The Vice President, Integrated Marketing & Creative Strategy leads the vision, creative strategy, and execution of 360 integrated marketing across the company's global travel portfolio. This role is ...
The Vice President, Integrated Marketing & Creative Strategy leads the vision, creative strategy, and execution of 360 integrated marketing across the company's global travel portfolio. This role is ...
The VP, Integrated Brand Marketing is responsible for orchestrating a unified brand narrative across all touchpoints working closely across all Marketing and Communications teams. This role defines ...
The VP, Integrated Brand Marketing is responsible for orchestrating a unified brand narrative across all touchpoints working closely across all Marketing and Communications teams. This role defines ...
Vice President, Integrated Marketing & Creative Strategy
Bethesda, MD · On-site
$182K - $284K/yr
The Vice President, Integrated Marketing & Creative Strategy leads the vision, creative strategy, and execution of 360° integrated marketing across the company's global travel portfolio. This role ...
Vice President, Integrated Marketing & Creative Strategy
Bethesda, MD · On-site
$182K - $284K/yr
The Vice President, Integrated Marketing & Creative Strategy leads the vision, creative strategy, and execution of 360° integrated marketing across the company's global travel portfolio. This role ...
Vice President / Senior Vice President, Investments
$150K - $250K/yr
Vice President / Senior Vice President, Investments Arlington, VA Who We Are At Anchor Health ... Our integrated platform allows us to deliver customized, high-impact real estate strategies to ...
Vice President / Senior Vice President, Investments
$150K - $250K/yr
Vice President / Senior Vice President, Investments Arlington, VA Who We Are At Anchor Health ... Our integrated platform allows us to deliver customized, high-impact real estate strategies to ...
Vice President / Senior Vice President, Investments
Arlington, VA · On-site
$150K - $250K/yr
Vice President / Senior Vice President, Investments Arlington, VA Who We Are At Anchor Health ... Our integrated platform allows us to deliver customized, high-impact real estate strategies to ...
Vice President / Senior Vice President, Investments
Arlington, VA · On-site
$150K - $250K/yr
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Vice President, Preconstruction HITT Contracting has an immediate need for a Vice President of ... Champion the adoption and integration of AI-assisted workflows and advanced analytics to support ...
Vice President, Preconstruction HITT Contracting has an immediate need for a Vice President of ... Champion the adoption and integration of AI-assisted workflows and advanced analytics to support ...
Vice President, Preconstruction HITT Contracting has an immediate need for a Vice President of ... Champion the adoption and integration of AI-assisted workflows and advanced analytics to support ...
Vice President, Preconstruction HITT Contracting has an immediate need for a Vice President of ... Champion the adoption and integration of AI-assisted workflows and advanced analytics to support ...
Vice President, Preconstruction HITT Contracting has an immediate need for a Vice President of ... Champion the adoption and integration of AI-assisted workflows and advanced analytics to support ...
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Reporting to the President, the Vice President, Controller will lead the organization's global ... Lead financial integration efforts for new country operations or expansion Leadership ...
Reporting to the President, the Vice President, Controller will lead the organization's global ... Lead financial integration efforts for new country operations or expansion Leadership ...
Vice President, Controller
Arlington, VA · On-site
Reporting to the President, the Vice President, Controller will lead the organization's global ... Lead financial integration efforts for new country operations or expansion Leadership ...
Vice President, Controller
Arlington, VA · On-site
Reporting to the President, the Vice President, Controller will lead the organization's global ... Lead financial integration efforts for new country operations or expansion Leadership ...
This person will lead a team responsible for the development, integration, and implementation of a ... The VP, Communications and Marketing will manage institutional brand identity across all ...
This person will lead a team responsible for the development, integration, and implementation of a ... The VP, Communications and Marketing will manage institutional brand identity across all ...
They will beaccountable to co-develop the outcomes and data to be captured and integrate results into decision making and research produced. The Vice President will drivecross functionalalignment to ...
