... digital content creator and strategist to support marketing programs through digital channel ... user engagement, adoption and digital sales of Alabama Power products · Monitor email, drip ...
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... digital content creator and strategist to support marketing programs through digital channel ... user engagement, adoption and digital sales of Alabama Power products · Monitor email, drip ...
User Generated Content Creator information
See Birmingham, AL salary details
$24.11 - $30.95
9% of jobs
$37.18 is the 25th percentile. Wages below this are outliers.
$30.95 - $37.79
18% of jobs
$37.79 - $44.63
13% of jobs
The median wage is $51.47 / hr.
$44.63 - $51.47
11% of jobs
$51.47 - $58.31
15% of jobs
$58.31 - $65.15
6% of jobs
$71.13 is the 75th percentile. Wages above this are outliers.
$65.15 - $71.99
4% of jobs
$71.99 - $78.83
11% of jobs
$78.83 - $85.67
3% of jobs
$85.67 - $92.51
5% of jobs
$92.51 - $99.35
5% of jobs
$24
$56
$99
How much do user generated content creator jobs pay per hour?
As of Aug 6, 2026, the average hourly pay for user generated content creator in Birmingham, AL is $56.50, according to ZipRecruiter salary data. Most workers in this role earn between $37.64 and $72.12 per hour, depending on experience, location, and employer.
What are the key skills and qualifications needed to thrive as a user generated content creator?
To thrive as a User Generated Content Creator, you need strong storytelling abilities, creativity, and a solid understanding of digital platforms, typically supported by experience in content creation or digital marketing. Familiarity with video and photo editing tools (such as Adobe Creative Suite or Canva) and knowledge of major social media platforms are essential. Excellent communication, adaptability, and audience engagement skills help creators stand out in a competitive landscape. These skills are crucial for producing authentic, high-quality content that resonates with audiences and drives engagement for brands or communities.
What is a user generated content creator?
A User Generated Content (UGC) Creator is someone who produces original content—such as videos, photos, reviews, or social media posts—about a brand, product, or service, typically as a consumer rather than a traditional influencer. UGC Creators are often hired by companies to make authentic, relatable content that resonates with their target audience. Unlike influencers, UGC Creators focus on storytelling and real-life experiences rather than growing a large personal following. Their content is used by brands in marketing campaigns to build trust and increase engagement. UGC is highly valued because it appears more genuine and trustworthy to potential customers.
What is the difference between User Generated Content Creator vs Content Writer?
| Aspect | User Generated Content Creator | Content Writer |
|---|---|---|
| Credentials | May not require formal credentials; focus on creativity and social media skills | Often holds a degree in journalism, communications, or related fields |
| Work Environment | Primarily online, social media platforms, and user communities | Typically in offices or remote, producing articles, blogs, or marketing content |
| Employer & Industry | Brands, social media companies, marketing agencies | Media outlets, marketing firms, corporate communications |
| Search & Comparison Intent | Looking for content creation on social platforms, user engagement | Focused on professional writing, SEO, and content strategy |
The main difference is that User Generated Content Creators produce content from user perspectives mainly for social media, while Content Writers create polished, professional content for various media outlets. Both roles require strong communication skills but differ in environment and credentials.
How do user generated content creators typically collaborate with marketing and product teams?
User Generated Content Creators often work closely with marketing and product teams to align their content with brand goals and messaging. They may participate in brainstorming sessions, receive briefs outlining campaign objectives, and provide feedback on what resonates with audiences. Regular communication ensures that their content supports product launches, promotions, and community engagement strategies. This collaborative structure helps creators stay informed about upcoming initiatives and produce relevant, impactful content.
What are popular job titles related to User Generated Content Creator jobs in Birmingham, AL? For User Generated Content Creator jobs in Birmingham, AL, the most frequently searched job titles are:
What job categories do people searching User Generated Content Creator jobs in Birmingham, AL look for? The top searched job categories for User Generated Content Creator jobs in Birmingham, AL are:
What cities near Birmingham, AL are hiring for User Generated Content Creator jobs? Cities near Birmingham, AL with the most User Generated Content Creator job openings:
Job description
HI,
Hope you're doing well
This is Pankaj from 4P Consulting please see below job description
Job Title :: Digital Strategy 2
Location :: Birmingham, AL (Onsite)
Contract :: 3-Months
Skills and Responsibilities
Digital Strategist – Supplemental Worker
Description
· Alabama Power is looking for an experienced digital content creator and strategist to support marketing programs through digital channel orchestration, including content development, project management and hands-on platform work.
· We are seeking someone with the discipline to reliably create interesting and compelling B2C and B2B content on deadline, the drive to support campaigns from concept to delivery, and a keen eye to develop content and messages that drive results.
· The successful candidate will create a variety of marketing assets – including online copy, email, blog, and social media content - to acquire new leads, educate customers, win new business, up-sell and cross-sell solutions, and earn loyalty from customers.
· The candidate must have demonstrated success in creating professional, compelling marketing content, specifically for web and email.
Major Job Responsibilities Include:
· Create messaging and content that will drive adoption and usage of Alabama Power’s growing number of products and services.
· Work with the marketing team to come up with ideas for compelling content to support growth and lead-gen programs to feed our sales team prospects.
· Participate in content and creative development to drive user engagement, adoption and digital sales of Alabama Power products
· Monitor email, drip campaign, and SEO/SMO performance, then assess, make recommendations for optimization, and implement improvements
· Function as a subject matter expert on email and text communication content performance and cadences
· Create A/B tests for digital content when deemed necessary All content and digital strategy requests related to achieving the goals of Alabama Power
Candidates with the following qualifications are encouraged to apply:
Education
· Bachelors Degree
Experience
· 3 years of experience in content marketing, communications or related field SEO optimization across all content, including keyword targeting, interlinking and general best practices
· Creating email templates, segments and landing pages with embedded forms in a marketing automation platforms a plus
Knowledge, Skills and Abilities
· Strong project management skills and experience managing multiple complex deliverables under tight deadlines
· Ability to craft messages appropriate for different media and apply them in a marketing automation platform
· Solid track record for creating compelling messages for different verticals and target audiences
· Familiarity with effective content distribution methods and experience using content management tools and programs
· Excellent written and verbal communication skills, as well as presentation skills, with a deep understanding of how to create content that tells a story using words, images and video
· Penchant for accuracy and details
Thanks and Regards
Sr. Talent Acquisition Specialist
Pankaj Mishra
Pankaj.Mishra@4pconsultinginc.com
+1 205-756-4834
About 4P Consulting
Sourced by ZipRecruiter
Industry
Industrial automation equipment manufacturing
Company size
1 - 10 Employees
Headquarters location
Marietta, GA, US