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Virtual Social Media Assistant Jobs in Rochester, NY

Main duties of the job are to increase social media stats, engage with followers, fulfill promotion techniques, plan new creative marketing ideas, and assist with advertising. Must be naturally ...

Paid Media Manager

Rochester, NY · On-site

$25K - $50K/mo

... social media to formulate a comprehensive digital marketing strategy that will drive scalable ... Brand Awareness Strategy : Assist in developing a strategy for ongoing brand awareness to support ...

... social media to formulate a comprehensive digital marketing strategy that will drive scalable ... Brand Awareness Strategy : Assist in developing a strategy for ongoing brand awareness to support ...

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Accounting Assistant

Brighton, NY · On-site

$20 - $25/hr

Position Title: Asst. Office Administrator (Part-Time) About the Role: We are seeking a versatile ... Manage social media updates, website maintenance (WordPress) * Fund Drive: Manager yearly Fund ...

Receive, scan, organize, and distribute incoming mail and other correspondence. Assist with the firm's marketing activities, including drafting and scheduling social media content, coordinating ...

Administrative Assistant

Rochester, NY · On-site

$33K - $45K/yr

... social media content, coordinating sponsorships and events, maintaining marketing materials, and supporting other promotional initiatives. • Provide general accounting assistance, which may include ...

Proofread social media posts via Hootsuite * Assist with monitoring and reporting online mentions of Sage and Sage-related materials and brands * Assist in the creation and editing of written ...

Proofread social media posts via Hootsuite * Assist with monitoring and reporting online mentions of Sage and Sage-related materials and brands * Assist in the creation and editing of written ...

Proofread social media posts via Hootsuite * Assist with monitoring and reporting online mentions of Sage and Sage-related materials and brands * Assist in the creation and editing of written ...

Proofread social media posts via Hootsuite * Assist with monitoring and reporting online mentions of Sage and Sage-related materials and brands * Assist in the creation and editing of written ...

Customer Experience Specialist

Rochester, NY · On-site

$17.50 - $22/hr

... social media platforms * Manage posting for assigned clients * Collaborate with content teams to verify posts scheduling and accuracy * Work with assigned consultant to assist with client approvals

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Virtual Social Media Assistant information

See Rochester, NY salary details

$8

$23

$35

How much do virtual social media assistant jobs pay per hour?

As of Aug 27, 2026, the average hourly pay for virtual social media assistant in Rochester, NY is $23.32, according to ZipRecruiter salary data. Most workers in this role earn between $18.03 and $28.22 per hour, depending on experience, location, and employer.

What is a virtual social media assistant?

A Virtual Social Media Assistant is a remote professional who helps manage and grow a company's or individual's presence on social media platforms. Their tasks typically include creating and scheduling posts, responding to messages and comments, monitoring analytics, and staying updated on social media trends. They can work part-time or full-time for businesses, entrepreneurs, or influencers, offering support without the need for on-site presence. This role helps organizations maintain an active and engaging digital presence, often across multiple platforms like Facebook, Instagram, Twitter, and LinkedIn.

What does a virtual social media assistant do?

As a virtual social media assistant, your job is to help a company manage an online marketing campaign. In this role, you may help upload and manage its content, use tools on the internet to monitor engagement with your audience, and provide feedback on the performance of each social media channel. Virtual social media assistants also help plan the strategy for marketing campaigns, determine which platform is most likely to provide a good return on investment, and otherwise take care of the many small details of a social media marketing campaign. Some employers list this job as a social media virtual assistant. Despite the implications of the name, this is not always a remote position.

What are the key skills and qualifications needed to thrive as a virtual social media assistant, and why are they important?

To thrive as a Virtual Social Media Assistant, you need strong written communication, content creation abilities, and a solid understanding of major social media platforms, often supported by experience or certifications in digital marketing. Familiarity with scheduling tools like Hootsuite or Buffer, basic graphic design software such as Canva, and analytics platforms is typically required. Creativity, organization, and responsiveness help set top performers apart in this role. These skills ensure effective online engagement, brand consistency, and efficient management of multiple social accounts in a fast-paced digital environment.

How does a virtual social media assistant typically collaborate with marketing teams and content creators?

A Virtual Social Media Assistant often works closely with marketing teams, graphic designers, and content creators to ensure a cohesive online presence. They may participate in virtual meetings to discuss campaign goals, provide feedback on content drafts, and schedule posts according to the overall marketing calendar. Effective communication and use of collaboration tools (like Trello or Slack) are essential for staying aligned with the team, meeting deadlines, and adapting strategies based on performance analytics.

What is the difference between Virtual Social Media Assistant vs Social Media Coordinator?

AspectVirtual Social Media AssistantSocial Media Coordinator
CredentialsBasic social media knowledge, sometimes certificationsExperience in social media management, often with a degree
Work EnvironmentRemote, freelance or part-timeTypically in-house or agency-based
Employer & IndustrySmall businesses, entrepreneurs, online brandsCorporations, marketing agencies, larger brands
Common Search IntentPart-time, remote social media supportManaging social media campaigns and strategy

The main difference is that a Virtual Social Media Assistant generally provides remote, task-based support for social media activities, often on a freelance or part-time basis. In contrast, a Social Media Coordinator usually handles more strategic planning and management within a company or agency setting. Both roles require social media knowledge, but the scope and work environment differ.

What cities near Rochester, NY are hiring for Virtual Social Media Assistant jobs?

Cities near Rochester, NY with the most Virtual Social Media Assistant job openings:

Infographic showing various Virtual Social Media Assistant job openings in Rochester, NY as of August 2026, with employment types broken down into 60% Full Time, and 40% Part Time. Highlights an 84% In-person, and 16% Remote job distribution, with an average salary of $48,501 per year, or $23.3 per hour.

Part-Time Social Media Manager

Diverse First

Rochester, NY

Part-time

Re-posted 26 days ago


Job description

Diverse First is a Recruiting and Consulting firm based in Rochester, New York. We are looking for an part-time social media manager to support our growing business needs. We are looking for a motivated and talented individual to join our team.

As a social media manager, you will work on real time projects and daily tasks that use social media platforms to promote and manage Diverse First brand image. Job Duties and Responsibilities: Create and grow social media presence/profiles Moderate comments across social media profiles Utilize social media profiles to campaign events and company highlights Maintain, post and, update social media profiles such as Twitter, Facebook, LinkedIn, Instagram, and TikTok with appropriate and appealing content Assist with social media analytics and reporting Assist in loading/producing stories/creating social media graphics Help develop strategies for capturing target audience and current customer engagement Other duties as assigned Requirements Advanced knowledge of popular social media platforms from a brand perspective Excellent written and verbal communication skills Highly organized Ability to project prioritize and meet deadlines Proficient in Microsoft Office High School Diploma Required Flexible working hours, 10-15 hours per week Monday-Friday