They will beaccountable to co-develop the outcomes and data to be captured and integrate results into decision making and research produced. The Vice President will drivecross functionalalignment to ...
Vice President, Marketing
Washington, DC · On-site
Develop and lead integrated marketing strategies for ACP's signature and regional events, including CLEANPOWER, RECHARGE, EmpowHER, CleanPower in Color, and emerging event properties. * Design and ...
Vice President, Marketing
Washington, DC · On-site
Develop and lead integrated marketing strategies for ACP's signature and regional events, including CLEANPOWER, RECHARGE, EmpowHER, CleanPower in Color, and emerging event properties. * Design and ...
Develop and lead integrated marketing strategies for ACP's signature and regional events, including CLEANPOWER, RECHARGE, EmpowHER, CleanPower in Color, and emerging event properties. * Design and ...
Develop and lead integrated marketing strategies for ACP's signature and regional events, including CLEANPOWER, RECHARGE, EmpowHER, CleanPower in Color, and emerging event properties. * Design and ...
VP, Engineering
Washington, DC · On-site
$186K - $240K/yr
The VP of Engineering is responsible for leading the engineering team, overseeing the development ... Develop and implement strategies for integrating quantum technologies into the company ...
VP, Engineering
Washington, DC · On-site
$186K - $240K/yr
The VP of Engineering is responsible for leading the engineering team, overseeing the development ... Develop and implement strategies for integrating quantum technologies into the company ...
The VP of Marketing will elevate the firm's market presence; ensure consistency of brand and ... Oversee the design and execution of integrated marketing campaigns that drive awareness, engagement ...
The VP of Marketing will elevate the firm's market presence; ensure consistency of brand and ... Oversee the design and execution of integrated marketing campaigns that drive awareness, engagement ...
Vice-President, Marketing and Communications Category: Leadership and Management Roles Main ... Lead integrated go-to-market activity spanning campaigns, digital, events, account and deal-based ...
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Vice President (VP) of Marketing The VP of Marketing will serve as the firm's senior-most marketing ... Oversee the design and execution of integrated marketing campaigns that drive awareness, engagement ...
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Assistant to the Vice President, Communications
Washington, DC · On-site
$55K - $60K/yr
Command Center Integration: Participate in all Command Center meetings to ensure communications alignment. Provide administrative support as needed and brief the Vice President on key updates and ...
Assistant to the Vice President, Communications
Washington, DC · On-site
$55K - $60K/yr
Command Center Integration: Participate in all Command Center meetings to ensure communications alignment. Provide administrative support as needed and brief the Vice President on key updates and ...
Assistant to the Vice President, Communications
Washington, DC · On-site
$55K - $60K/yr
Command Center Integration: Participate in all Command Center meetings to ensure communications alignment. Provide administrative support as needed and brief the Vice President on key updates and ...
Assistant to the Vice President, Communications
Washington, DC · On-site
$55K - $60K/yr
Command Center Integration: Participate in all Command Center meetings to ensure communications alignment. Provide administrative support as needed and brief the Vice President on key updates and ...
Vice President Integration information
See Reston, VA salary details
$45.3K - $67.4K
1% of jobs
$67.4K - $89.5K
5% of jobs
$89.5K - $111.6K
14% of jobs
$117.8K is the 25th percentile. Wages below this are outliers.
$111.6K - $133.8K
18% of jobs
The median wage is $147.9K / yr.
$133.8K - $155.9K
19% of jobs
$155.9K - $178K
14% of jobs
$187.4K is the 75th percentile. Wages above this are outliers.
$178K - $200.2K
11% of jobs
$200.2K - $222.3K
8% of jobs
$222.3K - $244.4K
4% of jobs
$244.4K - $266.6K
4% of jobs
$266.6K - $288.7K
2% of jobs
$45.3K
$163.9K
$288.7K
How much do vice president integration jobs pay per year?
Is SVP a high level position?
What is the highest paid VP position?
What does a Vice President of Integration do?
