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Toy Representative Jobs in California (NOW HIRING)

Toy Sales Representative

Pico Rivera, CA ยท On-site

$60K - $70K/yr

Company Description Full Time, On-Site Salary: $60,000 ~ 70,000 DOE We are seeking a motivated and customer-focused Toy Sales Representative to support the growth of our toy business by managing ...

Sales Representative About Us We're a growing character IP and plush toy company creating products that bring characters to life through creativity, storytelling, and meaningful collaborations. From ...

Product Engineer

Los Angeles, CA ยท On-site

$90K - $96K/yr

Known for our trailblazing toy design, development and manufacturing, and strong commitment to the ... Regular, predictable attendance is required The physical demands described here are representative ...

Known for our trailblazing toy design, development and manufacturing, and strong commitment to the ... Regular, predictable attendance is required The physical demands described here are representative ...

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Toy Representative information

What is a toy representative?

Toy Representatives are professionals who promote and sell toys to retailers, wholesalers, and sometimes directly to consumers. They typically work for toy manufacturers or distributors and are responsible for showcasing new products, negotiating sales agreements, and maintaining relationships with clients. Their role often involves attending trade shows, providing product demonstrations, and keeping up-to-date with industry trends to effectively market their company's products. Successful Toy Representatives combine sales skills with a deep knowledge of toys and the current market. Their work helps ensure that the latest toys reach stores and ultimately, children and families.

What are the key skills and qualifications needed to thrive as a toy representative?

To excel as a Toy Representative, you need strong sales skills, product knowledge, and typically a background in marketing or business. Familiarity with CRM software, inventory management systems, and point-of-sale technologies is often required. Outstanding interpersonal communication, negotiation, and relationship-building abilities help you connect with clients and understand market needs. These competencies are crucial for effectively promoting products, building customer loyalty, and driving sales in a competitive retail environment.

What are some common challenges toy representatives face when introducing new products to retailers?

Toy Representatives often encounter challenges such as competing with established brands, navigating seasonal buying patterns, and meeting varying retailer requirements. Building trust with store buyers and effectively demonstrating the value and uniqueness of new toys are essential for success. Additionally, staying updated on industry trends and maintaining strong relationships with both manufacturers and retailers helps overcome these obstacles and facilitates successful product placement.

What is the difference between Toy Representative vs Toy Sales Associate?

AspectToy RepresentativeToy Sales Associate
Required CredentialsHigh school diploma; experience in toy industry helpfulHigh school diploma; customer service skills
Work EnvironmentTrade shows, toy company offices, promotional eventsRetail stores, toy shops, department stores
Employer & Industry UsageToy manufacturers, distributors, promotional agenciesRetail stores, toy retailers, malls
Common Search & ComparisonFocuses on industry promotion and representationFocuses on direct sales to consumers

While both roles involve working with toys, a Toy Representative primarily promotes and represents toy brands at events and trade shows, whereas a Toy Sales Associate interacts directly with customers in retail settings to sell toys. The roles differ in work environment, responsibilities, and employer types, but both require good communication skills and knowledge of toys.

What are popular job titles related to Toy Representative jobs in California?

For Toy Representative jobs in California, the most frequently searched job titles are:

What job categories do people searching Toy Representative jobs in California look for?

The top searched job categories for Toy Representative jobs in California are:

Infographic showing various Toy Representative job openings in California as of August 2026, with employment types broken down into 90% Full Time, and 10% Part Time. Highlights an 100% In-person job distribution.

Toy Sales Representative

SBT Global, Inc.

Pico Rivera, CA โ€ข On-site

$60K - $70K/yr

Full-time

Posted 25 days ago


Job description

Company Description
Full Time, On-Site
Salary: $60,000 ~ 70,000 DOE
We are seeking a motivated and customer-focused Toy Sales Representative to support the growth of our toy business by managing retail accounts, developing new business opportunities, and building strong customer relationships. This role works closely with the Sales, Marketing, and Production teams to ensure excellent customer service and successful execution of sales initiatives.
This is an excellent opportunity for new graduates or candidates with 1-3 years of sales experience. Prior toy industry experience is not required.
Job Description
Account Management
  • Build and maintain strong relationships with wholesale and retail customers.
  • Serve as the primary point of contact for customer inquiries and provide ongoing account support.
  • Ensure customer satisfaction by responding promptly to inquiries, resolving issues, and following up on sales opportunities.
  • Maintain accurate customer records, sales documentation, and account information.

Business Development
  • Identify and pursue new business opportunities to expand the customer base.
  • Research prospective customers and establish relationships with new wholesale and retail partners.
  • Support the growth of existing customer accounts by identifying upselling and expansion opportunities.
  • Represent the company at trade shows, buyer meetings, and industry events to promote products and generate new business.

Sales Operations & Order Management
  • Prepare quotations, pricing sheets, product catalogs, line sheets, presentations, and other sales materials.
  • Process purchase orders, invoices, and other sales-related documentation.
  • Coordinate customer orders, inventory availability, shipping, and delivery schedules with internal teams.
  • Manage product sample requests and shipments to customers and prospects.
  • Provide administrative and operational support to ensure efficient sales processes.

Sales Analysis & Market Research
  • Analyze sales data and prepare reports to monitor sales performance and identify growth opportunities.
  • Research market trends, customer preferences, and competitor activities.
  • Provide insights and recommendations to support sales strategies and business growth.

Cross-Functional Collaboration
  • Collaborate closely with Product Development, Warehouse, Operations, Marketing, and other internal teams to ensure seamless order fulfillment and customer satisfaction.
  • Support product launches, promotional activities, and sales enablement initiatives.
  • Coordinate across departments to improve operational efficiency and enhance the overall customer experience.

Qualifications
Required
  • Bachelor's degree in Business, Marketing, Communications, or a related field.
  • New graduates or candidates with 1-3 years of professional experience are encouraged to apply.
  • Strong communication and interpersonal skills.
  • Excellent organizational and time management abilities.
  • Basic proficiency in Microsoft Office, particularly Excel, Word, and PowerPoint.
  • Ability to work independently as well as collaboratively in a team environment.

Preferred
  • Previous experience in sales, account management, customer service, or business development.
  • Experience working with retail customers or consumer products.
  • Interest in the toy, consumer goods, or retail industry.

Additional Information
All your information will be kept confidential according to EEO guidelines.