ZipRecruiter

Log In

1

Technical Sales Representative Jobs in Alberta (NOW HIRING)

CARLISLE COMPANIES

Job Summary The Technical Sales Representative is responsible for developing new business in the commercial space with GC's, builders, architects, installers, and 3rdparty consultants, distributors ...

FABCO PLASTICS WESTERN LIMITED

Be Seen First

Outside Sales

Calgary, AB · On-site

We're currently seeking a Technical Sales Representative to cover Calgary / Southern Alberta, portion of South East BC. In this position, you will be responsible for: * Outside sales within a defined ...

Wajax Limited

The Opportunity Tundra has an opening for an Inside Technical Sales, Measurement & Analytical role, based in Grande Prairie, AB . The successful candidate will be a technical applications ...

next page

Showing results 1-20

All JobsTechnical Sales Representative JobsTechnical Sales Representative Jobs in Alberta

Technical Sales Representative information

See Alberta salary details

$28K

$65.5K

$105K

How much do technical sales representative jobs pay per year?

As of Aug 28, 2026, the average yearly pay for technical sales representative in Alberta is $65,547.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $79,000.00 per year, depending on experience, location, and employer.

What is a technical sales representative?

A technical sales representative works for a company that specializes in technology-related products. Your job duties are to promote services the company offers and showcase tech products, both software or hardware. You are also responsible for reporting market findings to regional managers or your immediate superiors. As a technical sales representative, you don’t necessarily need formal education for qualifications, but some companies require it. You do need strong sales skills and must be knowledgeable about technology, and in particular, what your parent company offers. You need to be able to explain complex concepts in simple terms to users. If you have prior sales experience, it helps to further your career.

What does a technical sales representative do?

A Technical Sales Representative is responsible for selling complex technical products or services to businesses and organizations. They combine sales skills with technical knowledge to understand customer needs, explain the benefits of their products, and provide solutions to technical problems. These professionals often work closely with engineers and product specialists, conduct product demonstrations, and provide after-sales support. Their role may also involve identifying new business opportunities, negotiating contracts, and maintaining strong customer relationships.

What skills and qualifications are needed to thrive as a technical sales representative?

To thrive as a Technical Sales Representative, you need a solid understanding of your industry’s products or services, strong sales acumen, and usually a relevant degree in business, engineering, or a related field. Familiarity with CRM software, sales enablement tools, and technical product demos is crucial for daily operations. Outstanding interpersonal skills, persuasive communication, and the ability to build lasting client relationships help you excel in this role. These skills are vital for effectively translating complex technical information into value propositions that drive sales and foster customer loyalty.

How does a technical sales representative balance technical expertise with sales skills when engaging with clients?

A Technical Sales Representative must bridge the gap between technical product knowledge and persuasive sales techniques. This involves understanding clients' business needs and translating complex technical features into clear, compelling value propositions. Daily responsibilities often include collaborating with engineering teams to stay up-to-date on product developments, conducting product demonstrations, and addressing technical questions from prospective clients. Balancing these tasks requires strong communication skills, continuous learning, and the ability to build trust with both technical and non-technical stakeholders.

What is the difference between Technical Sales Representative vs Sales Engineer?

AspectTechnical Sales RepresentativeSales Engineer
Required CredentialsTypically a bachelor's degree in engineering, technology, or related field; sales experienceOften requires engineering or technical degree; sales training beneficial
Work EnvironmentCustomer-facing, field visits, office-based sales meetingsTechnical presentations, client consultations, product demonstrations
Employer & Industry UsageManufacturers, tech firms, industrial equipment companiesEngineering firms, manufacturing, high-tech industries
Common Search & ComparisonOften compared for technical knowledge and sales skillsFocuses more on technical expertise and solution design

Both roles involve technical knowledge and sales skills, but Technical Sales Representatives typically focus on customer relationships and sales processes, while Sales Engineers emphasize technical consulting and solution customization. The roles often overlap, but the main difference lies in their primary focus: sales versus technical consulting.

Does technical sales representative pay well?

Technical sales representatives typically earn a competitive salary that includes a base pay plus commissions or bonuses based on sales performance. The median annual salary in this role often ranges from $60,000 to $100,000, with higher earnings possible for those with specialized technical knowledge or extensive experience. Compensation can vary depending on industry, location, and individual performance.
More about Technical Sales Representative jobs

What cities in Alberta are hiring for Technical Sales Representative jobs?

Cities in Alberta with the most Technical Sales Representative job openings:

Technical Sales Representative jobs near you
Infographic showing various Technical Sales Representative job openings in Alberta as of August 2026, with employment types broken down into 100% Full Time. Highlights an 67% In-person, and 33% Remote job distribution, with an average salary of $65,547 per year, or $31.5 per hour.

Technical Sales Representative

Master Flo Valve Inc

Grande Prairie, AB

Full-time

Medical, Dental, Vision

Re-posted 7 days ago

Job description

 

Master Flo Valve Inc. is currently seeking a full-time permanent Technical Sales Representative to work in the Peace Country Region of Alberta.

 

The Technical Sales Representative is responsible for delivering technical sales support, business development, and customer relationship management for Master Flo and Stream-Flo products. The role focuses on revenue growth, market expansion, and providing product expertise.

Responsibilities:

  • Develop deep product and market knowledge.
  • Pursue new business opportunities and support sales targets.
  • Conduct customer visits, sales calls, presentations, and followups.
  • Provide technical support and product training.
  • Maintain accurate account information and weekly reports.
  • Represent the company at industry events and trade shows.
  • Collaborate with internal teams to support customer needs.
  • Assist with annual fiscal year budgeting, including revenue planning for assigned accounts and territories.
  • Provide market-based projections and anticipated sales volumes for corporate budgeting.
  • Support corporate policies including HSE, Quality, and HR standards.

Qualifications:

  • Relevant technical education or equivalent experience.
  • Strong knowledge of hydraulics, pneumatics, and control valves.
  • Excellent communication and presentation skills.
  • Strong organizational abilities and attention to detail.
  • Ability to work independently in a resultsoriented environment.
  • Proficiency with Microsoft Office.
  • H2S Alive certification.
  • Valid Alberta Driver’s Licence.

Working Conditions:

  • Extensive travel with overnight stays required.
  • Ability to work under pressure and meet deadlines.
  • Must meet site access requirements including drug and alcohol compliance.

What Master Flo offers YOU:

  • Competitive compensation package, including a RRSP match program, profit sharing program, dental care, vision care, and extended health care
  • Job security: have peace of mind working for a stable company that has been in business for over 45 years!
  • The chance to work for a global leader while enjoying the benefits of a privately-owned business
  • The opportunity to play a key role in helping the world's leading energy producers meet their most challenging flow management requirements

At Master Flo Valve we do not use AI in our screening process. Our team personally reviews each application to ensure a fair and individualized assessment.

We thank all applicants for their interest, however only those candidates identified for further consideration will be contacted. #MFV #LI-TB1

Internal Candidates - please apply by logging in to UltiPro.

External Candidates - please apply with the Apply Now button.

Apply