What are the key skills and qualifications needed to thrive as a Vice President of Integration, and why are they important?
How much does a VP of mergers and acquisitions make?
What are some common challenges faced by a Vice President of Integration during post-merger activities?
What is the difference between Vice President Integration vs Director of Integration?
| Aspect | Vice President Integration | Director of Integration |
|---|---|---|
| Responsibilities | Strategic oversight, cross-departmental integration, executive decision-making | Project management, team leadership, operational execution |
| Required Credentials | Bachelor's/Master's degree, extensive experience in integration or related fields, leadership skills | Bachelor's degree, relevant experience, technical knowledge |
| Work Environment | Executive-level, strategic planning, collaboration with C-suite | Operational, project-focused, team management |
The Vice President Integration typically handles strategic, high-level integration initiatives across the organization, working closely with executive leadership. The Director of Integration focuses more on managing specific projects and teams to implement integration plans. Both roles require relevant experience and collaboration skills, but the VP role emphasizes strategic oversight and decision-making, while the Director role concentrates on execution and operational management.
What does a VP of integrations do?

Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Re-posted 27 days ago
Marriott International rating
6.4
Based on 1,173 frontline employees who took The Breakroom Quiz
51st of 106 rated hotels
Job description
JOB SUMMARY
Marriott International is entering a new chapter of growth and evolution. The Vice President, Integrated Marketing & Creative Strategy leads the vision, creative strategy, and execution of 360 integrated marketing across the company's global travel portfolio. This role is responsible for uniting portfolio, brand, loyalty, product, partnerships, and performance into cohesive, high-impact marketing that inspires travel, deepens customer relationships, and drives measurable enterprise growth.
This leader oversees integrated marketing and creative strategy across brands, loyalty, cobranded credit cards, mobile app, enterprise partnerships, and experience partnerships rooted in consumer passions including food & beverage, sports, music, wellness, and outdoor. The VP works with the internal and external creative agency to build creative frameworks, and creative campaigns that ensure every campaign, message, and experience works together across the customer journey. As a core brand steward, the VP ensures clear, cohesive brand architecture and storytelling across every touchpoint, creating global consistency, clarity, and differentiation across the entire ecosystem while enabling meaningful relevance in local markets around the world.
What Success Looks Like
- A clear, cohesive brand architecture and storytelling framework that amplifies the strength of the Marriott Bonvoy platform, bringing portfolio, brand, product, loyalty, credit card, and partnerships together seamlessly across all platforms and touchpoints.
- Creative campaigns that are consistently break through, grounded in sharp strategy, informed by media, culturally relevant, and built to deliver meaningful impact at scale.
- Deepen productive collaboration across global and continent teams, building on today's strong relationships to unlock even greater alignment and shared momentum.
- A fully integrated approach across strategy, creative, editorial, partnerships, loyalty, card, product and omnichannel, enabling teams to move with clarity, speed, and unity.
- Greater creative and cultural impact across the portfolio, strengthening brand equity and deepening customer engagement.
- Continued gains in brand health and marketing effectiveness, with improved efficiency and ROI that reflect smarter, more connected ways of working.
- A tightly connected global marketing organization, operating as one team, leveraging collective strengths, shared insights, and a unified vision to drive enterprise growth.
CANDIDATE PROFILE
Education and Experience Required
- 4-year degree from an accredited university in Business Administration, Marketing & Communications, or related major.
- 12+ years of experience in integrated marketing, brand, or creative strategy for consumer-facing brands.
- Demonstrated success building global creative platforms and frameworks that scale while enabling local relevance.
- Demonstrated experience leading brand architecture, brand governance, and creative strategy across complex portfolios.
- Strong experience partnering with internal and external creative, editorial, and omnichannel/media teams.
- Ability to translate media and channel strategy into effective creative direction.
- Strong creative judgment paired with strategic, analytical, and operational rigor.
- Ability to influence across matrixed organizations.
