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Tech Sales Development Representative Jobs in California

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Tech Sales Development Representative information

See California salary details

$28.1K

$54.3K

$87.8K

How much do tech sales development representative jobs pay per year?

As of Jul 17, 2026, the average yearly pay for tech sales development representative in California is $54,297.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,400.00 and $60,200.00 per year, depending on experience, location, and employer.

What is the difference between Tech Sales Development Representative vs Tech Account Executive?

AspectTech Sales Development RepresentativeTech Account Executive
Primary RoleGenerate leads, qualify prospects, set appointmentsClose deals, manage client accounts, upsell
Required SkillsProspecting, communication, lead qualificationNegotiation, relationship management, closing skills
Work EnvironmentInside sales, cold outreach, lead generationClient meetings, sales presentations, negotiations
Typical MetricsNumber of qualified leads, appointments setSales closed, revenue generated, client retention

The Tech Sales Development Representative focuses on prospecting and qualifying leads to generate sales opportunities, while the Tech Account Executive handles closing deals and managing client relationships. Both roles require strong communication skills, but the SDR is more outbound and lead-focused, whereas the Account Executive is more client-facing and revenue-driven.

How much do tech sales reps make?

Tech sales development representatives typically earn a base salary ranging from $50,000 to $70,000 annually, with total compensation often reaching $80,000 to $120,000 including commissions and bonuses. Earnings can vary based on experience, location, and performance, with successful reps earning higher commissions for meeting or exceeding sales targets.

Is SDR an entry level position?

Yes, a Sales Development Representative (SDR) is typically an entry-level role in sales, often suitable for candidates with little to no prior experience. It usually involves developing leads, qualifying prospects, and using CRM tools, making it accessible for those starting their sales careers.

What jobs pay $10,000 a week?

In the context of a Tech Sales Development Representative role, earning $10,000 a week typically requires high-level sales positions, such as enterprise software sales or SaaS account executives, often with commission structures and performance bonuses. These roles usually demand strong sales skills, industry experience, and sometimes certifications, and they can be highly lucrative for top performers. Most positions with such earnings are commission-based and involve managing large accounts or complex sales cycles.

What is a Tech Sales Development Representative?

A Tech Sales Development Representative (SDR) is a professional responsible for identifying and qualifying potential customers for technology products or services. Their main role is to reach out to leads, initiate conversations, and schedule meetings or demos for the sales team. SDRs typically use phone calls, emails, and social media to connect with prospects, focusing on generating interest and building a pipeline of sales opportunities. They play a crucial role in the early stages of the sales process, helping companies grow their customer base and achieve revenue targets.

How does a Tech Sales Development Representative typically collaborate with account executives and the marketing team?

As a Tech Sales Development Representative (SDR), you will frequently work alongside account executives to qualify leads and ensure a smooth transition of prospects through the sales pipeline. Collaboration with the marketing team is also key, as you'll provide feedback on lead quality, campaign effectiveness, and customer pain points. Regular meetings and shared tools (like CRM systems) help facilitate communication, align goals, and optimize outreach strategies. This team-oriented environment fosters learning and helps SDRs gain exposure to broader sales and marketing processes, which can be beneficial for career growth within the organization.

What are the key skills and qualifications needed to thrive as a Tech Sales Development Representative, and why are they important?

To thrive as a Tech Sales Development Representative, you need strong communication skills, a foundational understanding of sales principles, and familiarity with the technology industry, often supported by a bachelor's degree or relevant experience. Proficiency with CRM tools like Salesforce, sales automation platforms, and lead generation systems is typically required. Outstanding soft skills include resilience, active listening, and a results-driven mindset to effectively engage prospects and handle rejection. These skills are crucial for building pipelines, nurturing leads, and driving revenue growth in a fast-paced tech sales environment.
What cities in California are hiring for Tech Sales Development Representative jobs? Cities in California with the most Tech Sales Development Representative job openings:
Tech Sales Development Representative jobs near you

Production Print Sales Development Representative

FlexTG

Sacramento, CA

$45K - $55K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 24 days ago

Job description

Production Print Sales Development Representative (SDR/BDR)
Pay Range: $45,000–$55,000 base salary + commission opportunity

Must-Have Requirements (Please review before applying)

  • 1–3 years of experience in Sales Development, BDR, Inside Sales, or Lead Generation (technology sales preferred)
  • Proven ability to generate leads, build pipeline, and meet/exceed activity goals
  • Strong interest in consultative B2B sales and solution selling
  • Excellent communication skills (written, verbal, and presentation)
  • Must be 21+ with a valid driver’s license and clean driving record
  • Ability to successfully pass a background check and drug screening as a condition of employment

Join FlexTG – Where Your Sales Career Takes Off
At FlexTG, we transform the way businesses manage their print environments. As a brand-neutral leader with a nationwide footprint, we deliver tailored managed print services powered by proprietary technology—helping clients streamline operations, reduce costs, and stay ahead.

We’re looking for a driven, curious, and motivated Sales Development Representative to help fuel our growing Production Print business. This is a high-visibility role with direct exposure to leadership and a clear path into advanced sales positions.

What You’ll Do

  • Identify, research, and engage targeted accounts within the Production Print market
  • Conduct discovery calls to uncover customer needs, workflows, and print environments
  • Build and maintain a strong pipeline through outbound prospecting and inbound follow-up
  • Qualify opportunities and document key requirements for Sales teams
  • Support site surveys, data gathering, and early-stage business analysis
  • Position FlexTG’s production hardware, software, and workflow solutions as strategic value
  • Partner closely with Account Executives and Production Specialists to transition qualified opportunities
  • Educate prospects on industry trends and best practices
  • Maintain accurate CRM updates, activity tracking, and pipeline visibility

What We’re Looking For

  • Bachelor’s degree or equivalent experience
  • Strong organizational skills and proficiency with Microsoft Office
  • Technical curiosity and ability to learn complex solutions
  • Self-starter who thrives in a fast-paced, goal-driven environment
  • Coachable, resilient, and motivated to grow within a sales career

What We Offer

  • Base salary + uncapped commission potential
  • Full benefits including Medical, Dental, and Vision
  • Paid time off, sick time, and company holidays
  • 401(k) with company match
  • Clear career growth path into Account Executive or Production Sales roles
  • A collaborative, high-energy culture that invests in your success

FlexTG provides equal employment opportunities to all employees and applicants for employment.  The Company prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, national origin or ancestry, citizenship or immigration status, physical or mental disability, genetic information (including testing and characteristics), pregnancy (including childbirth, lactation and related medical conditions), protected veteran status, uniformed servicemember status, or any other characteristic protected by federal, state or local laws.  This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, benefits, leaves of absence, compensation, and training.

Start Building Your Sales Career
If you’re hungry to learn, excited about technology sales, and ready to play a key role in building pipeline and driving growth—we’d love to connect with you.

Apply