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Wayfinding Designer Jobs in New Jersey (NOW HIRING)

Graphic Designer

Lyndhurst, NJ · On-site

$55K - $65K/yr

... by designing high-impact posters and multi-channel assets across print, digital, and retail ... Design and manage comprehensive in-store visuals--including wall graphics, wayfinding signage ...

Graphic Designer

Lyndhurst, NJ · On-site

$55K - $65K/yr

... by designing high-impact posters and multi-channel assets across print, digital, and retail ... Design and manage comprehensive in-store visuals-including wall graphics, wayfinding signage ...

Wayfinding Designer information

See New Jersey salary details

$14

$24

$44

How much do wayfinding designer jobs pay per hour?

As of Aug 28, 2026, the average hourly pay for wayfinding designer in New Jersey is $24.07, according to ZipRecruiter salary data. Most workers in this role earn between $20.00 and $24.42 per hour, depending on experience, location, and employer.

What is a wayfinding designer?

Wayfinding Designers are professionals who create signage, maps, symbols, and other visual cues to help people navigate complex environments such as airports, hospitals, campuses, and public spaces. They blend graphic design, architecture, and psychology to ensure that spaces are intuitive and accessible for all users. Their work involves understanding user behavior, spatial layouts, and branding to develop clear and effective navigation systems. Wayfinding Designers often collaborate with architects, urban planners, and facility managers to enhance the overall experience of a place.

What are the key skills and qualifications needed to thrive as a wayfinding designer, and why are they important?

To thrive as a Wayfinding Designer, you need a solid background in graphic design, spatial planning, and environmental psychology, typically supported by a degree in design or a related field. Familiarity with design software such as Adobe Creative Suite, CAD tools, and sometimes GIS systems is essential. Strong communication, problem-solving, and project management skills help Wayfinding Designers effectively collaborate with architects, clients, and stakeholders. These skills ensure intuitive navigation solutions that enhance user experience and accessibility in complex environments.

How does a wayfinding designer typically collaborate with architects and other stakeholders during a project?

Wayfinding Designers work closely with architects, interior designers, urban planners, and client representatives throughout the project lifecycle. Early in the process, they participate in design charrettes and planning meetings to understand the spatial layout and user flows. They provide recommendations for sign placement, materials, and messaging to ensure that wayfinding solutions are integrated seamlessly with the built environment. Regular coordination is essential, as feedback from stakeholders and ongoing site changes may require the wayfinding strategy to be adapted for optimal effectiveness.

What is the difference between Wayfinding Designer vs Signage Designer?

AspectWayfinding DesignerSignage Designer
CredentialsDesign degree, certifications in wayfinding or environmental designDesign or architecture degree, signage-specific certifications
Work EnvironmentPublic spaces, transportation hubs, hospitals, large complexesCommercial buildings, retail spaces, branding projects
Industry UsageUrban planning, transportation, healthcare, large-scale facilitiesAdvertising, retail, corporate branding, interior design

While both roles involve visual communication, Wayfinding Designers focus on creating navigational systems for complex environments, whereas Signage Designers primarily develop visual signs for branding and information. The two roles often overlap but differ in scope and application.

How to get into wayfinding design?

To become a wayfinding designer, gaining a background in graphic design, architecture, or environmental design is helpful. Developing skills in visual communication, spatial awareness, and proficiency with design tools like Adobe Illustrator or AutoCAD is important. Building a portfolio of signage and wayfinding projects and gaining experience through internships or related roles can facilitate entry into the field.

What are the most commonly searched types of Wayfinding Designer jobs in New Jersey?

The most popular types of Wayfinding Designer jobs in New Jersey are:

What cities in New Jersey are hiring for Wayfinding Designer jobs?

Cities in New Jersey with the most Wayfinding Designer job openings:

Infographic showing various Wayfinding Designer job openings in New Jersey as of August 2026, with employment types broken down into 65% Full Time, 29% Part Time, and 6% Temporary. Highlights an 100% In-person job distribution, with an average salary of $50,071 per year, or $24.1 per hour.

$55K - $65K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 9 days ago


Job description

Responsibilities but not limited to:

  • Design and manage high-impact multi-channel weekly promotional assets and complex layouts under tight deadlines with total accuracy
  • Develop and execute cohesive visual identities for seasonal, brand, and in-store promotional events by designing high-impact posters and multi-channel assets across print, digital, and retail displays
  • Design and manage comprehensive in-store visuals—including wall graphics, wayfinding signage, banners, and POP—while overseeing VMD layouts and production coordination
  • Lead end-to-end private brand packaging projects, from concept development and custom illustrations to creating final print-ready artwork across diverse product lines
  • Transform marketing ideas into engaging visual assets like social media, digital and/or video design

Qualifications / Skills:

  • Bachelor’s degree in Graphic Design, Visual Communication, or related field
  • Strong portfolio demonstrating expertise in packaging, typography, editorial/layout design, and large-format graphics
  • Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign)
  • Strong attention to detail with a high standard for accuracy (especially pricing and product information)
  • Excellent collaboration and communication skills with internal teams and external vendors
  • Ability to work methodically, prioritize tasks, and meet strict deadlines
  • Bilingual in Korean and English preferred

    Benefits:

    • Health, Dental & Vision insurance / EAP (Employee Assistance Program) per company policy
    • 401 (k) Retirement Plan with up to 5% match per company policy
    • Life Insurance and AD&D (Accidental death & Dismemberment) per company policy
    • BTA Insurance (Business Travel Accident Coverage)
    • Company provided lunch
    • Paid-time off (PTO) and Paid Holidays per company policy
    • Celebration & Condolence Benefits per company policy
    • Smart Card: Earn additional 4 points to the standard $1 = 1 point
    • Holiday Gift certificates per company policy
    • FSA (Flexible Spending Account) per company policy
    • DCFSA (Dependent Child Care Spending Account) per company policy

      Work Hours: 9:00 AM - 6:00 PM

      Salary Range: $55,000 - $65,000