employees
Full-time
Re-posted 19 days ago
Job description
Job Summary:
AXS connects fans with the artists and teams they love, selling millions of tickets to various events each year. The Senior Web Analytics Developer will be responsible for instrumenting web data collection, ensuring data quality, and developing insights to drive data-informed decisions across AXS' platforms.
Responsibilities:
• Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop, build, test, and deploy tags, triggers, and variables through Adobe Data Collection, ensuring accurate and consistent data collection.
• Provide day-to-day management of the data collection integrity, including evaluation, QA, and optimization
• Serve as the primary analytics liaison with internal stakeholders (Product, Marketing, Engineering, Design) to orchestrate data collection to align with business needs in a way that ensures data accuracy and completeness.
• Build data feeds and pipelines out of core collection systems (Adobe Analytics and Rudderstack) and partner with engineering teams to integrate data to downstream systems.
• Own the day-today technical aata Governance & Quality Assurance Audit analytics setup, validate tracking accuracy, and ensure data integrity across all platforms and environments.
• Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to identify trends, opportunities, and issues impacting engagement, traffic, and conversion.
• Design and Build data feeds and pipelines as well as maintain dashboards and automated reports that provide actionable insights to leadership, Marketing, and Product teams; develop standardized KPIs and reporting cadence.
Qualifications:
Required:
• 4-6 years of experience in web, digital, or product analytics, ideally within an e-commerce or B2B environment.
• Hands-on experience with end-to-end Adobe Launch (Experience Platform Data Collection) implementation, including advising on data layer architecture, instrumenting data variables, and developing reporting deliverables.
• Proven experience and/or certification in Adobe Analytics; experience with Google Analytics (GA4) and Google Tag Manager (GTM) a strong plus.
• Extensive experience with JavaScript, HTML, and technical site tagging; demonstrated ability to debug and resolve complex implementation issues.
• Experience with marketing tags, consent management tools (e.g., OneTrust), and global tagging solutions compliant with regional data privacy laws (GDPR, CCPA, etc.).
• Experience tracking mobile app KPIs for iOS and Android environments.
• Prior exposure to BI, data visualization, and reporting tools such as Looker, Tableau, or Power BI.
• Intermediate to advanced SQL proficiency preferred.
• Deep technical understanding of web and app analytics, site tagging, and data capture frameworks.
• Strong knowledge of e-commerce KPIs and behavioral analytics across customer journeys.
• Ability to synthesize complex data and present actionable insights to both technical and non-technical audiences.
• Strong written and verbal communication skills with internal stakeholders and external clients.
• Self-motivated and creative problem-solver with the ability to manage multiple priorities in a fast-paced environment.
• Collaborative team player with a 'hack, test, and learn' mentality and a passion for continuous improvement.
Preferred:
• Music, live entertainment, or ticketing industry experience highly desirable.
• Familiarity with email marketing platforms such as Salesforce Marketing Cloud a plus.
Company:
AEG is one of the leading sports and entertainment presenters in the world. AEG, a wholly owned subsidiary of the Anschutz Company, owns, Founded in 1994, the company is headquartered in Los Angeles, USA, with a team of 10001+ employees. The company is currently Late Stage.
AXS connects fans with the artists and teams they love, selling millions of tickets to various events each year. The Senior Web Analytics Developer will be responsible for instrumenting web data collection, ensuring data quality, and developing insights to drive data-informed decisions across AXS' platforms.
Responsibilities:
• Architect and lead end to end tagging and tracking strategy across AXS digital properties; develop, build, test, and deploy tags, triggers, and variables through Adobe Data Collection, ensuring accurate and consistent data collection.
• Provide day-to-day management of the data collection integrity, including evaluation, QA, and optimization
• Serve as the primary analytics liaison with internal stakeholders (Product, Marketing, Engineering, Design) to orchestrate data collection to align with business needs in a way that ensures data accuracy and completeness.
• Build data feeds and pipelines out of core collection systems (Adobe Analytics and Rudderstack) and partner with engineering teams to integrate data to downstream systems.
• Own the day-today technical aata Governance & Quality Assurance Audit analytics setup, validate tracking accuracy, and ensure data integrity across all platforms and environments.
• Analyze web and mobile performance metrics using Adobe Analytics, or other digital platforms to identify trends, opportunities, and issues impacting engagement, traffic, and conversion.
• Design and Build data feeds and pipelines as well as maintain dashboards and automated reports that provide actionable insights to leadership, Marketing, and Product teams; develop standardized KPIs and reporting cadence.
Qualifications:
Required:
• 4-6 years of experience in web, digital, or product analytics, ideally within an e-commerce or B2B environment.
• Hands-on experience with end-to-end Adobe Launch (Experience Platform Data Collection) implementation, including advising on data layer architecture, instrumenting data variables, and developing reporting deliverables.
• Proven experience and/or certification in Adobe Analytics; experience with Google Analytics (GA4) and Google Tag Manager (GTM) a strong plus.
• Extensive experience with JavaScript, HTML, and technical site tagging; demonstrated ability to debug and resolve complex implementation issues.
• Experience with marketing tags, consent management tools (e.g., OneTrust), and global tagging solutions compliant with regional data privacy laws (GDPR, CCPA, etc.).
• Experience tracking mobile app KPIs for iOS and Android environments.
• Prior exposure to BI, data visualization, and reporting tools such as Looker, Tableau, or Power BI.
• Intermediate to advanced SQL proficiency preferred.
• Deep technical understanding of web and app analytics, site tagging, and data capture frameworks.
• Strong knowledge of e-commerce KPIs and behavioral analytics across customer journeys.
• Ability to synthesize complex data and present actionable insights to both technical and non-technical audiences.
• Strong written and verbal communication skills with internal stakeholders and external clients.
• Self-motivated and creative problem-solver with the ability to manage multiple priorities in a fast-paced environment.
• Collaborative team player with a 'hack, test, and learn' mentality and a passion for continuous improvement.
Preferred:
• Music, live entertainment, or ticketing industry experience highly desirable.
• Familiarity with email marketing platforms such as Salesforce Marketing Cloud a plus.
Company:
AEG is one of the leading sports and entertainment presenters in the world. AEG, a wholly owned subsidiary of the Anschutz Company, owns, Founded in 1994, the company is headquartered in Los Angeles, USA, with a team of 10001+ employees. The company is currently Late Stage.
About AEG
Sourced by ZipRecruiter
Industry
Recruiting and staffing services
Company size
51 - 200 Employees
Headquarters location
Saint Louis, MO, US
Year founded
1992