Tourism Development Officer Jobs in Utah (NOW HIRING)

Not Your Typical CFO Job.
If you're looking for a Fortune 500 bureaucracy where your biggest challenge is debating depreciation schedules in endless meetings, this isn't it.
Southwest Adventure Tours (SWAT) is an intelligently-growing adventure travel company with influence and control over multiple entities. We operate guided tours, private adventures, multi-day expeditions, national park experiences, receptive tour services, and transportation services throughout the United States with a sprinkling of international work.
We're not looking for a CFO who simply closes books.
We're looking for a CFO who builds empires while capturing hearts.
This is a rare opportunity to join an executive leadership team that is actively scaling through:

• Organic growth
• Acquisitions
• Technology transformation
• Operational efficiency initiatives
• New tourism products
• Geographic expansion

You'll sit at the table where decisions are made.
You'll help determine where we invest, what we acquire, how we grow, and how we maximize profitability while maintaining an exceptional customer experience.
If words like acquisition modeling, cash flow optimization, KPI development, automation, business intelligence, and strategic growth get your heart rate up, keep reading.
About Southwest Adventure Tours
Our mission is simple:
Create unforgettable experiences while building a world-class travel company.
We're aggressively applying and growing within:

• AI
• Automation
• Business Intelligence
• Data-driven decision making
• Operational excellence
• Strategic acquisitions

We believe the future belongs to organizations that move faster, think smarter, and execute better than their competitors.
The Opportunity
The CFO will be a key member of the Executive Leadership Team and serve as the financial architect of Southwest Adventure Tours' next decade of growth (including several additional entities, as mentioned before).
This role goes far beyond accounting.
You will be responsible for:

• Strategic Financial Leadership
• Financial Operations
• Business Intelligence & Analytics
• Accounting Technology & Automation
• Mergers & Acquisitions
• Leadership

What Success Looks Like
Within your first 12 months, you will:

• Create executive dashboards that provide real-time visibility into company performance
• Improve forecasting accuracy across all departments
• Increase profitability through operational and financial improvements
• Streamline reporting and reduce manual processes
• Develop acquisition evaluation frameworks
• Improve cash management and capital planning
• Build stronger financial visibility across the organization
• Help position SWAT for significant long-term growth

Requirements
We're looking for a high-impact financial architect, not a traditional bean counter, to lead our next decade of explosive growth. If you're a seasoned strategist with 10+ years of experience who thrives on building systems, mastering automation, and translating complex data into operational wins, this is your arena. We need a business builder who craves influence, communicates effortlessly, and rejects the slow pace of corporate bureaucracy. Bring your expertise in M&A, your passion for scaling, and your "sparkling personality" to help us define the future of adventure travel.
You are not simply a finance professional. You are a business builder.
You have:
Required

• Bachelor's degree in Accounting, Finance, Economics, or related field
• 10+ years of progressive financial leadership experience
• Experience leading accounting and finance teams
• Advanced financial modeling skills
• Strong forecasting and budgeting experience
• Executive-level communication skills
• Experience partnering with CEOs, owners, or boards
• A sparkling personality

Strongly Preferred

• CPA
• MBA
• Experience in tourism, hospitality, transportation, logistics, travel, or service industries
• Multi-entity financial management experience
• Acquisition and integration experience
• Business intelligence/dashboard expertise
• AI and automation exposure
• Experience scaling growth companies

Benefits
Why Join SWAT?
Impact
You'll directly influence the future of a growing company.
Growth
Acquisitions, expansion, and strategic initiatives create enormous opportunities.
Leadership
You'll be a core member of the Executive Leadership Team.
Adventure
Your work helps create unforgettable experiences for travelers from around the world.
Innovation
We're very interested in technology, automation, AI, and operational excellence not for the sake of it, but because we truly believe it will help us achieve all that we're working to achieve.
Culture
We value:

• Accountability
• Ownership
• Continuous Improvement
• Servant Leadership
• Entrepreneurial Thinking
• Results

Compensation & Benefits

• Competitive Executive Salary
• Performance-Based Bonus Program
• Health Benefits
• Paid Time Off
• Travel Opportunities
• Professional Development
• Long-Term Incentive Opportunities
• Executive Leadership Participation
• Great people to work with

Ready to Build Something Extraordinary?
At Southwest Adventure Tours, we aren't just looking for someone to occupy a seat at the executive level; we are looking for a financial architect to help us build the table itself.
If you are a visionary leader driven by strategic growth, technological innovation, and the challenge of complex acquisitions, your expertise can create a lasting legacy with us.
Join Southwest Adventure Tours today and become a primary author of our future success.