CORE WORK ACTIVITIES
Integrated Marketing Strategy
- Define and lead 360 integrated marketing strategies across the portfolio, aligning brand storytelling with customer and commercial objectives.
- Orchestrate integrated campaigns across brands, performance, CRM, digital, mobile, partnerships, and experiential channels.
- Translate enterprise and regional priorities and insights into clear, actionable integrated marketing plans and briefs.
- Manage the interagency briefing process across internal/external creative agencies, paid and owned media, PR, social, experiential.
Global Creative Frameworks & Portfolio Campaigns
- Lead the development and activation of global creative frameworks and portfolio-level campaigns, rooted in clearly defined demand spaces that drive consistency, scale, and impact across continents.
- Ensure global campaigns establish a strong, consistent brand foundation while providing flexible toolkits and guardrails that enable hyper-localized execution to meet regional and market-specific needs.
- Partner with regional teams to balance global brand consistency with cultural relevance, customer insight, and local business objectives.
- Lead the Global Creative Council to align creative discussions and provide a forum for all continents and marketing leads to co-create and provide input into global portfolio campaigns.
- Lead annual and seasonal global creative campaigns and frameworks across the enterprise.
Brand Architecture, Creative Strategy & Editorial Partnership
- Drive clear, cohesive brand architecture across all brands, platforms, and customer touchpoints, ensuring clarity of roles, hierarchy, and expression.
- Serve as a steward of the brand, ensuring brand elements, narratives, and frameworks are continuously updated, enhanced, and clearly communicated across the organization.
- Lead end-to-end creative strategy in close partnership with the VP of Editorial & Content, and VP of Brand Creative, ensuring global brand consistency and cohesive storytelling across all brand platforms.
- Ensure creative expression balances global consistency with platform, audience, and market relevance.
Omnichannel Alignment & Media-Informed Briefing
- Partner closely with the VP of Omnichannel to align integrated marketing and creative strategy with paid media and owned-channel commitments, platforms, and tools.
- Ensure creative briefs are informed by media strategy and channel capabilities, enabling campaigns to deliver against both brand and business objectives.
- Foster strong collaboration between creative, media, and channel teams so ideas are designed to perform across the ecosystem.
Loyalty, Credit Card & App Marketing
- Ensure the portfolio campaigns, integrate and support the Bonvoy loyalty program, driving acquisition, engagement, and lifetime value.
- Support cobranded credit card marketing, aligning value propositions, lifecycle communications, and partner activations.
- Partner with product and growth teams to position the mobile app as a core engagement, personalization, and conversion platform, integrating into campaigns in a way to drive meaningful growth.
Enterprise & Experience Partnerships Marketing
- Partner closely with the Global Partnerships team to support the 360 integrated marketing and creative strategy execution for all enterprise and experience partnerships, ensuring cohesive storytelling and seamless execution.
- Manage LTO, partner campaigns, and 360 integrated campaigns across all enterprise partners including United, Starbucks, Hertz, BetMGM, Eat Around Town.
- Manage creative strategy, campaigns and 360 integrated campaigns across all experience partnerships and consumer passion platforms - food & beverage, sports, music, wellness, and outdoor - creating distinctive, experience-led brand moments.
- Ensure partnership marketing is strategically aligned with the Marriott Bonvoy creative platform and framework and integrated across all portfolio campaigns.
Planning, Measurement & Optimization
- Collaborate on annual planning and campaign prioritization to maximize impact and efficiency.
- Establish KPIs and measurement frameworks across brand health, engagement, loyalty, and performance.
- Partner with the data and analytics to use insights to continuously optimize messaging, creative, and channel mix.
Leadership & Collaboration
- Lead, mentor, and develop high-performing teams across integrated marketing and creative strategy.
- Align cross-functional teams, including brand, editorial, creative, omnichannel, loyalty, product, partnerships, and continent marketing leaders, around shared objectives and clear ways of working.
- Elevate marketing as a strategic growth engine through influence, clarity, and collaboration.
At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated.Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
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