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Tagging Jobs in Dallas, TX (NOW HIRING)

We are looking for an individual with knowledge and experience in site tagging and analytics technologies to drive business value and improve measurement and analytic capabilities! Analytics ...

We are looking for an individual with knowledge and experience in site tagging and analytics technologies to drive business value and improve measurement and analytic capabilities! Analytics ...

The ideal candidate will have strong experience with data tagging, data governance, data classification, data lifecycle management, and data security controls. Experience supporting DoW and/or DoW ...

... tagging solutions * 5+ years building and managing a tagging data layer * 5+ Hands-on management and administration of complex Adobe Analytics implementations * 5+ years debugging web & mobile tag ...

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Tagging information

See Dallas, TX salary details

$38.6K

$113.1K

$148.4K

How much do tagging jobs pay per year?

As of Aug 28, 2026, the average yearly pay for tagging in Dallas, TX is $113,089.00, according to ZipRecruiter salary data. Most workers in this role earn between $99,400.00 and $133,100.00 per year, depending on experience, location, and employer.

What is a tagging job?

Tagging jobs involve labeling or annotating data, such as images, videos, text, or audio, to help train artificial intelligence and machine learning models. Workers review content and apply relevant tags, categories, or descriptive labels according to specific guidelines. These roles are essential in industries like technology, healthcare, and e-commerce, where accurate data annotation improves the performance of automated systems. Tagging jobs can be performed remotely or on-site, and often require attention to detail and familiarity with the subject matter.

What are the key skills and qualifications needed to thrive as a tagging specialist?

To thrive as a Tagging Specialist, you need strong attention to detail, data organization skills, and familiarity with metadata standards, often supported by a background in information management or library science. Experience with content management systems (CMS), digital asset management (DAM) tools, and taxonomy software is typically required. Analytical thinking, consistency, and effective communication are important soft skills for accurately categorizing and collaborating with team members. These competencies ensure that digital assets are easily searchable and accessible, which is vital for efficient information retrieval and workflow processes.

What are some common challenges faced in a tagging role and how can they be managed effectively?

A common challenge in a tagging role is maintaining consistency and accuracy when labeling large volumes of data, especially when guidelines evolve or data is ambiguous. To manage this, taggers often rely on detailed documentation, regular team check-ins, and quality assurance reviews to clarify uncertainties and ensure uniformity. Collaborating closely with project leads and fellow taggers helps to resolve discrepancies and improve processes over time. Staying organized and proactively communicating questions can make the work more manageable and efficient.

What is the difference between Tagging vs Data Entry Clerk?

AspectTaggingData Entry Clerk
Required CredentialsBasic computer skills, sometimes specific software knowledgeHigh school diploma, proficiency in data management software
Work EnvironmentDigital, often remote or in tech companiesOffice settings, administrative environments
Industry UsageUsed in e-commerce, digital media, AI trainingUsed across various industries for record keeping
Common Search/ComparisonOften compared for digital content organizationCompared for administrative data management

Tagging involves labeling digital content for organization or AI training, requiring specific software skills. Data Entry Clerks focus on inputting and managing data in databases, often in office settings. While both roles involve data handling, tagging is more specialized for digital content, whereas data entry is broader and administrative.

What are popular job titles related to Tagging jobs in Dallas, TX?

For Tagging jobs in Dallas, TX, the most frequently searched job titles are:

What cities near Dallas, TX are hiring for Tagging jobs?

Cities near Dallas, TX with the most Tagging job openings:

Infographic showing various Tagging job openings in Dallas, TX as of August 2026, with employment types broken down into 80% Full Time, 16% Part Time, 3% Contract, and 1% Nights. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $113,089 per year, or $54.4 per hour.

Paid Search Media Tagging Manager, Paid Search Activation

Irving, TX • On-site


Citigroup, Inc.
Banking and Credit Intermediation • 5 - 10K employees

8.4

Company rating: 8.4 out of 10

Based on 179 frontline employees who took The Breakroom Quiz

38th of 172 rated banks

People enjoy working here

Good employer

Recommended by students


Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 27 days ago


Job description

The U.S. Consumer Cards organization delivers a wide array of credit card services to individual consumers, small businesses, and co-brand and retail partners. The U.S. Consumer Cards Media team is comprised of product and channel marketers who are responsible for driving growth while transforming our digital marketing capabilities to shift the quality and mix of digitally sourced accounts. This includes profitably acquiring new accounts, managing key acquisitions channels, bringing new and refreshed products to market, partnering on through-the-line campaigns, testing new tactics, and driving marketing innovation.
We are seeking a highly skilled Paid Search Media Tagging Manager to serve as the Paid Search team's subject matter expert for tracking, tagging, conversion measurement, and pixel governance. This individual will own the end-to-end implementation, validation, troubleshooting, and maintenance of digital marketing tags and measurement solutions across Google and Microsoft Advertising ecosystems.
The successful candidate will have deep hands-on experience with SA360 Floodlight implementation, Campaign Manager 360 (CM360), Google Ads conversion tracking, Microsoft Advertising UET tagging, and enterprise tag management systems such as Tealium, Ensighten, and Adobe. Working closely with Paid Search, AdTech, Analytics, Measurement, Technology, and Marketing Controls teams, this role will ensure accurate measurement, attribution, reporting, and compliance across all paid search initiatives.
Key Responsibilities:
  • Serve as the Paid Search team's subject matter expert and primary owner of tracking, tagging, conversion measurement, and pixel governance.

