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Threads Jobs in New York (NOW HIRING)

What You'll Do: * Design eyebrows through threading * Provide expert wax and sugaring services * Educate clients on the benefits of our services and post-care routines * Keep our salon clean ...

Red Thread My Account Openings >> Sales Representative Sales Representative Summary Title: Sales Representative ID: 1561 Department: Furniture Sales Location: Stamford, CT Description New Business ...

Red Thread My Account Openings >> Sales Representative Sales Representative Summary Title: Sales Representative ID: 1579 Department: Furniture Sales Location: Stamford, CT Description New Business ...

Enterprise Account Executive

New York, NY · On-site

$300K - $400K/yr

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine and is looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

AI Builder Advocate

New York, NY · On-site

$140K - $200K/yr

About Thread AI Thread AI is building the AI-native workflow orchestration engine for the enterprise. Our platform, Lemma, makes infrastructure simple, trustworthy, and verifiable for enterprises and ...

Applied AI Strategist

New York, NY · On-site

$145K - $200K/yr

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine and is looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

Thread AI Thread AI is focused on building an AI orchestration engine and is looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for enterprises and ...

Applied AI Engineer

New York, NY · On-site

$145K - $200K/yr

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

Software Engineer - Backend

New York, NY · On-site

$145K - $220K/yr

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

Software Engineer - Security

New York, NY · On-site

$145K - $200K/yr

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

Software Engineer - Frontend

New York, NY · On-site

$145K - $220K/yr

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

Applied Data Scientist

New York, NY · On-site

$160K - $200K/yr

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

Applied AI Designer

New York, NY · On-site

$135K - $200K/yr

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine and is looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

Product Marketing Lead

New York, NY · On-site

$168K/yr

Thread AI Thread AI is focused on building an AI-native workflow orchestration engine and is looking for dedicated individuals to join its growing team. Our goal is to make infrastructure simple for ...

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Showing results 1-20

Threads information

See New York salary details

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How much do threads jobs pay per hour?

As of Jul 6, 2026, the average hourly pay for threads in New York is $26.97, according to ZipRecruiter salary data. Most workers in this role earn between $22.88 and $30.53 per hour, depending on experience, location, and employer.

What are some common challenges faced by Threads engineers when scaling social networking features?

Threads engineers often encounter challenges related to ensuring seamless real-time communication and managing high volumes of user-generated content. As usage grows, maintaining low latency, data consistency, and robust privacy controls becomes increasingly complex. Collaborating closely with product managers, designers, and backend teams is essential to deliver new features while upholding platform reliability and user safety. Engineers also need to stay up-to-date with evolving industry standards for security and performance.

What are Threads jobs?

Threads jobs typically refer to roles related to Meta's Threads app, a text-based social media platform designed as a companion to Instagram. These jobs can include positions in software engineering, product management, marketing, content moderation, and customer support, all focused on developing, maintaining, and growing the Threads platform. Professionals in these roles work on improving user experience, developing new features, ensuring platform security, and engaging the Threads community. As the app continues to expand, job opportunities may also involve data analysis, community management, and strategic partnerships. Working on Threads usually requires familiarity with social media trends and Meta's technology stack.

What is the difference between Threads vs Content Writers?

AspectThreadsContent Writers
Required CredentialsBasic digital literacy, social media skillsWriting degrees, editing skills, SEO knowledge
Work EnvironmentSocial media platforms, onlineOffices, remote, freelance
Employer & Industry UsageSocial media companies, marketing teamsMedia outlets, marketing agencies, businesses
Search & Comparison IntentUnderstanding social media content creationWriting, editing, content strategy

Threads professionals focus on creating engaging social media content for platforms like Threads, requiring social media skills. Content Writers produce written content for various media, often with formal writing and SEO expertise. While both roles involve content creation, Threads specialists are more platform-specific, whereas Content Writers have broader writing responsibilities across media types.

What are the key skills and qualifications needed to thrive as a Threads (Meta) Social Media Manager, and why are they important?

To thrive as a Threads Social Media Manager, you need expertise in digital marketing, content creation, and social media strategy, often backed by a degree in marketing, communications, or related fields. Familiarity with Meta Business Suite, analytics tools, and scheduling platforms is crucial for planning and measuring campaign performance. Creativity, adaptability, and strong communication skills help you engage audiences and respond quickly to trends. These abilities are essential for building brand presence, growing engagement, and ensuring success on the dynamic Threads platform.
Infographic showing various Threads job openings in New York as of July 2026, with employment types broken down into 81% Full Time, 18% Part Time, and 1% Contract. Highlights an 97% Physical, and 3% Remote job distribution, with an average salary of $56,095 per year, or $27 per hour.
Global Head of Marketing, Instagram-Creators-Threads