  • Configure, implement, and maintain tracking solutions across SA360, CM360, Google Ads, and Microsoft Ads, including Floodlight activities, Floodlight variables, conversion tags, UET tags, UTM parameters, and click tracking frameworks.

  • Partner with AdTech, Technology, Analytics, Measurement, Data Governance, and Marketing Controls teams to deploy and manage tags through enterprise tag management systems, including Tealium, Ensighten, and Adobe.

  • Develop and enforce tagging standards, measurement frameworks, governance processes, implementation documentation, and QA procedures to ensure accurate and scalable tracking.

  • Lead end-to-end QA, validation, and troubleshooting of tracking implementations across websites, landing pages, and digital properties, utilizing debugging and validation tools to identify and resolve issues.

  • Investigate and resolve tagging, attribution, and reporting discrepancies across media platforms, Floodlight reporting, analytics tools, and internal reporting systems.

  • Maintain tracking inventories, implementation guides, playbooks, SOPs, and QA documentation to support operational excellence, regulatory compliance, and audit readiness.

  • Establish best practices for conversion tracking, attribution, audience creation, and campaign measurement while ensuring adherence to privacy, legal, risk, and marketing control requirements.

  • Identify and implement opportunities to automate measurement, QA, and operational workflows to improve efficiency, scalability, and data quality.

  • Provide technical leadership and consultation for new technology implementations, website enhancements, measurement initiatives, and cross-functional projects.

Qualifications:
  • 5+ years of experience in digital marketing technology, ad operations, measurement implementation, tagging, tracking, or marketing technology.

  • Hands-on experience with SA360 Floodlight, Campaign Manager 360 (CM360), Google Ads conversion tracking, Microsoft Advertising UET tags, and enterprise tag management systems such as Tealium, Ensighten, and Adobe.

  • Strong knowledge of conversion tracking, attribution, pixel implementation, QA, troubleshooting tracking discrepancies, and digital measurement frameworks.

  • Technical understanding of web technologies, including JavaScript-based tagging, cookies, URL parameters, event tracking, and data layer implementations.

  • Experience with Google Analytics, Adobe Analytics and consent and privacy management platform.

  • Experience supporting enterprise-scale measurement, attribution, and tag governance programs, preferably within financial services or another highly regulated industry.

  • Google Marketing Platform certifications are a plus.

  • Proven ability to collaborate effectively across Media, AdTech, Analytics, Measurement, Technology, Data Governance, and Marketing Controls teams.

Education:
  • Bachelor's/University degree required

What We Offer
This role offers a unique opportunity to own a critical operational function within a leading global financial institution, driving the success of large-scale marketing campaigns that reach millions. As a key member of our Paid Media team, you will have the chance to shape our operational standards and contribute to significant business growth.
  • We support our employees in maintaining a healthy work-life balance through our hybrid work model, allowing you to work 3 days in the office and 2 days remotely.
  • You will have access to a wealth of learning and development resources to help you grow your career and stay at the forefront of digital marketing technology.
  • Your work will directly contribute to the growth and innovation of Citi's largest market, the U.S. Consumer Cards business.
  • We provide a competitive benefits package and a firmwide commitment to employee well-being, with programs and resources to support your financial and personal health.

Build the operational foundation of our digital marketing success and apply today.
Job Family Group:
Marketing
Job Family:
Advertising, Branding and Media
Time Type:
Full time
Primary Location:
Irving Texas United States
Primary Location Full Time Salary Range:
$87,360.00 - $131,040.00
In addition to salary, Citi's offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.
Most Relevant Skills
Please see the requirements listed above.
Other Relevant Skills
For complementary skills, please see above and/or contact the recruiter.
Anticipated Posting Close Date:
Automated Processing and AI
We use automated processing, including artificial intelligence, for our legitimate business interests (or our reasonable and appropriate business purposes) to identify and align the candidate's skills and abilities with a specific job opening. Additionally, if you so choose, or consent, we can match your skills and abilities to other suitable roles at Citi.
Importantly, all our hiring processes and decisions, including determining your suitability for a role, are conducted, checked, and decided by individuals. Our automated processing and AI do not involve relying on automatic or autonomous decision-making. Please refer to any Jurisdictional Considerations, with specific provisions for your country (where relevant) for further details.
Illinois residents - AI Notice and Right
Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.
If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.
View Citi's EEO Policy Statement and the Know Your Rights poster.

Citigroup Inc logo

About Citigroup Inc

Sourced by ZipRecruiter

We live in an increasingly complex world. Companies these days are either born global or are going global at record speed. Business and geopolitics are forging an entirely new dynamic and consumers now expect financial services to be a seamless part of their digital lives. Citi is a bank that’s uniquely positioned for this moment. Through our vast global network and our on-the-ground expertise, we can connect the dots, anticipate change and empathize the needs of our clients and customers in ways that other banks simply cannot. Citi's mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. We have set expectations for how we must act to bring our mission to life. These expectations are at the heart of our Leadership Principles – we take ownership, we deliver with pride and we succeed together.

Industry

Banking and credit intermediation

Company size

5,001 - 10,000 Employees

Headquarters location

New York City, NY, US


What Citibank employees say

Pay

Benefits

Hours and flexibility

Workplace

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