Global Head of Marketing, Instagram-Creators-Threads

Instagram

New York, NY

$296K/yr

Full-time

Posted 28 days ago


Job description

Meta is looking for an experienced marketing leader with a passion for building global brands, managing complex product portfolios, and developing insights-driven marketing strategies that build affinity, engagement, and sustained growth across Instagram, Threads, and Creator Marketing.In this role, you will serve as the marketing leader across three distinct but interconnected products, each with different audiences, competitive dynamics, and growth stages. You will sit on the marketing leadership team, reporting to the Head of FOA Consumer and Creator Marketing, with a mandate to shape brand strategy, drive growth with critical audiences, architect brand campaigns and go-to-markets, and integrate AI into how the team works and markets.The ideal candidate brings foundational brand marketing depth, significant consumer technology experience, and a proven track record of leading large multi-disciplinary teams, influencing cross-functional partners at executive levels, and managing a portfolio of brands with competing priorities and distinct identities. You must have experience connecting business strategy, product strategy, and brand strategy, and translating insights into briefs that spark world-class creativity. You must have the conviction to build new models while delivering measurable impact against clear business outcomes.
Global Head of Marketing, Instagram-Creators-Threads Responsibilities:
  • Set the strategic vision across the full portfolio.
  • Lead brand strategy, marketing planning, and go-to-market execution for Instagram, Threads, and Creator Marketing.
  • Define how each brand is positioned, where they complement one another, and how to allocate resources across products at different maturity stages.
  • Shape brand evolution and competitive positioning & drive growth with critical audiences.
  • Own the marketing strategy for important audiences across the portfolio.
  • Build strategies grounded in cultural insight, data, and a deep understanding of audience dynamics across markets.
  • Build and scale the through-creator marketing model.
  • Shape Creator Marketing as a scalable marketing channel across Meta's Family of Apps, from influencer strategy and partnership programs to creator-led content that drives both brand and performance outcomes.
  • Integrate AI into marketing strategy and operations.
  • Embed AI into team workflows to drive step-change productivity gains and lead the team toward an AI-first operating model.
  • Influence product strategy and cross-functional priorities.
  • Partner with Product, Engineering, Data Science, Research, and Creative teams to inform product roadmaps, build effective go-to-market strategies, and deliver integrated marketing that connects to measurable business outcomes.
  • Build measurement frameworks and use data to drive decisions.
  • Define brand health architectures, set success metrics, build measurement systems for sustained marketing, and use data to shape investment strategy, optimize campaigns, and tell the business story to executive leadership.
  • Manage significant marketing investment.
  • Make resource allocation decisions across a multi-product portfolio, balancing short-term performance with long-term brand building, and demonstrating ROI to C-suite stakeholders.
  • Develop and lead a world-class marketing organization.
  • Lead, inspire, and grow a large, multi-disciplinary team spanning brand marketing, product marketing, creator marketing, and integrated campaigns.
  • Foster a culture of excellence, inclusion, intellectual rigor, and speed.
  • Represent the portfolio at the highest levels.
  • Present to executive leadership, including C-suite and CEO-level reviews, with clarity, conviction, and data.
  • Build influence and alignment across matrixed stakeholders.

Minimum Qualifications:
  • 12+ years of experience in brand marketing, product marketing, consumer products, and/or brand management, with brands and at companies with global scale
  • 10+years of experience with team leadership, cross-functional team leadership, or team management
  • Demonstrated track record of managing a multi-product or multi-brand portfolio with distinct brand identities and competing resource demands
  • Proven experience developing global strategy and delivering impactful marketing campaigns internationally, supported by data
  • Deep data fluency: proven experience building measurement frameworks, defining brand health metrics, and using data to shape both strategy and investment decisions
  • Experience building mass-market consumer-centric brands with demonstrated expertise in brand evolution or brand repositioning during periods of significant product or market change
  • Experience developing and executing large-scale integrated marketing campaigns (online/offline, social, digital, events), including both brand-building and acquisition marketing
  • Experience sitting on executive leadership teams, influencing company-level strategy, and presenting to C-suite and executive stakeholders
  • Experience partnering with product management, engineering, data science, research, creative, and other cross-functional teams to shape product roadmaps and drive business results
  • Experience managing significant marketing budgets and making portfolio-level resource allocation tradeoffs
  • Bachelor's Degree

Preferred Qualifications:
  • Experience leading consumer marketing for large-scale tech brands
  • Creator-economy expertise and experience marketing with and through creators
  • Incremental experience in product marketing and growth marketing
  • Experience leading marketing for products at different maturity stages simultaneously (established global brands, high-growth emerging products, brand transformations)

About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
$296,000/year to $356,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.